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Nexcare is 3M's personal health care brand. The brand competes with
Johnson & Johnson Johnson & Johnson (J&J) is an American multinational corporation founded in 1886 that develops medical devices, pharmaceuticals, and consumer packaged goods. Its common stock is a component of the Dow Jones Industrial Average and the company i ...
's Band-Aid brand in the
adhesive bandage An adhesive bandage, also called a sticking plaster, medical plaster, or simply plaster in British English, is a small medical dressing used for injuries not serious enough to require a full-size bandage. They are also known by the genericized tra ...
and
first aid First aid is the first and immediate assistance given to any person with either a minor or serious illness or injury, with care provided to preserve life, prevent the condition from worsening, or to promote recovery. It includes initial in ...
market. The brand also sells similar products such as
bandage A bandage is a piece of material used either to support a medical device such as a dressing or splint, or on its own to provide support to or to restrict the movement of a part of the body. When used with a dressing, the dressing is applie ...
s,
gauze Gauze is a thin, translucent fabric with a loose open weave. In technical terms "gauze" is a weave structure in which the weft yarns are arranged in pairs and are crossed before and after each warp yarn keeping the weft firmly in place. ...
,
surgical tape Surgical tape or medical tape is a type of pressure-sensitive adhesive tape used in medicine and first aid to hold a bandage or other dressing onto a wound. These tapes usually have a hypoallergenic adhesive which is designed to hold firmly ont ...
,
cold sore Herpes labialis, commonly known as cold sores or fever blisters, is a type of infection by the herpes simplex virus that affects primarily the lip. Symptoms typically include a burning pain followed by small blisters or sores. The first attack ...
treatment and liquid bandage products. The brand has used a mascot called "Nexcare Nana", an elderly stunt woman, to demonstrate the durability of the products. Since 2017, they are an official supplier of
USA Swimming USA Swimming is the national governing body for competitive swimming in the United States. It is charged with selecting the United States Olympic Swimming team and any other teams that officially represent the United States, as well as the overal ...
. In 2018, as part of an ad campaign for the brand called "Tough Love" intended to prompt parents not to be over-cautious about their children's play, 3M signed ''
American Ninja Warrior American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, p ...
'' contestant Jessie Graf as a spokeswoman. The brand is also a sponsor of the
American Red Cross The American Red Cross (ARC), also known as the American National Red Cross, is a non-profit humanitarian organization that provides emergency assistance, disaster relief, and disaster preparedness education in the United States. It is the desi ...
's observation of World Donor Day to encourage blood donation.


See also

*
Elastoplast Elastoplast is a brand of adhesive bandages (also called ''sticking plasters'') and medical dressings made by Beiersdorf. Background In 1928 Smith & Nephew of the UK acquired the licence to market and produce the Elastoplast range of bandages. ...
*
Curad Medline Industries, LP is a private American healthcare company headquartered in Northfield, Illinois. In June, 2021 it was acquired by a consortium of private equity firms Blackstone, Carlyle and Hellman & Friedman valuing the company at $34 ...


References


External links


3M US: Nexcare Home
Health care brands 3M brands {{brand-stub