Nels Jacobson
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Jagmo, born Nels Jacobson, is a US artist and
poster art A poster is a large sheet that is placed either on a public space to promote something or on a wall as decoration. Typically, posters include both textual and graphic elements, although a poster may be either wholly graphical or wholly text. ...
historian born in
Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name ...
in 1949. He moved to
Austin, Texas Austin is the capital city of the U.S. state of Texas, as well as the county seat, seat and largest city of Travis County, Texas, Travis County, with portions extending into Hays County, Texas, Hays and Williamson County, Texas, Williamson co ...
in 1978 and began creating rock posters in 1981. For three years during the early 1980s Jacobson served as bar manager and promotional director for Austin's
Club Foot Clubfoot is a birth defect where one or both feet are rotated inward and downward. Congenital clubfoot is the most common congenital malformation of the foot with an incidence of 1 per 1000 births. In approximately 50% of cases, clubfoot aff ...
. He has designed posters for live-music venues such as
Liberty Lunch Liberty Lunch was a live-music venue at 405 W. 2nd Street in Austin, Texas that operated until 1999. It was rumored to have been called Liberty Lunch in the 1940s as an eatery, perhaps reflecting the World War II Liberty Bonds and patriotic sentime ...
,
Cain's Ballroom Cain's Ballroom is a historic music venue in Tulsa, Oklahoma that was built in 1924 as a garage for W. Tate Brady's automobiles. Madison W. "Daddy" Cain purchased the building in 1930 and named it Cain's Dance Academy. In 2021, Pollstar ranked C ...
and
The Fillmore The Fillmore is a historic music venue in San Francisco, California. Built in 1912 and originally named the Majestic Hall, it became the Fillmore Auditorium in 1954. It is in Western Addition, on the edge of the Fillmore District and Upper Fil ...
, and for performers such as
Stevie Ray Vaughan Stephen Ray Vaughan (October 3, 1954 – August 27, 1990) was an American musician, best known as the guitarist and frontman of the blues rock trio Stevie Ray Vaughan and Double Trouble. Although his mainstream career spanned only seven years, ...
, the
Ramones The Ramones were an American punk rock band that formed in the New York City neighborhood of Forest Hills, Queens, in 1974. They are often cited as the first true punk rock group. Despite achieving a limited commercial appeal in the United ...
, Divine,
Roky Erickson Roger Kynard "Roky" Erickson (July 15, 1947 – May 31, 2019) was an American musician and singer-songwriter. He was a founding member and the leader of the 13th Floor Elevators and a pioneer of the psychedelic rock genre. Biography Erickso ...
,
Etta James Jamesetta Hawkins (January 25, 1938 – January 20, 2012), known professionally as Etta James, was an American singer who performed in various genres, including gospel, blues, jazz, R&B, rock and roll, and soul. Starting her career in 1954, sh ...
,
Dead Kennedys Dead Kennedys are an American punk rock band that formed in San Francisco, California, in 1978. The band was one of the defining punk rock, punk bands during its initial eight-year run. Dead Kennedys' lyrics were usually political in nature, sa ...
,
the B-52's The B-52's, also styled as The B-52s, are an American new wave band formed in Athens, Georgia, in 1976. The original lineup consisted of Fred Schneider (vocals, percussion), Kate Pierson (vocals, keyboards, synth bass), Cindy Wilson (vocals, p ...
,
Bonnie Raitt Bonnie Lynn Raitt (; born November 8, 1949) is an American blues singer and guitarist. In 1971, Raitt released her self-titled debut album. Following this, she released a series of critically acclaimed roots-influenced albums that incorporated ...
,
Joe Ely Joe Ely (born February 9, 1947) is an American singer, songwriter and guitarist, whose music touches on honky-tonk, Texas Country, Tex-Mex and rock and roll. He has had a genre-crossing career, performing with Bruce Springsteen, Uncle Tupelo ...
,
Los Lobos Los Lobos (, Spanish for "the Wolves") are an American rock band from East Los Angeles, California. Their music is influenced by rock and roll, Tex-Mex, country, zydeco, folk, R&B, blues, brown-eyed soul, and traditional music such as cumbia, ...
, the
Pixies A pixie (also pisky, pixy, pixi, pizkie, and piskie in Cornwall and Devon, and pigsie or puggsy in the New Forest) is a mythical creature of British folklore. Pixies are considered to be particularly concentrated in the high moorland areas arou ...
,
Iggy Pop James Newell Osterberg Jr. (born April 21, 1947), known professionally as Iggy Pop, is an American singer, musician, songwriter and actor. Called the "Honorific nicknames in popular music, Godfather of Punk", he was the vocalist and lyricist of ...
,
Willie Nelson Willie Hugh Nelson (born April 29, 1933) is an American country musician. The critical success of the album ''Shotgun Willie'' (1973), combined with the critical and commercial success of ''Red Headed Stranger'' (1975) and '' Stardust'' (197 ...
,
Fela Kuti Fela Aníkúlápó Kuti (born Olufela Olusegun Oludotun Ransome-Kuti; 15 October 1938 – 2 August 1997), also known as Abami Eda, was a Nigerian musician, bandleader, composer, political activist, and Pan-Africanist. He is regarded as the p ...
,
Jimmie Dale Gilmore Jimmie Dale Gilmore (born May 6, 1945) is an American country singer, songwriter, actor, recording artist and producer, currently living in Austin, Texas. Life and career Gilmore is a native of the Texas Panhandle, having been born in Amarillo ...
and
Jerry Jeff Walker Jerry Jeff Walker (born Ronald Clyde Crosby; March 16, 1942 – October 23, 2020) was an American country music and folk singer-songwriter. He was a leading figure in the progressive country and outlaw country music movement. He was best ...
. In 1987, Jacobson helped organize the Texas-U.S.S.R. Musicians' Exchange tour of the Soviet Union and accompanied the performers to
Leningrad Saint Petersburg ( rus, links=no, Санкт-Петербург, a=Ru-Sankt Peterburg Leningrad Petrograd Piter.ogg, r=Sankt-Peterburg, p=ˈsankt pʲɪtʲɪrˈburk), formerly known as Petrograd (1914–1924) and later Leningrad (1924–1991), i ...
,
Moscow Moscow ( , US chiefly ; rus, links=no, Москва, r=Moskva, p=mɐskˈva, a=Москва.ogg) is the capital and largest city of Russia. The city stands on the Moskva River in Central Russia, with a population estimated at 13.0 million ...
and
Kyiv Kyiv, also spelled Kiev, is the capital and most populous city of Ukraine. It is in north-central Ukraine along the Dnieper, Dnieper River. As of 1 January 2021, its population was 2,962,180, making Kyiv the List of European cities by populat ...
. He was
art director Art director is the title for a variety of similar job functions in theater, advertising, marketing, publishing, fashion, film industry, film and television, the Internet, and video games. It is the charge of a sole art director to supervise and ...
for
South by Southwest South by Southwest, abbreviated as SXSW and colloquially referred to as South By, is an annual conglomeration of parallel film, interactive media, and music festivals and Convention (meeting), conferences organized jointly that take place in m ...
(
SXSW South by Southwest, abbreviated as SXSW and colloquially referred to as South By, is an annual conglomeration of parallel film, interactive media, and music festivals and conferences organized jointly that take place in mid-March in Austin, Te ...
) during its first six years, designing the original logo, and in 1998 founded the SXSW Continuing Legal Education program, which he continues to oversee in 2019. Jacobson has served on the packaging
Grammy Award The Grammy Awards (stylized as GRAMMY), or simply known as the Grammys, are awards presented by the Recording Academy of the United States to recognize "outstanding" achievements in the music industry. They are regarded by many as the most pres ...
committees for the Texas and San Francisco chapters of the
National Academy of Recording Arts and Sciences The Recording Academy (formally the National Academy of Recording Arts and Sciences; abbreviated NARAS) is an American Learned society, learned academy of musicians, producers, recording engineers, and other musical professionals. It is famous f ...
, and is a founding Director of the American Poster Institute and the South Austin Museum of Popular Culture, and a board member of The Rock Poster Society (TRPS).


Selected writings

"Art Laws and Outlaws: Legal Issues in Music Graphics" from SXSW 2015 (course materials for Continuing Legal Education Program)
Art Laws and Outlaws
Introductory essay "Colorful Tales and Early Techniques" in ''Homegrown: Austin Music Posters, 1967 to 1982'' (Alan Schaefer, ed., University of Texas Press 2015) "Art of Rock and Roll" from the 24th Annual Entertainment Law Institute course book (TexasBarCLE and the Entertainment and Sports Law Section of the State Bar of Texas 2014) Introduction to chapter about Flatstock 4 in ''Rock Poster Show: Flatstock Volume One'' (Soundscreen Design 2010) “Rock Music Posters and the Law” from ''
Entertainment and Sports Lawyer ''Entertainment and Sports Lawyer'' is a law review published by the Forum on the Entertainment and Sports Industries of the American Bar Association. It is aimed at lawyers who specialize in entertainment and sport Sport pertains to any f ...
'' Volume 23/Number 1 (American Bar Association Spring 2005) http://www.jagmo.com/articles/Posters_Law.pdf ”Foreword,” with Dirk Fowler, to ''Swag 2: Rock Posters of the '90s and Beyond'' by Spencer Drate and Judith Salavetz, (Harry N. Abrams, Inc. 2005) “Armadillos, Peccadillos, and the Maverick Posterists of Austin, Texas” from ''Prints and Printmakers of Texas: Proceedings of the Twentieth Annual North American Print Conference'' (Ron Tyler ed., Texas State Historical Association 1997) “Faith, Hope & Parody: Campbell v. Acuff-Rose, ‘Oh, Pretty Woman,’ and Parodists' Rights” from the ''Houston Law Review'' Volume 31/Number 3 (1994) "The Maverick Tradition: Postering in Austin, Texas, Part II" from ''OFFtheWALL'' Volume No. 1/Issue No. 3 (1992) http://www.jagmo.com/articles/index.html "The Maverick Tradition: Postering in Austin, Texas, Part I" from ''OFFtheWALL'' Volume No. 1/Issue No. 2 (1991) http://www.jagmo.com/articles/index.html “Austin Poster Art” from ''The Austin Chronicle'' Vol. III/No.23 (July 13, 1984) "The Request" (a poem) from ''Rolling Stone'' Issue No. 292 (May 31, 1979)


References

"Putting Images to Music: The Poster Design of Nels Jacobson" by Luke Torn from SXSWORLD (March 2017) "Legal Panels Celebrate 20 Years at SXSW" from SXSWORLD (March 2017) ''Homegrown: Austin Music Posters, 1967 to 1982'' (Alan Schaefer, ed., University of Texas Press 2015) ''Rock Poster Art'' by Didier Maiffredy (Groupe Eyrolles 2013) "Nels Jacobson (Jagmo): Music for Eyes" by Michalis Limnios for Blues.Gr (March 10, 2016
http://blues.gr
''A Fistful of Rock & Roll: Real Rock for Real Rock Bands'' by Sal Canzonieri (BGT ENT 2013) ''Rock Poster Show: Flatstock Volume One'' (Soundscreen Design 2010) ''Swag 2: Rock Posters of the '90s and Beyond'' by Spencer Drate and Judith Salavetz, (Harry N. Abrams, Inc. 2005) ''Art of Modern Rock'' by Paul Grushkin and Dennis King (Chronicle Books 2004) “Art Rock: Nels ‘Jagmo’ Jacobson” by Patty Gopez for The Live Buzz (October 7, 2010) “Poster Art: Nels ‘Jagmo’ Jacobson's fortuitous relocation” by Liza Rush from ''Design Bureau'' by Alarm Press (June 23, 2010)
http://alarmpress.com
“60 Concert Posters from Ten Amazing Artists” by Robert Bowen from ''Smashing Magazine'' (September 28, 2008)
http://www.smashingmagazine.com
“Concert Poster Art: Austin, Texas Style” by Rush Evans from ''Discoveries'' Issue 94 (March 1996) “A portrait of Austin’s past: Posters depict musical history since 1960s” by Pete Szilagyi from the ''Austin-American Statesman'' (July 4, 1992) “Tradition and Texas posters: ‘Jagmo’ fills the space between art, ads” by Don McLeese from the ''Austin-American Statesman'' (September 19, 1991) “Signs of the Times” by Jill Becker from ''Texas Monthly'' (June 1991) “Ten Days that Shook My World: Part II Kiev: On John Lennon’s Birthday” by Tom Chamberlain from ''Current: San Antonio’s Newsweekly'' (November 19–25, 1987) “Ten Days that Shook My World: Part I Leningrad: City that Peter the Great Built” by Tom Chamberlain from ''Current: San Antonio’s Newsweekly'' (November 12–18, 1987) “Local artists to act as ambassadors of good music” by Michael Point from the ''Austin-American Statesman'' (September 24, 1987) “An Artist Against Apartheid” by Greg Stephens from ''The Austin Chronicle'' (August 15, 1986)


External links


Jagmo.comBooks by Nels JacobsonSouth Austin Popular Culture CenterFlatstock during SXSW 2012 (video by Niama and Evelyn of Society HAE)
{{DEFAULTSORT:Jacobson, Nels 1949 births American illustrators American poster artists American art historians Artists from Austin, Texas Living people Historians from Texas