Zee Bangla is an Indian
general entertainment
Entertainment is a form of activity that holds the attention and interest of an audience or gives pleasure and delight. It can be an idea or a task, but is more likely to be one of the activities or events that have developed over thousand ...
pay television
Pay television, also known as subscription television, premium television or, when referring to an individual service, a premium channel, refers to subscription-based television services, usually provided by multichannel television providers, b ...
channel broadcasting in the Bengali language. It is owned by the Zee Entertainment Enterprises. It is the first Bengali-language satellite television channel in India, officially commencing broadcasts on 15 September 1999. The channel was first launched as Alpha Bangla which was later renamed to Zee Bangla on 28 March 2005. The channel launched its
HD version on 20 November 2016. According to
BARC, Zee Bangla is the second most-watched television channel in West Bengal.
History
The channel was first launched in 1996, but halted transmissions within two months due to its poor ratings. It was relaunched on 15 September 1999 as Alpha TV Bangla, along with
Alpha TV Marathi
Zee Marathi is an Indian general entertainment channel which carries programming in Marathi. It is owned by Zee Entertainment Enterprises. The channel was launched on 15 August 1999 and was known as Alpha TV Marathi until 28 March 2005, then ...
,
Alpha TV Telugu and
Alpha TV Punjabi
Zee Punjabi is an Indian free to air television channel and satellite television channel from Punjab, India. This channel is a part of Zee Entertainment Enterprises. It is of Punjabi language. It is the first-ever General Entertainment Channel ...
. It was the first
Bengali-language satellite television channel in India. In 2005,
Zee TV went for a major brand revamp. It unveiled a new logo on 28 March 2005 at the
Zee Cine Awards
The Zee Cine Award (ZCA) is an Indian awards ceremony for the Hindi film industry. They were instituted in November 1997 to award "Excellence in cinema - the democratic way".
They were first held in Mumbai until 2004, when the ZCA went internat ...
and thereafter
Alpha Bangla
Zee Bangla is an Indian general entertainment pay television channel broadcasting in the Bengali language. It is owned by the Zee Entertainment Enterprises. It is the first Bengali-language satellite television channel in India, officially com ...
was renamed to Zee Bangla with a modified version of the new
Zee TV logo which is also used by other regional of
Zee Network
Zee Entertainment Enterprises (formerly Zee Telefilms) is an Indian media conglomerate owned by Essel Group. Headquartered in Mumbai, it has interests in television, print, internet, film, businesses related to mobile contents, and operates ...
.
On 19 June 2011, all Zee channels rebranded with a new logo which was like number two instead of alphabet Z.
On 1 January 2017, the top right corner of all Zee channels was closed which continued unless all the Zee channels rebranded with a new logo on 15 October 2017 to celebrate the 25th anniversary.
On 15 October 2017, all the Zee channels had changed their logos where the logo has started showing on the left side. In 2019, Samrat Ghosh became the head of the channel. The channel's new graphics was revealed during ''Sa Re Ga Ma Pa'' on 7 October 2018. It is one of the largest Bengali-language television channels in India by viewership.
On 30 September 2021,
Bangladesh
Bangladesh (}, ), officially the People's Republic of Bangladesh, is a country in South Asia. It is the eighth-most populous country in the world, with a population exceeding 165 million people in an area of . Bangladesh is among the mos ...
imposed a blackout on foreign television channels, including Zee Bangla, that broadcast commercials. However, after 2 weeks, via clean feed, Zee Bangla resumed broadcasting in that country.
Programming
Mahalaya
Sister Channels
Zee Bangla Cinema
Zee Bangla Cinema
Zee Bangla Cinema is an Indian Bengali-Language Movie channel owned by Zee Entertainment Enterprises. It was launched on 23 September 2012. It is a sister channel of Bengali-language network Zee Bangla.
On account of Zee Bangla Cinema's 10th ...
is an Indian Bengali language movie channel owned by
Zee Entertainment Enterprises
Zee Entertainment Enterprises (formerly Zee Telefilms) is an Indian media conglomerate owned by Essel Group. Headquartered in Mumbai, it has interests in television, print, internet, film, businesses related to mobile contents, and operates 45 ...
. It was launched on 12 September 2012 as a sister channel of Zee Bangla.
Zee 24 Ghanta
Zee 24 Ghanta is an Indian Bengali language news channel owned by
Zee Media Corporation
''Zee Media Corporation Limited'' (abbreviated as ZMCL; formerly Zee News Limited) is the news broadcasting company of the Essel Group which is controlled by Subhash Chandra. The company is engaged mainly in the business of broadcasting of news ...
. It was launched in 2007.
References
External links
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{{Bengali-language television channels, state=collapsed
Television stations in Kolkata
Bengali-language television channels in India
1999 establishments in West Bengal
Zee Entertainment Enterprises
Television channels and stations established in 1999