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''New Idea'' is a long-running
Australia Australia, officially the Commonwealth of Australia, is a Sovereign state, sovereign country comprising the mainland of the Australia (continent), Australian continent, the island of Tasmania, and numerous List of islands of Australia, sma ...
n weekly magazine aimed at women that is published by Are Media.


History

The magazine was first published in 1902 by Fitchett Bros. The founder was Thomas Shaw Fitchett. It was subtitled A Women's Home Journal for Australia. In 1911 the magazine was renamed as ''Everylady’s journal'', but in 1928 the title was changed to ''New Idea''. Fitchett Brothers changed the name of their company to Southdown Press (later renamed Pacific Magazines). Following
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposin ...
the company was acquired by
Keith Murdoch Sir Keith Arthur Murdoch (12 August 1885 – 4 October 1952) was an Australian journalist, businessman and the father of Rupert Murdoch, the current Executive chairman for News Corporation and the chairman of Fox Corporation. Early life Murdoc ...
and then became part of the
Rupert Murdoch Keith Rupert Murdoch ( ; born 11 March 1931) is an Australian-born American business magnate. Through his company News Corp, he is the owner of hundreds of local, national, and international publishing outlets around the world, including ...
media. In June 2006, the magazine was ranked 3rd in Australia in circulation, with an audited circulation of 433,176; it ranked ahead of ''
Reader's Digest ''Reader's Digest'' is an American general-interest family magazine, published ten times a year. Formerly based in Chappaqua, New York, it is now headquartered in midtown Manhattan. The magazine was founded in 1922 by DeWitt Wallace and his wi ...
''. The magazine's readership in 2004 was in excess of 2 million and had increased to 2.364 million in 2005/6; that is the magazine is read by more than 10% of Australia's population. However, in recent years weekly sales figures have dropped to a March 2014 audit of 280,206. In December 2014 readership had halved to 1.265 million, In January 2008, it revealed details that
Prince Harry Prince Harry, Duke of Sussex, (Henry Charles Albert David; born 15 September 1984) is a member of the British royal family. He is the younger son of Charles III and his first wife Diana, Princess of Wales. He is fifth in the line of succ ...
was with the British army serving in
Afghanistan Afghanistan, officially the Islamic Emirate of Afghanistan,; prs, امارت اسلامی افغانستان is a landlocked country located at the crossroads of Central Asia and South Asia. Referred to as the Heart of Asia, it is bordere ...
, in breach of an agreement with the major news organisations. It ran updates on the story on two further occasions. When the
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
''
Drudge Report The Drudge Report (stylized as DRUDGE REPORT) is a U.S.-based news aggregation website founded by Matt Drudge, and run with the help of Charles Hurt and Daniel Halper. The site was generally regarded as a conservative publication, though its ow ...
'' ran the story on 28 February 2008, the prince was forced to abandon his posting and return to the UK. After the story broke much more widely, ''New Idea'' pulled the story from its web site and made itself unavailable for comment to other members of the press. Two months later, the magazine issued an apology for publishing the story. "We regret this serious lapse of judgment. We sincerely apologise to all our readers, to the servicemen whose lives are at constant risk while serving at home and abroad and to their families and loved ones." ''New Idea'' was criticised on the Australian Broadcasting Corporation's '' Media Watch'' for the use of sensationalist headlines and content. In 2016, actress
Eliza Szonert Eliza Szonert (born 29 January 1974) is an Australian actress. Born in Victoria, Australia, Szonert played Danni Stark in Australia's long-running soap opera ''Neighbours'' from 1993 to 1996. Szonert reprised the role in 2005 for the show's 20th ...
threatened to sue ''New Idea'' because the magazine refused to pay her an agreed sum of 7000 for a tell-all interview about claiming back her child from an ex-partner living overseas, with the magazine claiming she had lied about entering
drug rehabilitation Drug rehabilitation is the process of medical or psychotherapeutic treatment for dependency on psychoactive substances such as alcohol, prescription drugs, and street drugs such as cannabis, cocaine, heroin or amphetamines. The general intent i ...
. As of 2020, ''New Idea'' is published by Are Media, the successor to Bauer Media Australia.


Personnel

;Editor-in-Chief * Louisa Hatfield 2005–2017 * Frances Sheen 2017–2018 * Emma Nolan 2018- ;Deputy editors *
Nene King Nene Claire King is an Australian journalist. She is the former editor of some of Australia's women's magazines, including ''Woman's Day'', '' New Idea'' and '' Women's Weekly''. Early life Nene Claire King was born in March 1943 in Melbourn ...


See also

*
Health promotion Health promotion is, as stated in the 1986 World Health Organization (WHO) Ottawa Charter for Health Promotion, the "process of enabling people to increase control over, and to improve their health." Scope The WHO's 1986 Ottawa Charter for Hea ...
* List of women's magazines *
List of men's magazines This is a list of magazines primarily marketed to men. The list has been split into subcategories according to the target audience of the magazines. This list includes mostly mainstream magazines as well as adult ones. Not included here are auto ...
*
List of Australian magazines This is a list of Australian magazines including those that are no longer published. Arts and entertainment * ''The Adelaide Review'' (defunct) * '' Australasian Photo-Review (defunct)'' * ''Australian Art Review'' (2003–2013) *''Australi ...


References


External links


''New Idea''

New Idea TV

''New Idea'' (New Zealand)
{{Are Media 1902 establishments in Australia Are Media Celebrity magazines Magazines established in 1902 Magazines published in Sydney Weekly magazines published in Australia Women's magazines published in Australia