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"Nikes" is a song recorded by American singer
Frank Ocean Christopher Francis "Frank" Ocean (born Christopher Edwin Breaux; October 28, 1987), is an American singer, songwriter, and rapper. His works are noted by music critics for featuring avant-garde styles and introspective, elliptical lyrics. Ocean ...
. It was released on August 20, 2016, as the lead single from his second studio album, ''
Blonde Blond (male) or blonde (female), also referred to as fair hair, is a hair color characterized by low levels of the dark pigment eumelanin. The resultant visible hue depends on various factors, but always has some yellowish color. The color can ...
'' (2016), accompanied by a music video directed by Tyrone Lebon, exclusive to
Apple Music Apple Music is a music, audio and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing playlists. The service also includes the Internet radio stations Apple M ...
. It is Ocean's first single since "
Super Rich Kids "Super Rich Kids" is a song by American singer Frank Ocean featuring rap vocals from Earl Sweatshirt, and the fifth single from Ocean's debut studio album, ''Channel Orange''. It was first performed live by Ocean in 2011 and then on his Channel O ...
", which was released in 2013. Ocean wrote the song, producing it alongside Malay Ho and
Om'Mas Keith Om'Mas Keith (born December 20, 1976), also known simply as Om'Mas, is a Grammy Award-winning record producer, musician, composer, engineer, and songwriter from Queens, New York. He has worked with Frank Ocean, Erykah Badu, John Legend, Jay-Z, K ...
. Former
Dirty Projectors Dirty Projectors is an American indie rock band from Brooklyn, New York, formed in 2002. The band is the project of singer-songwriter David Longstreth, who has served as the band's sole constant member throughout numerous line-up changes. The b ...
vocalist
Amber Coffman Amber Dawn Coffman (born June 15, 1982) is an American musician, singer and songwriter based in Los Angeles, California, formerly based in Brooklyn, New York. A former member of Sleeping People, Coffman is best known as a former guitarist and vocal ...
contributed additional vocals. The single was also used in the 2020
HBO Home Box Office (HBO) is an American premium television network, which is the flagship property of namesake parent subsidiary Home Box Office, Inc., itself a unit owned by Warner Bros. Discovery. The overall Home Box Office business unit is ba ...
drama ''
We Are Who We Are ''We Are Who We Are'' is a 2020 coming-of-age drama television miniseries co-created and directed by Luca Guadagnino for HBO and Sky Atlantic. A coming-of-age story set on a fictional U.S. military base in Chioggia, Italy in 2016, the series f ...
'', as the miniseries takes place in 2016.


Critical reception

''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
'' ranked "Nikes" at number 28 on their "100 Best Pop Songs of 2016" list: “As the first song on the most highly-anticipated album since
D'Angelo Michael Eugene Archer (born February 11, 1974), better known by his stage name D'Angelo (), is an American singer, songwriter, multi-instrumentalist, and record producer. He first garnered attention after co-producing the single "U Will Know" ...
re-emerged with '' Black Messiah'', "Nikes" was always going to be heavily scrutinized—but as a re-introduction, it worked brilliantly. Its first three minutes are delivered in a pitched-up approximation of a child's voice, picking apart the hidden motives behind the wants and desires of his subject with a sweetly-concealed irony, as a musical dreamscape gently glides underneath. It serves almost as a lullaby of sorts—which makes the transition to his "real" voice, arriving suddenly for the second verse, that much more effective. "Nikes" proved that Frank Ocean was back, and with a whole new set of emotions to get off his chest.” ''
Pitchfork A pitchfork (also a hay fork) is an agricultural tool with a long handle and two to five tines used to lift and pitch or throw loose material, such as hay, straw, manure, or leaves. The term is also applied colloquially, but inaccurately, to th ...
'' listed "Nikes" on their ranking of the 100 best songs of 2016 at number 25.


Music video

The music video was released exclusively on
Apple Music Apple Music is a music, audio and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing playlists. The service also includes the Internet radio stations Apple M ...
on August 20, 2016. While talking about the video in an interview with ''
The Fader ''The Fader'' (stylized as ''FADER'') is a magazine based in New York City that was launched in 1999 by Rob Stone and Jon Cohen. The magazine covers music, style and culture. It was the first print publication to be released on iTunes. It is o ...
'', director Tyrone Lebon said; "The visuals came immediately when I first heard the song - they all follow from the music and Frank’s lyrics." The video features a
cameo appearance A cameo role, also called a cameo appearance and often shortened to just cameo (), is a brief appearance of a well-known person in a work of the performing arts. These roles are generally small, many of them non-speaking ones, and are commonly eit ...
from American rapper
ASAP Rocky Rakim Athelaston Mayers (born October 3, 1988), known professionally as ASAP Rocky ( ; stylized as A$AP Rocky), is an American rapper, music producer and record executive. Born and raised in Harlem, he embarked on his musical career as a membe ...
holding a picture of the late
ASAP Yams ASAP Mob (stylized as A$AP Mob, ASAP being an acronym for "Always Strive And Prosper") is an American hip hop collective formed in 2006 in Harlem, New York City, that consists of rappers (most of whom carry the "ASAP" moniker), record producers, ...
. It also pays tribute to
Pimp C Chad Lamont Butler (December 29, 1973 – December 4, 2007), better known by his stage name Pimp C, was an American rapper and record producer. He was best known for his work with Bun B as one half of the hip-hop duo Underground Kingz (UGK). ...
and
Trayvon Martin Trayvon Benjamin Martin (February 5, 1995 – February 26, 2012) was a 17-year-old African-American from Miami Gardens, Florida, who was fatally shot in Sanford, Florida, by George Zimmerman, a 28-year-old Hispanic American. Martin had accompa ...
.
NPR National Public Radio (NPR, stylized in all lowercase) is an American privately and state funded nonprofit media organization headquartered in Washington, D.C., with its NPR West headquarters in Culver City, California. It differs from other ...
named it as one of the best music videos of 2016.


Personnel

*
Frank Ocean Christopher Francis "Frank" Ocean (born Christopher Edwin Breaux; October 28, 1987), is an American singer, songwriter, and rapper. His works are noted by music critics for featuring avant-garde styles and introspective, elliptical lyrics. Ocean ...
– production, arrangement, additional programming * Malay Ho – production, arrangement,
Mellotron The Mellotron is an electro-mechanical musical instrument developed in Birmingham, England, in 1963. It is played by pressing its keys, each of which pushes a length of magnetic tape against a capstan, which pulls it across a playback head. A ...
, drum programming *
Om'Mas Keith Om'Mas Keith (born December 20, 1976), also known simply as Om'Mas, is a Grammy Award-winning record producer, musician, composer, engineer, and songwriter from Queens, New York. He has worked with Frank Ocean, Erykah Badu, John Legend, Jay-Z, K ...
– production, arrangement, drum programming *
Amber Coffman Amber Dawn Coffman (born June 15, 1982) is an American musician, singer and songwriter based in Los Angeles, California, formerly based in Brooklyn, New York. A former member of Sleeping People, Coffman is best known as a former guitarist and vocal ...
– additional vocals


Charts


Certifications


Release history


References

{{authority control 2016 singles 2016 songs Frank Ocean songs Songs written by Frank Ocean Avant-pop songs