Nendoroid Figure Haruhi Suzumiya
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The series is a brand of plastic figures created by the Japanese
Good Smile Company is a Japanese manufacturer of hobby products such as the Nendoroid and figma product lines, as well as scale figures. In addition to production and manufacturing, its business includes design, marketing and distribution. Its products are usuall ...
in 2006. They typically depict characters from
anime is Traditional animation, hand-drawn and computer animation, computer-generated animation originating from Japan. Outside of Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, in Japan and in Japane ...
,
manga Manga (Japanese: 漫画 ) are comics or graphic novels originating from Japan. Most manga conform to a style developed in Japan in the late 19th century, and the form has a long prehistory in earlier Japanese art. The term ''manga'' is u ...
or
video game Video games, also known as computer games, are electronic games that involves interaction with a user interface or input device such as a joystick, controller, keyboard, or motion sensing device to generate visual feedback. This fee ...
s and are designed with a large head and smaller body to give them a
cute Cuteness is a subjective term describing a type of attractiveness commonly associated with youth and appearance, as well as a scientific concept and analytical model in ethology, first introduced by Konrad Lorenz. Lorenz proposed the concept ...
appearance. Their faces and other body parts are exchangeable, giving them a range of different expressions and poses. The Nendoroid brand spans a variety of different products: the original 10 cm figures, smaller ''Nendoroid Petite'' figures, additional display tools known as the ''Nendoroid More'' series as well as plushies and play sets. Several video games have also been released based on Nendoroid designs.


Products

The series of figures are made from Acrylonitrile butadiene styrene, ABS and Polyvinyl chloride, PVC. They are designed in a Chibi (Japanese term), chibi or super deformed style, with a large head and smaller body to give them a
cute Cuteness is a subjective term describing a type of attractiveness commonly associated with youth and appearance, as well as a scientific concept and analytical model in ethology, first introduced by Konrad Lorenz. Lorenz proposed the concept ...
appearance. The figures are used as both collectors items and toys. Their faces and other body parts are exchangeable, giving them a range of different possible expressions and poses. The name is derived from the Japanese word for clay, , possibly because they resemble clay models. Nendoroid figures have mostly been based on female characters from
anime is Traditional animation, hand-drawn and computer animation, computer-generated animation originating from Japan. Outside of Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, in Japan and in Japane ...
,
manga Manga (Japanese: 漫画 ) are comics or graphic novels originating from Japan. Most manga conform to a style developed in Japan in the late 19th century, and the form has a long prehistory in earlier Japanese art. The term ''manga'' is u ...
or
video game Video games, also known as computer games, are electronic games that involves interaction with a user interface or input device such as a joystick, controller, keyboard, or motion sensing device to generate visual feedback. This fee ...
s series such as ''Puella Magi Madoka Magica'', ''Magical Girl Lyrical Nanoha'', ''Steins;Gate'', ''K-ON!'', ''Haruhi Suzumiya'', ''Fate/stay night'', ''Vocaloid'', etc. However, in recent years, the line has begun including characters from various Disney properties, as well as the ''Star Wars'' franchise and American superhero movies like ''Iron Man 3'', ''Wonder Woman (2017 film), Wonder Woman'', ''Thor: Ragnarok'', ''Justice League (2017 film), Justice League'', ''Black Panther (film), Black Panther'' and ''Avengers: Infinity War''. In 2021, a Nendoroid of Thomas the Tank Engine was produced for the franchise's 75th anniversary. is the primary series where each figure is approximately 10 cm in height and includes a special Nendoroid stand to display the figure. Most also come with alternate arms and legs allowing for different poses, and expression parts that can be swapped out to display a different emotion. The legs, arms and neck are all articulated allowing some degree of movement. Certain Nendoroid figures known as the ''Edition'' series have additional articulated joints. Nendoroids often also include optional parts such as weapons, items, or other key elements from the series they come from. The expressions and other parts can also be swapped between Nendoroids, allowing collectors to mix and match parts from different characters. Nendoroids have no set price, but as of 2013 average between 3000 and 4000 Japanese yen. While most official Nendoroids are released by Good Smile Company, there are certain characters that are released by FREEing, Phat! Company and other companies. They are however always distributed by Good Smile Company. The series is very similar to the primary series, but the figures are roughly half the size at approximately 6.5 cm each. They also include a small stand to display the figure. Nendoroid Petites are sold either as complete sets or in blind boxes that have a single random character. Like their larger counterparts, the facial expressions and other optional parts can be swapped between other Nendoroid Petite characters. As of 2013 singles sell for 600 Japanese yen, while the larger sets differ depending on the number of characters in the set. The series was designed as a project by the new university graduates that joined
Good Smile Company is a Japanese manufacturer of hobby products such as the Nendoroid and figma product lines, as well as scale figures. In addition to production and manufacturing, its business includes design, marketing and distribution. Its products are usuall ...
in 2012. The idea behind the series was to create an easier and more enjoyable way to display Nendoroid figures. The series includes clips and suction cup stands that can each hold a single Nendoroid figure, as well as decorative parts that can be attached to figures and stands. The are small dioramic rooms that are designed as a display area for Nendoroids. They are produced and manufactured by Phat! Company. The series refers to other goods that are based on the Nendoroid designs, however are not actually ABS&PVC figures. These include rubber straps, plushies and charms. They are often released by companies other than Good Smile Company.


Video games

An role playing game, RPG based on Nendoroid figure series titled , was developed by Bandai Namco Games,
Good Smile Company is a Japanese manufacturer of hobby products such as the Nendoroid and figma product lines, as well as scale figures. In addition to production and manufacturing, its business includes design, marketing and distribution. Its products are usuall ...
and Banpresto for PlayStation Portable. The game features Nendoroid versions of characters from ''Steins;Gate'', ''Black Rock Shooter'', Haruhi Suzumiya, ''Magical Girl Lyrical Nanoha (series), Magical Girl Lyrical Nanoha'', ''The Familiar of Zero, Zero no Tsukaima'', ''Dog Days (Japanese TV series), Dog Days'', ''Fate/stay night'', as well as
Good Smile Company is a Japanese manufacturer of hobby products such as the Nendoroid and figma product lines, as well as scale figures. In addition to production and manufacturing, its business includes design, marketing and distribution. Its products are usuall ...
's mascot character, Gumako. The game was released in Japan on February 23, 2012. ''Hatsune Miku and Future Stars: Project Mirai'' is a music game for the Nintendo 3DS released on March 8, 2012. The game features the Vocaloid character, Hatsune Miku, with her appearance based on the Nendoroid design. A sequel to the game titled ''Hatsune Miku: Project Mirai 2'' was released on November 28, 2013.


History and reception

The first character to be sold as a Nendoroid was ''Nendoroid Neco Arc'' from the Tsukihime game, which was released at Wonder Festival 2006. The original creator of the series was Tsuyoshi Oda (Also known as Oda-P), however the series is now worked on by a number of people who work under the collective name ''Nendoron''. The reason for this collective name was that too many people worked simultaneously on a single Nendoroid, making it difficult to credit them all. The planning and production of a single figure is done by over ten people on the Good Smile Company team. By March 2009, the Nendoroid series had sold over 1 million units and the Nendoroid Petite series had sold over 3 million units. The series expanded quickly, and by July 2010 there were over 100 different Nendoroids. In May 2013, Good Smile Company released its 300th product in the base series
Hatsune Miku 2.0
which was an advanced version of the previous best-selling Nendoroid Hatsune Miku. The box design and method of connecting face plates was also improved from this release onward.


References


External links


Nendoroid
- Official English Site
Good Smile Company
- Manufacturer Site: English version
Nendoroid Generation
- Official Site {{in lang, ja Toy figurines