Mossy Oak is a
West Point, Mississippi
West Point is a city in Clay County, Mississippi, United States, in the Golden Triangle region of the state. The population was 11,307 at the 2010 census. It is the county seat of Clay County and the principal city of the West Point Micropolitan ...
–based branded
camouflage
Camouflage is the use of any combination of materials, coloration, or illumination for concealment, either by making animals or objects hard to see, or by disguising them as something else. Examples include the leopard's spotted coat, the ...
and outdoor lifestyle company founded by
Toxey Haas in 1986. Mossy Oak is owned and operated by its parent company Haas Outdoors, Inc.
History
Haas, an avid outdoorsman, gained inspiration from the natural twigs, leaves, and dirt in the woods. He named it Mossy Oak, gathered up a handful and decided to find someone who could print a fabric resembling this. Crystal Springs Print Works in Georgia printed his first pattern, making an exception to their usual 10,000 yard fabric minimum, as Haas only had enough money for 800 yards.
In 2000, the apparel operations for Haas Outdoors, Inc. were acquired by the
Russell Brands
Russell Brands, LLC was an American corporation that manufactured sports equipment, marketing its products under many brands and subsidiaries, such as Russell Athletic (its flagship brand) and Spalding. Formerly a publicly traded company, Russ ...
for an undisclosed amount. This became known as the Mossy Oak Apparel Company.
BioLogic
Haas, along with
wildlife biologist A wildlife biologist studies animals and their behavior along with the role each animal plays in its natural habitat. The duties of a wildlife biologist can include: developing and conducting experiments/studies on animals in their natural habitats, ...
Grant Woods, cofounded BioLogic in 1999. Woods spent years researching the feeding habits of wildlife, including visits with research scientists and deer farmers in New Zealand studying their production methods.
Nativ Nurseries
Founded in 2007, Mossy Oak Nativ Nurseries is headquartered in West Point and grows and sells trees for landowners.
Gamekeeper Kennels
Mossy Oak Gamekeeper Kennels breeds and trains labrador retriever in West Point, MS. Bill Gibson is the Director of Gun Dog Operations.
References
External links
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1986 establishments in Mississippi
Clothing companies of the United States
Companies based in West Point, Mississippi
Companies established in 1986
Outdoor clothing brands
Privately held companies based in Mississippi
Retail companies of the United States