MeeMix Ltd is a company specializing in
personalizing media
Media may refer to:
Communication
* Media (communication), tools used to deliver information or data
** Advertising media, various media, content, buying and placement for advertising
** Broadcast media, communications delivered over mass el ...
-related content recommendations, discovery and
advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...
for the
telecommunication
Telecommunication is the transmission of information by various types of technologies over wire, radio, optical, or other electromagnetic systems. It has its origin in the desire of humans for communication over a distance greater than that fe ...
industry, founded in 2006.
On January 1, 2008, MeeMix launched meemix.com, a public personalized
internet radio
Online radio (also web radio, net radio, streaming radio, e-radio, IP radio, Internet radio) is a digital audio service transmitted via the Internet. Broadcasting on the Internet is usually referred to as webcasting since it is not transmitted ...
serving as an online testbed for the development of music taste-prediction technologies.
[About MeeMix](_blank)
Subsequently, MeeMix released in 2009 a line of
Business-to-business
Business-to-business (B2B or, in some countries, BtoB) is a situation where one business makes a commercial transaction with another. This typically occurs when:
* A business is sourcing materials for their production process for output (e.g., a ...
commercial services intended to
personalize media recommendations, discovery and advertising.
MeeMix hybrid taste-prediction technology relies on integrating
machine learning
Machine learning (ML) is a field of inquiry devoted to understanding and building methods that 'learn', that is, methods that leverage data to improve performance on some set of tasks. It is seen as a part of artificial intelligence.
Machine ...
algorithm
In mathematics and computer science, an algorithm () is a finite sequence of rigorous instructions, typically used to solve a class of specific Computational problem, problems or to perform a computation. Algorithms are used as specificat ...
s,
digital signal processing
Digital signal processing (DSP) is the use of digital processing, such as by computers or more specialized digital signal processors, to perform a wide variety of signal processing operations. The digital signals processed in this manner are ...
, behavior analysis,
metadata
Metadata is "data that provides information about other data", but not the content of the data, such as the text of a message or the image itself. There are many distinct types of metadata, including:
* Descriptive metadata – the descriptive ...
analysis and
collaborative filtering
Collaborative filtering (CF) is a technique used by recommender systems.Francesco Ricci and Lior Rokach and Bracha ShapiraIntroduction to Recommender Systems Handbook Recommender Systems Handbook, Springer, 2011, pp. 1-35 Collaborative filtering ...
, and is provided via
API
An application programming interface (API) is a way for two or more computer programs to communicate with each other. It is a type of software interface, offering a service to other pieces of software. A document or standard that describes how ...
web service.
In August 2009, MeeMix was announced as Innovator Nominee in the
GSM Association
The GSM Association (commonly referred to as 'the GSMA' or ''Global System for Mobile Communications'', originally ''Groupe Spécial Mobile'') is an industry organisation that represents the interests of mobile network operators worldwide. More ...
’s Mobile Innovation Grand Prix worldwide contest.
GSMA Grand Prix
As of 2013, MeeMix no longer features internet radios on meemix.com. On Sep 28, 2014, meemix.com went offline.
See also
* Behavioral targeting
Targeted advertising is a form of advertising, including online advertising, that is directed towards an audience with certain traits, based on the product or person the advertiser is promoting. These traits can either be demographic with a focus ...
* Collaborative filtering
Collaborative filtering (CF) is a technique used by recommender systems.Francesco Ricci and Lior Rokach and Bracha ShapiraIntroduction to Recommender Systems Handbook Recommender Systems Handbook, Springer, 2011, pp. 1-35 Collaborative filtering ...
* Internet radio
Online radio (also web radio, net radio, streaming radio, e-radio, IP radio, Internet radio) is a digital audio service transmitted via the Internet. Broadcasting on the Internet is usually referred to as webcasting since it is not transmitted ...
* Personalization
Personalization (broadly known as customization) consists of tailoring a service or a product to accommodate specific individuals, sometimes tied to groups or segments of individuals. A wide variety of organizations use personalization to improv ...
* Predictive analytics
Predictive analytics encompasses a variety of statistical techniques from data mining, predictive modeling, and machine learning that analyze current and historical facts to make predictions about future or otherwise unknown events.
In business ...
References
External links
MeeMix online radio
{{DEFAULTSORT:Meemix
Online companies of Israel
Companies established in 2006
Web applications
Data mining and machine learning software
2006 establishments in Israel