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Move Closer to Your World (MCTYW) is a television news music package composed in 1970 by Walt LissSanders, Nancy (May 22, 2022)
Walt Liss Co-Author of Famous News Theme and WKBW Exec Has passed
''Buffalo Broadcasters Association. Retrieved September 11, 2022.
and released by jingle writer
Al Ham Albert W. Ham (February 6, 1925 in Malden, Massachusetts — October 4, 2001 in Spring Hill, Florida) was an American composer and jingle writer. He was notable as the composer of the ''Move Closer to Your World'' music package used since the 19 ...
under his Mayoham Music label. Since the 1970s, it was considered an
anthem An anthem is a musical composition of celebration, usually used as a symbol for a distinct group, particularly the national anthems of countries. Originally, and in music theory and religious contexts, it also refers more particularly to short ...
for local television news, notably of
WPVI-TV WPVI-TV (channel 6), branded on-air as 6 ABC, is a television station in Philadelphia, Pennsylvania, United States, airing programming from the ABC network. Owned and operated by the network's ABC Owned Television Stations division, the station ...
in
Philadelphia Philadelphia, often called Philly, is the largest city in the Commonwealth of Pennsylvania, the sixth-largest city in the U.S., the second-largest city in both the Northeast megalopolis and Mid-Atlantic regions after New York City. Sinc ...
for its
Action News ''Action News'' is a local television newscast format originating in the United States. First conceived in Philadelphia, Pennsylvania, it is characterized by a tight format with strict time limits on set packages, a focus on surrounding suburbs, ...
broadcasts. An original long version was sung by The Hillside Singers, and a short clip of that vocal version is used by WPVI as part of their closing theme song when extra fill-in time is required. Once a common theme across the United States (especially among other stations using the Action News format), as of 2023, only two U.S. stations currently use the theme or a variant thereof: WPVI-TV, and WNEP-TV in Scranton, Pennsylvania.


History

When the Action News format debuted in 1970, WPVI (then WFIL-TV) commissioned its first theme from Tom Sellers, a student at
Temple University Temple University (Temple or TU) is a public state-related research university in Philadelphia, Pennsylvania. It was founded in 1884 by the Baptist minister Russell Conwell and his congregation Grace Baptist Church of Philadelphia then called Ba ...
, and his group The Assembled Multitude. Sellers's "Action News Theme" bore similarities to the later "Move Closer to Your World," being in the same key and centered around a trumpet lead and a timpani-driven climactic finish, but had more of a jazz rock arrangement. During the time that the station was owned by
Triangle Publications Triangle Publications Inc. was an American media group based first in Philadelphia, and later in Radnor, Pennsylvania. It was a privately held corporation, with the majority of its stock owned by Walter Annenberg and his sisters. Its holding ...
, the Sellers theme and Action News format were distributed among the other stations it owned; stations other than WPVI continued to use that theme into the 1990s. In 1972, Triangle exited the television business and sold WPVI to Capital Cities Communications. Al Ham, an established session music composer and arranger with several other themes to his credit, and Liss, a Capital Cities executive who was based at WKBW-TV in
Buffalo, New York Buffalo is the second-largest city in the U.S. state of New York (behind only New York City) and the seat of Erie County. It is at the eastern end of Lake Erie, at the head of the Niagara River, and is across the Canadian border from South ...
at the time, shared writing credits. A May 2022 obituary credited Liss only as the lyricist for the theme, with Ham as the composer. The song had been used at
WNAC-TV WNAC-TV (channel 64), branded on-air as Fox Providence, is a television station in Providence, Rhode Island, United States, affiliated with Fox and The CW. It is owned by Mission Broadcasting, which maintains a local marketing agreement (LMA) ...
in Boston, Massachusetts since 1970; when WNAC's Mel Kampmann moved to WPVI in 1972, he brought the theme with him, aided by the fact that WKBW was also a Capital Cities station. "Move Closer to Your World" would be distributed across Capital Cities' stations along with a slightly modified version of WPVI's Action News format. Eventually, other stations outside the former Triangle stations and Capital Cities cluster also took on the format. "Move Closer to Your World" remained a popular news theme through the rest of the 20th century and was not removed from most stations until the late 1990s, when more modern themes were introduced. Other than the two stations still using it, WKBW, continued to use the theme until 2003, then (after its replacement was deemed to be one factor in the station's fall to a distant last place) used the theme again from 2008 to 2014.


Versions

;MCTYW '72: The original version composed by Liss; performed in the
key Key or The Key may refer to: Common meanings * Key (cryptography), a piece of information that controls the operation of a cryptography algorithm * Key (lock), device used to control access to places or facilities restricted by a lock * Key (map ...
of A. This version was the only one to include the full lyrics. Four "verses" were included in the package, an instrumental version, a choral version sung by Ham's Hillside Singers, a version that featured a jazz piano descant, and a version that was sung solo as if it were a ballad with a
Liberace Władziu Valentino Liberace (May 16, 1919 – February 4, 1987) was an American pianist, singer, and actor. A child prodigy born in Wisconsin to parents of Italian and Polish origin, he enjoyed a career spanning four decades of concerts, recordi ...
-style piano embellishment. This was the most commonly used in the United States from the 1970s through the 1980s. A slightly sped-up "cut" of this version, raised to B, cut out all but the fanfare and, from the 1980s onward, was the primary version used on the remaining stations still using the theme. It was also used on KFSN-TV in Fresno, WJET-24 in Erie, WWCP-TV in Johnstown, and KTRK-TV in Houston. WPVI uses portions of the original theme to this day and the song is still immensely popular in Philadelphia. ;MCTYW '80: Debuting on
ATV-10 ATV is a television station in Melbourne, Australia, part of Network 10 – one of the three major Australian free-to-air commercial television networks. The station is owned by Paramount Networks UK & Australia. History In April 1963, the ...
in
Melbourne Melbourne ( ; Boonwurrung/Woiwurrung: ''Narrm'' or ''Naarm'') is the capital and most populous city of the Australian state of Victoria, and the second-most populous city in both Australia and Oceania. Its name generally refers to a met ...
,
Australia Australia, officially the Commonwealth of Australia, is a Sovereign state, sovereign country comprising the mainland of the Australia (continent), Australian continent, the island of Tasmania, and numerous List of islands of Australia, sma ...
where it was used from 1981 to early 1988, this version is brassier in instrumentation with a slightly more disco feel, and is performed in B minor. It has, to date, never been used in the United States. ;MCTYW '89: Debuted on WKBW-TV, where it was used from 1989 to 1995 during the "NewsChannel 7" era. This version was a
new-age New Age is a range of spiritual or religious practices and beliefs which rapidly grew in Western society during the early 1970s. Its highly eclectic and unsystematic structure makes a precise definition difficult. Although many scholars conside ...
arrangement featuring a dominant synthesizer instead of the brass band. This version, returning to the original key of A, was replaced in 1995 with a remixed version of the B cut. ;MCTYW '91: This updated version of the song, arranged by
Cliff Schwarz Cliff Schwarz is an American composer. His work includes a news theme used by Pennsylvania television station WNEP-TV since 1994, based on Al Ham's ''Move Closer to Your World Move Closer to Your World (MCTYW) is a television news music package ...
, is currently heard on WNEP-TV in Scranton (as well as its various sister stations) and was used during the 1990s at
WPXI-TV WPXI (channel 11) is a television station in Pittsburgh, Pennsylvania, United States, affiliated with NBC and owned by Cox Media Group. The station's offices and studios are located on Evergreen Road in the Summer Hill neighborhood of Pittsburg ...
in Pittsburgh. It has sometimes been referred to as a "dance version." It also does have a softer side. The second half of this update was the theme for the Nightbeat newscast on WPXI. ;MCTYW '96: Debuted on
WPVI-TV WPVI-TV (channel 6), branded on-air as 6 ABC, is a television station in Philadelphia, Pennsylvania, United States, airing programming from the ABC network. Owned and operated by the network's ABC Owned Television Stations division, the station ...
and performed by the
London Philharmonic Orchestra The London Philharmonic Orchestra (LPO) is one of five permanent symphony orchestras based in London. It was founded by the conductors Sir Thomas Beecham and Malcolm Sargent in 1932 as a rival to the existing London Symphony and BBC Symphony ...
. In an effort to make the song more thunderous and authoritative, WPVI commissioned this cover version of the song in 1996. Fan reaction was resoundingly negative, and "Cut One" was reinstated after only five days. Retrieved 2011-08-31 ;This Just In by '' 615 Music'': This version is designated as "production music" by the company, and is not intended as a main news piece. Its best known use is as the theme for the fictional "NewsChannel 7" on the
Disney Channel Disney Channel, sometimes known as simply Disney, is an American pay television channel that serves as the flagship property of Disney Branded Television, a unit of the Disney General Entertainment Content division of The Walt Disney Compan ...
TV series '' Lizzie McGuire''. Nevertheless, noncommercial station
WEIU-TV WEIU-TV, virtual channel 51 (UHF digital channel 30), is a Public Broadcasting Service (PBS) member television station licensed to Charleston, Illinois, United States. Owned by Eastern Illinois University (EIU), it is a sister station to campus ...
in Springfield, IL and a handful of stations in
Puerto Rico Puerto Rico (; abbreviated PR; tnq, Boriken, ''Borinquen''), officially the Commonwealth of Puerto Rico ( es, link=yes, Estado Libre Asociado de Puerto Rico, lit=Free Associated State of Puerto Rico), is a Caribbean island and Unincorporated ...
have used it as a main theme. WKBW uses this version in commercial advertisements. ;WPVI-TV Action News Arrangements by ''615 Music'': This is used only for news promos for WPVI-TV's upcoming newscast and for breaking news & developing stories opens during the newscast. ;Philly Rep by Eternal Life “Move Right Entertainment” : a clip of the non-vocal Al Ham version is used as an intro to a hip hop song about what is represented by Philadelphia, its people and what shapes the city’s culture. The song is by Philly hip hop artist Eternal Lif
Philly Rep by Eternal Life


References


External links



* ttp://www.southernmedia-nmsa.com/#3,1,202 Southern Media- has full credits of every U.S. television station to use MCTYW from 1970–present and audio clips of many of those intros.
Comprehensive list of audio clips of Philadelphia TV news themes, including short-lived London Orchestra version of MCTYW
*
WPVI
at
TVARK TVARK is an online archival website of images, sound and video clips illustrating British television presentation history. Content includes idents, programme promotions, title sequences, public information films, commercials, daily start-ups an ...
{{DEFAULTSORT:Move Closer To Your World Culture of Philadelphia Television news music packages 1972 songs