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Marcus W. Brauchli (born June 19, 1961) is a journalist, media investor and advisor. He is co-founder, along with Saša Vučinič, of North Base Media, an investment firm specialized in media and technology in global growth markets, and has served as an advisor to media groups including Graham Holdings, Univision and HT Media. He was executive editor of ''
The Washington Post ''The Washington Post'' (also known as the ''Post'' and, informally, ''WaPo'') is an American daily newspaper published in Washington, D.C. It is the most widely circulated newspaper within the Washington metropolitan area and has a large nati ...
'' from 2008 to 2012, overseeing the ''Post''s print and digital news operations. He succeeded Leonard Downie, Jr. and preceded Martin Baron. He previously served as the top editor of ''
The Wall Street Journal ''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...
'' before Rupert Murdoch's News Corp. acquired the Journal's parent company, Dow Jones.


Early life and education

A native of Boulder, Colorado, Brauchli graduated from
Columbia College of Columbia University Columbia College is the oldest undergraduate college of Columbia University, situated on the university's main campus in Morningside Heights in the borough of Manhattan in New York City. It was founded by the Church of England in 1754 as King's ...
in 1983. Brauchli was a
Nieman fellow The Nieman Foundation for Journalism at Harvard University awards multiple types of fellowships. Nieman Fellowships for journalists A Nieman Fellowship is an award given to journalists by the Nieman Foundation for Journalism at Harvard University ...
at
Harvard University Harvard University is a private Ivy League research university in Cambridge, Massachusetts. Founded in 1636 as Harvard College and named for its first benefactor, the Puritan clergyman John Harvard, it is the oldest institution of high ...
from 1991 to 1992.


Journalism career

Before joining the ''Post'', Brauchli was
managing editor A managing editor (ME) is a senior member of a publication's management team. Typically, the managing editor reports directly to the editor-in-chief and oversees all aspects of the publication. United States In the United States, a managing edit ...
of the ''
Wall Street Journal ''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...
. ''Brauchli had served 15 years as a foreign correspondent, mainly in Asia, and eight years as a senior editor in New York. He was the paper's National Editor on Sept. 11, 2001, and played a key role in its coverage that day, for which it won a Pulitzer Prize. Shortly after Brauchli's appointment as managing editor was announced,
Rupert Murdoch Keith Rupert Murdoch ( ; born 11 March 1931) is an Australian-born American business magnate. Through his company News Corp, he is the owner of hundreds of local, national, and international publishing outlets around the world, including ...
's News Corp. disclosed a takeover offer for Dow Jones & Co''.'''', ''the'' Journal'''s parent. Brauchli remained as editor through the acquisition but four months afterwards, on April 22, 2008, he announced his resignation. The ''Post'', under new publisher
Katharine Weymouth Katharine Bouchage Weymouth (born May 28, 1966) is an American lawyer and businesswoman who from 2008 to 2014 was publisher of ''The Washington Post'' and chief executive officer of Washington Post Media. Early life and education Weymouth grew u ...
, announced on July 8 that it had hired him. During his tenure, the Post won seven Pulitzer prizes, including five for the newsroom, and many other journalism awards. A 2012 account in ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid d ...
'' outlined signs and reports that Brauchli's "relationship with the publisher has cooled". It also noted that Raju Narisetti, whom Brauchli had brought with him from the ''Journal'' as a "close partner...in the digital reinvention of the newsroom", had left the ''Post'' in January. The ''Times'' also said that " one important measure, The Post’s efforts are paying off. Recently, it has averaged 19.6 million unique visitors a month, according to comScore, making it the second-most-visited American newspaper Web site, behind that of ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid d ...
''".Peters, Jeremy W.
"A Newspaper, and a Legacy, Reordered"
''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid d ...
'', February 11, 2012. Retrieved 2012-02-12.
According to that same article about ''The Washington Post'' in ''The New York Times'', "Mr. Brauchli has reacted to the upheaval by overseeing one of the most sweeping and closely watched reorientations of any newsroom in the country. The editors now stress online metrics and freely borrow from the playbooks of more nimble online competitors like ''
Politico ''Politico'' (stylized in all caps), known originally as ''The Politico'', is an American, German-owned political journalism newspaper company based in Arlington County, Virginia, that covers politics and policy in the United States and intern ...
'' and ''
The Huffington Post ''HuffPost'' (formerly ''The Huffington Post'' until 2017 and sometimes abbreviated ''HuffPo'') is an American progressive news website, with localized and international editions. The site offers news, satire, blogs, and original content, and ...
''. The outcome of their efforts could offer a high-profile case study on how a company can foster an entrepreneurial, digital culture while remaining true to its heritage." Brauchli stepped down as editor at the end of 2012 and took on a new role working for the Post's parent company, before the Post was sold to Jeff Bezos, the founder of Amazon. He remained a consultant to the parent company, Graham Holdings Co., for two years.


Venture capital role

In 2014, Brauchli co-founded a new investment firm, North Base Media. North Base Media is focused on digital-media opportunities in emerging markets and technologies enabling media companies to engage audiences better. It has raised several funds and counts a number of media companies among its investors. One of NBM's first investments was media company Rappler in the Philippines, which was founded by
Maria Ressa Maria Angelita Ressa (, born Maria Angelita Delfin Aycardo on October 2, 1963) is a Filipino and American journalist. She is the co-founder and CEO of Rappler. She previously spent nearly two decades working as a lead investigative reporter in S ...
, who came under political pressure for her commitment to free press and against the dangers of social-media companies, including
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin Mosk ...
. She was a 2021
Nobel Peace Prize The Nobel Peace Prize is one of the five Nobel Prizes established by the will of Swedish industrialist, inventor and armaments (military weapons and equipment) manufacturer Alfred Nobel, along with the prizes in Chemistry, Physics, Physiolog ...
laureate for her work. NBM also backs IDN Media in Indonesia; PocketAces and Loco in India; Minute Media in the U.K.; Capital Digital in Mexico; and technology companies such as OpenSlate in New York, Syte.io of Israel, NewsBytes in India and Zaiko in Japan.


Personal life

Brauchli has been based overseas in Hong Kong, Stockholm, Tokyo and Shanghai and has covered at least 20 countries. He is married to Maggie Farley, a former ''
Los Angeles Times The ''Los Angeles Times'' (abbreviated as ''LA Times'') is a daily newspaper that started publishing in Los Angeles in 1881. Based in the LA-adjacent suburb of El Segundo since 2018, it is the sixth-largest newspaper by circulation in the U ...
'' correspondent. They have two daughters, Aria, 21 and Zoe, 20.


References


Article about "Wall Street Journal" on Sept. 11, 2001
to the ''Journal'' managing editor position, ''The New York Times'', 2007/04/19.

from the ''Journal'', ''The New York Times'', 2008/04/22.
Article about pressures on Maria Ressa and RapplerArticle on Ressa's Nobel Peace Prize


External links

* {{DEFAULTSORT:Brauchli, Marcus American male journalists American newspaper editors American business and financial journalists Columbia College (New York) alumni Columbia University alumni Nieman Fellows Living people 1961 births The Washington Post people