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Nike, Inc. Nike, Inc. ( or ) is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered ne ...
has been accused of using
sweatshops A sweatshop or sweat factory is a crowded workplace with very poor, socially unacceptable or illegal working conditions. Some illegal working conditions include poor ventilation, little to no breaks, inadequate work space, insufficient lighting, o ...
and worker abuse to produce footwear and apparel in East Asia. After rising prices and the increasing cost of labor in
Korea Korea ( ko, 한국, or , ) is a peninsular region in East Asia. Since 1945, it has been divided at or near the 38th parallel, with North Korea (Democratic People's Republic of Korea) comprising its northern half and South Korea (Republic o ...
n and
Taiwan Taiwan, officially the Republic of China (ROC), is a country in East Asia, at the junction of the East and South China Seas in the northwestern Pacific Ocean, with the People's Republic of China (PRC) to the northwest, Japan to the nort ...
ese factories, Nike began contracting in countries elsewhere in Asia. It sub-contracted factories without reviewing the conditions, based on lowest bid. It wasn't until 1991, when a report by Jeff Ballinger was published detailing their insufficient payment of workers and the poor conditions in their
Indonesia Indonesia, officially the Republic of Indonesia, is a country in Southeast Asia and Oceania between the Indian and Pacific oceans. It consists of over 17,000 islands, including Sumatra, Java, Sulawesi, and parts of Borneo and New Guine ...
n factories, that these sweatshops came under the media and human rights scrutiny that continues to today. In 1996, Life magazine ran a reportage on
child labor Child labour refers to the exploitation of children through any form of work that deprives children of their childhood, interferes with their ability to attend regular school, and is mentally, physically, socially and morally harmful. Such e ...
that included a shocking photo of a 12-year-old Pakistani boy sewing a Nike football. Nike has strongly denied the claims in the past, suggesting the company has little control over sub-contracted factories. Beginning in 2002, Nike began auditing its factories for occupational health and safety. Backlash and its public relations impact forced the company to change methods, improve conditions, and begin implementing social responsibility reports in 2005. Nike has since began initiatives to improve their factory conditions. Since March 2021, a coalition of over 200 unions and labour rights organizations called upon brands to negotiate directly with unions in the sector on an enforceable agreement on wage assurance, severance, and basic labour rights to fill the pandemic-era wage gap, ensure workers who are terminated receive their full severance, support stronger social protections for all workers, and to ensure basic labour rights are respected. Nike has participated into this right.


Allegations and the aftermaths

Early in Nike's production, it made use of factories in
South Korea South Korea, officially the Republic of Korea (ROK), is a country in East Asia, constituting the southern part of the Korean Peninsula and sharing a land border with North Korea. Its western border is formed by the Yellow Sea, while its eas ...
,
Mainland China "Mainland China" is a geopolitical term defined as the territory governed by the People's Republic of China (including islands like Hainan or Chongming), excluding dependent territories of the PRC, and other territories within Greater China. ...
, and
Taiwan Taiwan, officially the Republic of China (ROC), is a country in East Asia, at the junction of the East and South China Seas in the northwestern Pacific Ocean, with the People's Republic of China (PRC) to the northwest, Japan to the nort ...
. As their economies developed, the cost of labor in these countries rose, leading Nike to open additional factories in less developed countries such as Indonesia and Vietnam. Continuing to the 1990s, Nike experienced rapid growth after they moved their primary branches of production overseas. Record-breaking profits were reported and the number of factories increased to fulfill the consumers’ demand for Nike products.


Factory investigations

After initial reports, advocacy groups began looking at the conditions of the factories in which
Nike, Inc. Nike, Inc. ( or ) is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered ne ...
products were made. They found that the employees were commonly the poor inhabitants of the area surrounding the factory. The heads of the factories were typically American or European Nike contractors, who lived outside of the factory country and did not have any sort of relations with their employees. The duty of supervision was given to an upper-level factory worker. The authority of the supervisor included enforcing factory rules and maintaining efficiency standards. The findings of factory investigations show that the supervisor often oversteps their duties. The laws protecting the workers are ignored in favor of cutting costs and lowering health standards. This is possibly because inspectors and politicians are paid off by factory supervisors in order to limit governmental interference. The leaders relayed messages to military and police units to overlook the conditions in factories so that the illegal environment could remain open and functioning. They also were warned to watch for signs of
labor activism The labour movement or labor movement consists of two main wings: the trade union movement (British English) or labor union movement (American English) on the one hand, and the political labour movement on the other. * The trade union movement ...
near the factories to prevent workers from aligning with one another for better conditions. In 1991, activist Jeff Ballinger began publicizing the conditions of the Indonesian factories, which lead to larger media coverage of Nike's overseas operations. His reports included claims that an Indonesian worker was illegally working for 14-cents an hour, below national minimum wage.


Protests against Nike

In 2005, protesters at over 40 universities demanded that their institutions endorse companies who use "sweat-free" labor. Many anti-sweatshop groups were student-led, such as the United Students Against Sweatshops. At Brown University, Nike went so far as to pull out from a contract with the women’s ice hockey team because of efforts by a student activist group that wanted a code of conduct put in place by the company. Several universities, unified by the
Worker Rights Consortium The Worker Rights Consortium (WRC) is an independent labor rights monitoring organization focused on protecting the rights of workers who sew apparel and make other products sold in the United States, particularly those bearing college or university ...
, organized a national
hunger strike A hunger strike is a method of non-violent resistance in which participants fast as an act of political protest, or to provoke a feeling of guilt in others, usually with the objective to achieve a specific goal, such as a policy change. Most ...
in protest of their school using Nike products for athletics. Feminist groups mobilized boycotts of Nike products after learning of the unfair conditions for the primarily female workers. In the early 1990s, when Nike began a push to increase advertising for female athletic gear, these groups created a campaign called "Just Don’t Do It" to bring attention to the poor factory conditions where women create Nike products. Team Sweat is one of the largest groups that specifically tracks and protests about Nike. Team Sweat is "an international coalition of consumers, investors, and workers committed to ending the injustices in Nike’s sweatshops around the world" founded in 2000 by
Jim Keady James W. Keady (born October 4, 1971) is an American activist, educator, and politician. Early life and education Keady was born in Neptune Township, NJ and grew up in Belmar, NJ. He attended the Christian Brothers Academy all-boys college pr ...
. While Keady was conducting his research about Nike at St. John’s University, the school signed a $3.5 million deal with Nike, forcing all athletes and coaches to endorse Nike. Keady publicly refused to support Nike and was forced to resign his position as soccer coach in 1998. Since resigning, Keady has done original research into the conditions in Nike's Sweatshops. He travelled to Indonesia and for a month lived among the Nike factory workers, surviving on $1.25 per day as the workers do. In 2016, the
Worker Rights Consortium The Worker Rights Consortium (WRC) is an independent labor rights monitoring organization focused on protecting the rights of workers who sew apparel and make other products sold in the United States, particularly those bearing college or university ...
(WRC) and
Fair Labor Association The Fair Labor Association (FLA) is a non-profit collaborative effort of universities, civil society organizations, and businesses. It describes its mission as promoting adherence to international and national labor laws. History The FLA was ...
(FLA) issued reports on working conditions at the Hansae Vietnam factory complex. The reports detailed various violations of labor standards. In response, students at
Georgetown University Georgetown University is a private university, private research university in the Georgetown (Washington, D.C.), Georgetown neighborhood of Washington, D.C. Founded by Bishop John Carroll (archbishop of Baltimore), John Carroll in 1789 as Georg ...
held a sit-in in December to protest their school's contract with Nike. The university allowed the contract to expire. In July 2017, USAS organized a Global Day of Action Against Nike on which protests were held at numerous Nike stores. In August, Nike reached a new agreement with Georgetown University which granted the WRC full access to Nike's factories. In 2019, Nike received the worst rating in Tailored Wages UK report, published by The Clean Clothes Campaign. The report stated: "The brand can show no evidence of a Living Wage being paid to any workers". Moreover, in 2020, the ''Washington Post'' reported that Nike purchases from a factory that relies on forced labor from
Uyghurs The Uyghurs; ; ; ; zh, s=, t=, p=Wéiwú'ěr, IPA: ( ), alternatively spelled Uighurs, Uygurs or Uigurs, are a Turkic ethnic group originating from and culturally affiliated with the general region of Central and East Asia. The Uyghur ...
.


Response by Nike

After these reports surfaced of the conditions of the factories, Nike denied the claims. Later, Nike director Todd McKean stated in an interview that Nike originally did not claim the factories were their own as they had be subcontracted, and admitted the company engaged in irresponsible practices and could have done more to address the issue before. Nike began to monitor working conditions in factories that produce their products. During the 1990s, Nike installed a
code of conduct A code of conduct is a set of rules outlining the norms, rules, and responsibilities or proper practices of an individual party or an organization. Companies' codes of conduct A company code of conduct is a set of rules which is commonly writt ...
for their factories. This code is called SHAPE: Safety, Health, Attitude, People, and Environment. The company spends around $10 million a year to follow the code, adhering to regulations for fire safety, air quality, minimum wage, and overtime limits. In 1998, Nike introduced a program to replace its petroleum-based solvents with less dangerous water-based solvents. A year later, an independent expert stated that Nike had, "substituted less harmful chemicals in its production, installed local exhaust ventilation systems, and trained key personnel on occupational health and safety issues." The study was conducted in a factory in Vietnam. Nike created a
non-governmental organization A non-governmental organization (NGO) or non-governmental organisation (see American and British English spelling differences#-ise, -ize (-isation, -ization), spelling differences) is an organization that generally is formed independent from g ...
called the Global Alliance for Workers and Communities that became aligned with several other groups including the International Youth Foundation. The organization releases reports about the corporation and its plans to improve current conditions. The Global Alliance received backlash in 2001 when a report about the
Nike Inc. Nike, Inc. (stylized as NIKE) is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is head ...
did not include recent events such as strikes, worker terminations, and the lack of
collective bargaining Collective bargaining is a process of negotiation between employers and a group of employees aimed at agreements to regulate working salaries, working conditions, benefits, and other aspects of workers' compensation and rights for workers. The ...
in their Indonesian factories. Between 2002 and 2004, Nike audited its factories approximately 600 times, giving each factory a score on a scale of 1 to 100, which is then associated with a letter grade. Most factories received a "B", indicating some problems, or a "C", indicating that serious problems are not being resolved quickly enough. If a factory receives a "D", Nike threatens to stop producing in that factory unless the conditions are rapidly improved. Nike had plans to expand their monitoring process to include environmental and health issues beginning in 2004. The company has since allowed human rights groups and organizations to come into factories and inspect the working conditions, wages and speak personally with the workers. A study by the Nike-founded Global Alliance for Workers and Communities found that 70% of Nike factory workers in Thailand rated their supervisors as good and 72% thought their income was fair. In Vietnam, most workers "thought the factory was a 'good place to work' and planned to continue at least three years," and 85% of those polled felt safe there. Further, they felt that the factory offered a more stable career and higher income than farm work.


Advocacy efforts

Multiple international organizations work on behalf of Nike factory workers attempting to obtain higher wages, improve the working conditions of the factories, and enable them to organize. Global efforts have increased the information being spread about Nike sweatshop conditions. In countries like
Indonesia Indonesia, officially the Republic of Indonesia, is a country in Southeast Asia and Oceania between the Indian and Pacific oceans. It consists of over 17,000 islands, including Sumatra, Java, Sulawesi, and parts of Borneo and New Guine ...
,
Thailand Thailand ( ), historically known as Siam () and officially the Kingdom of Thailand, is a country in Southeast Asia, located at the centre of the Indochinese Peninsula, spanning , with a population of almost 70 million. The country is b ...
,
Mexico Mexico (Spanish: México), officially the United Mexican States, is a country in the southern portion of North America. It is bordered to the north by the United States; to the south and west by the Pacific Ocean; to the southeast by Guatema ...
, and
Cambodia Cambodia (; also Kampuchea ; km, កម្ពុជា, UNGEGN: ), officially the Kingdom of Cambodia, is a country located in the southern portion of the Indochinese Peninsula in Southeast Asia, spanning an area of , bordered by Thailan ...
, where factories are common, non-governmental organizations push efforts by informing the community of the workers of the plants. Several well-known advocacy groups are the
Global Exchange Global Exchange was founded in 1988 and is an advocacy group, human rights organization, and a 501(c)(3) organization, based in San Francisco, California, United States. The group defines its mission as, "to promote human rights and social, econo ...
(United States),
Christian Aid Christian Aid is the relief and development agency of 41 Christian (Protestant, Catholic and Orthodox) churches in the UK and Ireland, and works to support sustainable development, eradicate poverty, support civil society and provide disaster ...
(United Kingdom), The Ethical Shopper (New Zealand), and the
Clean Clothes Campaign The Clean Clothes Campaign (CCC) is the garment industry's largest alliance of labour unions and non-governmental organizations. The civil society campaign focuses on the improvement of working conditions in the garment and sportswear industries ...
(Europe). The main focus of political efforts within the countries that house the factories is an increase in the minimum wage for workers. In
Indonesia Indonesia, officially the Republic of Indonesia, is a country in Southeast Asia and Oceania between the Indian and Pacific oceans. It consists of over 17,000 islands, including Sumatra, Java, Sulawesi, and parts of Borneo and New Guine ...
, other legislative efforts included limits on the number of hours a person can work per day, mandated rest periods, minimum age requirements, and a
maternity leave Parental leave, or family leave, is an employee benefit available in almost all countries. The term "parental leave" may include maternity, Paternity (law), paternity, and adoption leave; or may be used distinctively from "maternity leave" an ...
for women. Restrictions on
labor activism The labour movement or labor movement consists of two main wings: the trade union movement (British English) or labor union movement (American English) on the one hand, and the political labour movement on the other. * The trade union movement ...
and
labor unions A trade union (labor union in American English), often simply referred to as a union, is an organization of workers intent on "maintaining or improving the conditions of their employment", ch. I such as attaining better wages and benefits (su ...
limits the amount of unification workers can develop within the factories. When laws in
Indonesia Indonesia, officially the Republic of Indonesia, is a country in Southeast Asia and Oceania between the Indian and Pacific oceans. It consists of over 17,000 islands, including Sumatra, Java, Sulawesi, and parts of Borneo and New Guine ...
were lifted in the late 1980s, factory workers and non-governmental organizations staged many strikes at Nike factories protesting the poor working conditions. The organizations also worked with international allies such as the
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territori ...
to bring about awareness in foreign, and often wealthier, countries. These allies provided aide for the workers who were not paid while on strike.


Other controversies

In a Vietnamese Nike factory, a worker accused his employer of striking him. After contacting a factory advocate, the worker was interviewed by a news station. The video eventually reached an
ESPN ESPN (originally an initialism for Entertainment and Sports Programming Network) is an American international basic cable sports channel owned by ESPN Inc., owned jointly by The Walt Disney Company (80%) and Hearst Communications (20%). Th ...
affiliate in
Vietnam Vietnam or Viet Nam ( vi, Việt Nam, ), officially the Socialist Republic of Vietnam,., group="n" is a country in Southeast Asia, at the eastern edge of mainland Southeast Asia, with an area of and population of 96 million, making i ...
, where it was viewed by millions of people before officials in the
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territori ...
had formally heard of the incident. In 2000, Nike chairman
Phil Knight Philip Hampson Knight (born February 24, 1938) is an American billionaire businessman. He is the co-founder and chairman ''emeritus'' of Nike, Inc., and was previously chairman and CEO of the company. As of October 3, 2022, Knight was ranke ...
planned to donate $30 million to his alma mater, the
University of Oregon The University of Oregon (UO, U of O or Oregon) is a public research university in Eugene, Oregon. Founded in 1876, the institution is well known for its strong ties to the sports apparel and marketing firm Nike, Inc, and its co-founder, billion ...
. When the University of Oregon joined the
Worker Rights Consortium The Worker Rights Consortium (WRC) is an independent labor rights monitoring organization focused on protecting the rights of workers who sew apparel and make other products sold in the United States, particularly those bearing college or university ...
(WRC), Knight revoked his donation because the WRC has been blocked by Nike from inspecting its factories. The Fair Labor Association (which was co-founded by Nike in 1980s) is supported by Nike and the United States government, while the Workers Rights Consortium is not. There has been debate between the university and Knight about the legitimacy of the FLA and which labor monitoring organization is more effective. Another dispute arose from Nike’s personalization system, NIKEiD. Comedian
Jonah Peretti Jonah H. Peretti (born January 1, 1974) is an Internet entrepreneur, a co-founder and the CEO of BuzzFeed, co-founder of ''The Huffington Post'', and developer of reblogging under the project "Reblog". Education and early career Peretti was b ...
attempted to order a pair of shoes from Nike. He chose to have the word “sweatshop” embroidered on them. Nike sent Peretti an email explaining that his personalization request could not be granted for one of four things: it contained another party's
trademark A trademark (also written trade mark or trade-mark) is a type of intellectual property consisting of a recognizable sign, design, or expression that identifies products or services from a particular source and distinguishes them from othe ...
or other
intellectual property Intellectual property (IP) is a category of property that includes intangible creations of the human intellect. There are many types of intellectual property, and some countries recognize more than others. The best-known types are patents, cop ...
, the name of an athlete or team Nike does not have legal right to use, profanity or inappropriate slang, or was left blank. Peretti replied, expressing to Nike that his personalization did not contain content violating the aforementioned criteria. Nike responded by allowing Peretti to alter his personalization and Peretti chose not to change it and cancelled the order. According to
the Mises Institute Ludwig von Mises Institute for Austrian Economics, or Mises Institute, is a libertarian nonprofit think tank headquartered in Auburn, Alabama, United States. It is named after the Austrian School economist Ludwig von Mises (1881–1973). It wa ...
, the publicity led to Nike selling more of the personalized shoes.


References


External links


United Students Against Sweatshops
{{DEFAULTSORT:Nike Sweatshops Nike, Inc.