Morris Oxford Farina
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The Morris Oxford Farina is a series of
motor car A car or automobile is a motor vehicle with wheels. Most definitions of ''cars'' say that they run primarily on roads, seat one to eight people, have four wheels, and mainly transport people instead of goods. The year 1886 is regarded as t ...
models that were produced by
Morris Morris may refer to: Places Australia *St Morris, South Australia, place in South Australia Canada * Morris Township, Ontario, now part of the municipality of Morris-Turnberry * Rural Municipality of Morris, Manitoba ** Morris, Manitob ...
of the United Kingdom from 1959 to 1971. Named by W R Morris after ''the city of dreaming spires'', the university town in which he grew up, the manufacture of Morris's Oxford cars had helped to turn the south-side of
Oxford Oxford () is a city in England. It is the county town and only city of Oxfordshire. In 2020, its population was estimated at 151,584. It is north-west of London, south-east of Birmingham and north-east of Bristol. The city is home to the ...
into a thriving industrial area. Like its predecessors, the Morris Oxford for the 1960s was a four-cylinder family car. It would have been seen as mid-sized in the UK, which is where most of the cars were sold. The Oxford (Farina) competed with models such as the
Singer Gazelle The Singer Gazelle name has been applied to two generations of motor cars from the British manufacturer Singer. It was positioned between the basic Hillman range and the more sporting Sunbeam versions. Gazelle I and II The Gazelle was the ...
and
Vauxhall Victor The Vauxhall Victor is a large family car produced by Vauxhall from 1957 until 1976. The Victor was introduced to replace the outgoing Wyvern model. It was renamed Vauxhall VX Series in 1976 and continued in production until 1978, by which time ...
. __TOC__


Oxford series V 1959–61

For 1959, the Oxford, announced on
Lady Day In the Western liturgical year, Lady Day is the traditional name in some English-speaking countries of the Feast of the Annunciation, which is celebrated on 25 March, and commemorates the visit of the archangel Gabriel to the Virgin Mary, durin ...
25 March 1959, was merged into the mid-sized
Pininfarina Pininfarina S.p.A. (short for Carrozzeria Pininfarina) is an Italian car design firm and coachbuilder, with headquarters in Cambiano, Turin, Italy. The company was founded by Battista "Pinin" Farina in 1930. On 14 December 2015, the Indian mu ...
-designed BMC Farina range along with a half-dozen other previously announced models, including the 1958
Wolseley 15/60 The Wolseley 15/60 is an automobile which was produced from 1958 to 1961, and then, as the Wolseley 16/60, from 1961 to 1971. The 15/60 was the first of the mid-sized Pininfarina-styled automobiles manufactured by the British Motor Corporation ( ...
and 1959 Riley 4/68, Austin A55 Cambridge Mark II, and MG Magnette Mark III. The Austin and Morris cars were nearly identical but were produced in separate factories. Differences in the Morris included some of the chrome and interior trim, and the rear lights. Inside, a front bench seat and special dashboard fitted with speedometer, oil pressure gauge, coolant temperature gauge, fuel gauge and clock (optional) were used. A choice of floor or column gear change was available. The handbrake was floor-mounted to the side of the seat. The 1.5 L B-Series engine continued. Drum brakes of diameter were fitted front and rear and the steering used a cam and peg system. The suspension was independent at the front using coil springs and had a live axle and semi-elliptic leaf springs at the rear.


Traveller

The Series IV Traveller was still listed till September 1960, by which time a Series V Traveller had been introduced. Tested by ''The Motor'' magazine the car had a top speed of and could accelerate from 0– in 25.4 seconds. A "touring" fuel consumption of was recorded. Both standard and de-luxe versions were offered. The de-luxe package included a heater, manual screen washer, twin sun visors, twin horns, bumper over-riders, a clock and leather-covered seat. A two-tone paint scheme and a radio were available as options. On the home market the Standard version cost £815 and the de-luxe £844 including taxes. A Traveller estate car version of the Series V Farina body was announced 28 September 1960. The new body now provided a double bed size sleeping compartment about 6 ft long and 4 ft wide. The back of the car had a tail-board hinged at the bottom and an upper panel hinged at the top. The Morris version had a single bench front seat and cost £10 more than the equivalent Austin Countryman. In all, 87,432 Series V Oxfords were built. File:Morris_Oxford_Series_V_tail.jpg, Oxford series V File:Morris_Oxford_Series_V_rear.jpg, Note the large tail fins of the original Farina series File:Morris_Oxford_Series_V_fins.jpg, Detail of rear fins


Oxford series VI 1961–71

All five Farina cars were updated in October 1961The British Motor Corporation. ''The Times'', Wednesday, Oct 18, 1961; pg. 7; Issue 55215 with a new 1.6 L (1622 cc/98 in3) version of the B-Series engine, longer wheelbase and a new revised look. The tail fins had been trimmed and there were still detail changes between the marques. The Morris retained the series V dash, while the Austin had an all-new fake woodgrain design.


Traveller

The Morris Oxford Traveller (estate) series V was replaced by a series VI, although little changed apart from the front grille.


Diesel

A diesel-engined Oxford series VI, introduced shortly after the 1961 update, was popular as a
taxi A taxi, also known as a taxicab or simply a cab, is a type of vehicle for hire with a driver, used by a single passenger or small group of passengers, often for a non-shared ride. A taxicab conveys passengers between locations of their choice ...
. Variants of the same diesel engine enjoyed a long life in marine applications. The Oxford VI remained in production until 1971 with 208,823 produced. The Oxford range was to have been replaced by the 1967 Morris 1800 (a badge-engineered 1964 ADO17 Austin 1800), but in the event both were built in parallel until 1971 because in terms both of pricing and of interior space the 1800 fell into the market segment of a slightly larger car. The ADO17 1800 continued until 1975, when it was succeeded by the
Princess Princess is a regal rank and the feminine equivalent of prince (from Latin ''princeps'', meaning principal citizen). Most often, the term has been used for the consort of a prince, or for the daughter of a king or prince. Princess as a subst ...
. The car that took the Oxford's place at the smaller end of the market segment was the
Morris Marina The Morris Marina is a front-engined, rear-wheel-drive C-segment, small family car that was manufactured by the Morris Motors, Austin-Morris division of British Leyland from 1971 until 1980. It served to replace the Morris Minor in the Mo ...
, which also succeeded the yet smaller
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. File:Morris_Oxford_Series_VI_1969.jpg, series VI saloon File:Morris_Oxford_Series_VI_rear.jpg, Note the reduced tail fins for the saloon File:Morris_Oxford_Series_VI_Traveller_1969.jpg, series VI Traveller File:Morris_Oxford_Traveller_Series_VI_rear.jpg, Fins unchanged for series VI Traveller (estate) version


References

Footnotes Bibliography *


External links

{{British Motor Holdings and British Leyland cars, 1966-1986 Oxford Farina Compact executive cars Cars introduced in 1959 1960s cars 1970s cars Issigonis vehicles