Munchery Inc. was an

online food ordering Online food ordering is the process of ordering food, for delivery or pickup, from a website or other application. The product can be either ready-to-eat food (e.g., direct from a home-kitchen, restaurant, or a virtual restaurant) or food that h ...

and meal delivery service that served parts of

San Francisco San Francisco (; Spanish for " Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the fourth most populous in California and 17th ...

Seattle Seattle ( ) is a seaport city on the West Coast of the United States. It is the seat of King County, Washington. With a 2020 population of 737,015, it is the largest city in both the state of Washington and the Pacific Northwest regio ...

, and

New York City New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the Un ...

.Gold, Amand
Cook Your Week: Munchery and Belcampo Team Up
''San Francisco Chronicle''. July 21, 2015 The company shut down abruptly on January 21, 2019. It was valued at $300 million. The website currently relaunched as a recipes-only website.

Overview

Munchery was a conglomeration of chefs who offered continually changing menus to users. Chefs chose their dishes and sourced ingredients, and users rated the meals. Meals could be ordered up to 6 p.m. the same day or a few days in advance. A fleet of drivers delivered the dinners within a chosen one-hour window between 5 and 9 p.m.. The chilled food needed to be reheated before serving. After trying the meals, diners could post reviews online, and they could also directly message chefs through the site.

History

Munchery was founded in 2010 in San Francisco, California. In 2015 the company raised $85 million in Series C funding and was speculated to be valued at $300 million, though a company spokesperson did not confirm that number. In 2016, the company launched a corporate lunch delivery program. James Beriker became CEO, taking the place of co-founder Tri Tran. On October 2, 2020, Rolliyo, Inc., a DE corporation doing business as ("DBA") Munchery.com, sent an email to Munchery, Inc's email list announcing that "Munchery is back (as a recipe site)."

Bankruptcy

In late 2018 the company laid off 30 percent of its employees. In January 2019 Munchery abruptly ceased all operations. In a March 2019 bankruptcy declaration, the company claimed assets between $1 and $10 million with liabilities totaling $28.5 million in secured debt to lenders as well as $6 million in unsecured debt to its 230 vendors and suppliers. In all, investors —

Greycroft Greycroft is an American venture capital firm. It manages over $2 billion in capital with investments in companies such as Bird, Bumble, HuffPost, Goop, Scopely, The RealReal, and Venmo. Greycroft was founded in 2006 by Alan Patricof, Dana Sett ...

Sherpa Capital Sherpa Capital is an American venture capital firm established in March 2013 by Shervin Pishevar and Scott Stanford. Based in San Francisco, CA, Sherpa Capital specializes in early stage and growth startups ranging from e-commerce to technology. ...

Menlo Ventures Menlo Ventures is a venture capital firm based in Menlo Park, California with an additional office in San Francisco, California. The firm was founded as one of the earliest venture capital firms in Silicon Valley in 1976 and provides technology ...

E.ventures Headline, formerly e.ventures and BV Capital, is a global venture capital firm with an early-stage investment approach in the markets of Adtech, Commerce, Fintech, Media, Mobile and Software. It was founded in 1997 in Santa Barbara, California a ...

, Cota Capital, and M13 — sank $125 million in the company, with an $87 million round in 2015. “To be honest, it was a house of cards,” said an anonymous well-known chef who worked at Munchery for two years. In May 2019 the bankrupt company sold its 70,000-square-foot South San Francisco headquarters for $5 million. Munchery’s CEO James Beriker planned to pay himself a $250,000 “success fee” for the sale of the company’s headquarters and other assets.Pershan, Caleb (May 9, 2019
"CEO of Failed Startup Munchery Gets Massive Payout for Selling Company HQ."
Eater San Francisco. (Retrieved May 10, 2019)

References

External links

* {{DEFAULTSORT:Munchery 2010 establishments in California 2019 disestablishments in California Defunct companies based in the San Francisco Bay Area American companies established in 2010 Retail companies established in 2010 Transport companies established in 2010 Internet properties established in 2010 American companies disestablished in 2019 Retail companies disestablished in 2019 Transport companies disestablished in 2019 Internet properties disestablished in 2019 Online food retailers of the United States Online food ordering Companies that filed for Chapter 11 bankruptcy in 2019