Money No Enough
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''Money No Enough'' () is a 1998 Singaporean comedy film about three friends with financial problems who start a car polishing business together. Original story by J P Tan and written by
Jack Neo Jack Neo (born 24 January 1960) is a Singaporean actor, television host, comedian and film director. He was prominently a full-time Mediacorp artiste from 1983 to 2003. In the 1990s and early 2000s, he was best known for his cross-dressing roles ...
, directed by Tay Teck Lock and produced by JSP Films, the movie stars Neo, Mark Lee and
Henry Thia Henry Thia (; born 25 February 1952), also known as , is a Singaporean actor and comedian. Career Thia was a member of the main cast of ''Comedy Nite'' throughout its run. Although he had many roles in various sketches, his most memorable role ...
. It was released in cinemas on 7 May 1998. ''Money No Enough'' received mixed reviews from critics, but earned over S$5.8 million and was the all-time highest-grossing Singaporean film until 2012. Its success helped revive the Singaporean film industry and pave the way for the emergence of other Singaporean cultural phenomena. It was followed by a sequel, ''
Money No Enough 2 ''Money No Enough 2'' () is a Singaporean comedy film written and directed by Jack Neo and produced by Neo Studios, Mediacorp Raintree Pictures and Scorpio East Pictures. It is a sequel to the 1998's film ''Money No Enough'', which was directed ...
'', which also stars Neo, Lee, and Thia, but has a new story that is not connected to the original, although Thia's character is also named Hui.


Plot

The plot revolves around the lives of three close friends: Keong (
Jack Neo Jack Neo (born 24 January 1960) is a Singaporean actor, television host, comedian and film director. He was prominently a full-time Mediacorp artiste from 1983 to 2003. In the 1990s and early 2000s, he was best known for his cross-dressing roles ...
), a spendthrift
white-collar worker A white-collar worker is a person who performs professional, desk, managerial, or administrative work. White-collar work may be performed in an office or other administrative setting. White-collar workers include job paths related to government, ...
, Ong ( Mark Lee), a
general contractor A general contractor, main contractor or prime contractor is responsible for the day-to-day oversight of a construction site, management of vendors and trades, and the communication of information to all involved parties throughout the course of ...
, and Hui (
Henry Thia Henry Thia (; born 25 February 1952), also known as , is a Singaporean actor and comedian. Career Thia was a member of the main cast of ''Comedy Nite'' throughout its run. Although he had many roles in various sketches, his most memorable role ...
), a
kopi tiam A ''kopitiam'' or ''kopi tiam'' () is a type of coffee shop mostly found in parts of Indonesia, Malaysia, Singapore, Brunei and Southern Thailand patronised for meals and beverages, and traditionally operated by the Chinese community of ...
waiter, who is single and lives with his elderly mother, and wastes his meagre salary on 4D and pursuing an insurance agent who he has a crush on. One day, things change for the worse for Keong when his boss (Chen Zhao Jin) picks a newcomer, Jeremiah Lee, over him as manager and is transferred to a different department - partly due to his poor English and inability to understand computer technology. This culminates in Keong having a heated argument with his boss and resigning, to the dismay of his wife, to whom he assures that he will get another, only to be turned down due to his insuffiencies. Ong borrows S$40,000 from
loan shark A loan shark is a person who offers loans at extremely high interest rates, has strict terms of collection upon failure, and generally operates outside the law. Description Because loan sharks operate mostly illegally, they cannot reasonably ...
s, and plans to repay them after collecting a debt owed him by a friend who in turn borrowed from a Taiwanese who scams him, and subsequently runs away. He sells his car to repay, but it's not enough. The loan sharks beat up Ong for not repaying the loan within the two-week deadline, but gives him another week upon Ong's pleas. With bills (especially installments) to pay, his possessions confiscated, and a family to support, Keong goes heavily into debt whereupon his wife leaves him, taking their daughter with her. In an attempt to resolve their financial problems, the three friends decide to start a car polishing business together with the limited
capital Capital may refer to: Common uses * Capital city, a municipality of primary status ** List of national capital cities * Capital letter, an upper-case letter Economics and social sciences * Capital (economics), the durable produced goods used f ...
they have. However, at the opening ceremony of their business, Hui's mother collapses and is taken to hospital, where she is diagnosed with
leukaemia Leukemia ( also spelled leukaemia and pronounced ) is a group of blood cancers that usually begin in the bone marrow and result in high numbers of abnormal blood cells. These blood cells are not fully developed and are called ''blasts'' or ' ...
. Hui has three wealthy older sisters, but they refuse to help pay the medical bills, and his application for financial assistance is rejected because of his sisters' high incomes. To compound matters, the loan sharks show up at the company to harass Ong, who then flees to
Johor Bahru Johor Bahru (), colloquially referred to as JB, is the capital city of the state of Johor, Malaysia. It is located at the southern end of Peninsular Malaysia,along the north bank of the Straits of Johor, opposite of the city-state Singapore. T ...
. Ong and Hui ask to cash out their shares so they can pay the loan sharks and medical bills respectively, but all their money has already been spent on equipment and other business running costs. Hui's mother dies and at her wake, which raises ten thousand dollars of 'bai jin' (contributions toward funeral expenses) initiated by his sisters. Later, before the funeral march, Hui lashes out at his sisters for their selfishness and greediness (refusal to pay medical fees and having people donate money for their funeral expenses rather than using their own). As Ong joins the funeral march, the loan sharks turn up, pursue him and are arrested after a lengthy police chase. Keong convinces his wife and daughter to enter an obstacle race where they win the first prize of S$100,000, which he uses to pay his creditors, and his family is reunited. The car polishing business is successful, and the three friends go on to become the directors of
Autoglym Autoglym is a British manufacturer of a range of car care and valeting products, which are sold in over 45 countries. Established in 1965, and based in Letchworth, Hertfordshire, Autoglym is part of the Altro Group. The company's products ...
Singapore. In the epilogue, though, it is revealed that the three still borrow money - with Ong and Hui borrowing from Keong and leaving him with an empty wallet.


Cast

*
Jack Neo Jack Neo (born 24 January 1960) is a Singaporean actor, television host, comedian and film director. He was prominently a full-time Mediacorp artiste from 1983 to 2003. In the 1990s and early 2000s, he was best known for his cross-dressing roles ...
as Keong * Mark Lee as Ong *
Henry Thia Henry Thia (; born 25 February 1952), also known as , is a Singaporean actor and comedian. Career Thia was a member of the main cast of ''Comedy Nite'' throughout its run. Although he had many roles in various sketches, his most memorable role ...
as Hui


Production

In the 1990s, Neo, Lee and Thia became well known in Singapore for their performances in the Channel 8 television show ''Comedy Night'' ( Wade-Giles: Kao hsiao hsin tung). Neo then acted in the 1997
Eric Khoo use both this parameter and , birth_date to display the person's date of birth, date of death, and age at death) --> , death_place = , death_cause = , resting_place = , nationality = Singaporean , alma_mater = Uni ...
film ''
12 Storeys ''12 Storeys'' (十二樓 or ''Shí'èr lóu'' in Mandarin) is a 1997 Singaporean drama film written and directed by Eric Khoo. It features an ensemble cast of Jack Neo, Koh Boon Pin and Quan Yi Fong. It was screened in the Un Certain Regard sect ...
'', and saw potential in the then virtually nonexistent local film industry.Karl Ho, "Jack Neo's touch of class",
The Straits Times ''The Straits Times'' is an English-language daily broadsheet newspaper based in Singapore and currently owned by SPH Media Trust (previously Singapore Press Holdings). ''The Sunday Times'' is its Sunday edition. The newspaper was established ...
, 31 January 2002.
He wrote a screenplay about expatriates in the advertising industry, but decided the concept would not appeal to most Singaporeans, so he thought of writing a story about Ah Bengs (uneducated Chinese men), drawing on the humble backgrounds of Lee, Thia and himself."Borrow from Ah Long?", The Straits Times, 7 May 1998. Inspired, he contacted Tay Teck Lock, a former producer for Channel 8, and suggested they collaborate. They decided on a plot about three Singaporean men facing financial difficulties. Neo spent eight months writing the script, while Tay helped develop the characters and jokes.Mak Mun San, "Life after Money No Enough", The Sunday Times, 11 May 2008. Despite the
Speak Mandarin Campaign The Speak Mandarin Campaign (SMC; ) is an initiative by the government of Singapore to encourage the Singaporean Chinese population to speak Standard Mandarin Chinese, one of the four official languages of Singapore. Launched on 7 September 19 ...
, Neo chose to use
Hokkien The Hokkien () variety of Chinese is a Southern Min language native to and originating from the Minnan region, where it is widely spoken in the south-eastern part of Fujian in southeastern mainland China. It is one of the national languages in ...
dialogue to "reflect real life" and "reach a different audience".Andrea Hamilton, "The Money Pours In",
Asiaweek ''Asiaweek'' was an English-language news magazine focusing on Asia, published weekly by Asiaweek Limited, a subsidiary of Time Inc. Based in Hong Kong, it was established in 1975, and ceased publication with its 7 December 2001 issue due to a " ...
, 26 June 1998.
''Money No Enough'' was produced by JSP Films on a budget of S$850,000. The production crew included Deri Ng as first assistant director, J.P. Tan as producer, Kamis as
cinematographer The cinematographer or director of photography (sometimes shortened to DP or DOP) is the person responsible for the photographing or recording of a film, television production, music video or other live action piece. The cinematographer is the ch ...
, A. Supranamian as
film editor Film editing is both a creative and a technical part of the post-production process of filmmaking. The term is derived from the traditional process of working with film which increasingly involves the use of digital technology. The film edit ...
, Anthony Ng as
art director Art director is the title for a variety of similar job functions in theater, advertising, marketing, publishing, fashion, film industry, film and television, the Internet, and video games. It is the charge of a sole art director to supervise and ...
and Abdul Shukar Mohd as sound designer.Rui Bo Gao Eng - Cast and Crew
,
Allrovi RhythmOne , previously known as Blinkx, and also known as RhythmOne Group, is an American digital advertising technology company that owns and operates the web properties AllMusic, AllMovie, and SideReel. Blinkx was founded in 2004, went publi ...
. Last accessed 31 July 2011.
Filming was plagued by financial problems, such as poor quality shooting equipment. After the
Board of Film Censors Board or Boards may refer to: Flat surface * Lumber, or other rigid material, milled or sawn flat ** Plank (wood) ** Cutting board ** Sounding board, of a musical instrument * Cardboard (paper product) * Paperboard * Fiberboard ** Hardboard, a ty ...
reviewed and approved ''Money No Enough'', distributor
Shaw Organisation Shaw Organisation is a film distribution company and cinema chain founded by brothers Runme Shaw and Run Run Shaw who went to Singapore in the 1920s to expand their family business founded by Runje Shaw. The company originally operated as a dis ...
released the film on 21 screens on 7 May 1998.Ong Sor Fern, "Delirious over Teenage sale", The Straits Times, 26 November 1998. The success of the movie led to a dispute between Neo and Producer over their shares of the profits. To mark its tenth anniversary, ''Money No Enough'' was released in cinemas again and was followed by a sequel, ''
Money No Enough 2 ''Money No Enough 2'' () is a Singaporean comedy film written and directed by Jack Neo and produced by Neo Studios, Mediacorp Raintree Pictures and Scorpio East Pictures. It is a sequel to the 1998's film ''Money No Enough'', which was directed ...
''.


Reception

''Money No Enough'' earned S$50,000 from
sneak preview A film screening is the displaying of a motion picture or film, generally referring to a special showing as part of a film's production and release cycle. To show the film to best advantage, special screenings may take place in plush, low seat-cou ...
s and S$42,000 on its opening day, then topped the local
box office A box office or ticket office is a place where ticket (admission), tickets are sold to the public for admission to an event. Patrons may perform the transaction at a countertop, through a hole in a wall or window, or at a Wicket gate, wicke ...
for a month. In total, the film made S$5.8 million,Camilla Chiam, "Two Jack Neo movies slug it out", The Straits Times, 12 June 2002. which remained the best box-office showing by a local movie until the record was broken by ''
Ah Boys to Men ''Ah Boys to Men'' () is a 2012 Singaporean military comedy film produced and directed by Jack Neo, written by Neo and Link Sng. It stars Joshua Tan, Maxi Lim, Noah Yap, Wang Weiliang, Tosh Zhang, Justin Dominic Misson, Aizuddiin Nasser and Rid ...
'' in 2012. After its box office run, 70,000
VCD Video CD (abbreviated as VCD, and also known as Compact Disc Digital Video) is a home video format and the first format for distributing films on standard optical discs. The format was widely adopted in Southeast Asia, Central Asia and the ...
s of ''Money No Enough'' were sold, which remains a record for a Singaporean film. Its success sparked the film career of Jack Neo, who won the Best Director Award at the 1998 Silver Screen Awards, and the development of the Singaporean film industry. Four more Singaporean movies were produced in 1998, two of which were described by critics as copycats of ''Money No Enough''. With its use of Hokkien and crude portrayal of Singaporean life, the film is also credited with paving the way for other Singaporean cultural phenomena such as
mrbrown Lee Kin Mun (), better known as mrbrown, is a Singaporean blogger best known for publishing social and political commentary amid Singapore's tight media restrictions. His podcast attracts some 20,000 downloads per day. In 2007, Lee was the o ...
and
TalkingCock TalkingCock.com is a Singaporean satirical and humour website. The website features various articles and jokes spoofing Singapore current affairs, which occasionally pokes fun of world happenings. "''Talking cock''", which describes the act of en ...
. The movie received a mixed critical reception with LoveHKFilm.com commending the film as "an effective satire of...Singaporean culture" and noted that the actors "do a credible job representing characters from Singapore's varying social strata", while a ''
Variety Variety may refer to: Arts and entertainment Entertainment formats * Variety (radio) * Variety show, in theater and television Films * ''Variety'' (1925 film), a German silent film directed by Ewald Andre Dupont * ''Variety'' (1935 film), ...
'' review described the movie as "initially fresh and amusing but ultimately too one-note and local in its humor to travel far"."Elley, Derek
Money No Enough Review
",
Variety Variety may refer to: Arts and entertainment Entertainment formats * Variety (radio) * Variety show, in theater and television Films * ''Variety'' (1925 film), a German silent film directed by Ewald Andre Dupont * ''Variety'' (1935 film), ...
. Last accessed 31 July 2011.
Francis Dass of the ''
New Straits Times The ''New Straits Times'' is an English-language newspaper published in Malaysia. It is Malaysia's oldest newspaper still in print (though not the first), having been founded as ''The Straits Times'' on 15 July 1845. It was relaunched as the ' ...
'' wrote that ''Money No Enough'' was "spot-on" and "funny", but criticised the "clichéd script and the director's penchant for melodrama".Francis Dass, "Comedians are right on the money",
The New Straits Times The ''New Straits Times'' is an English-language newspaper published in Malaysia. It is Malaysia's oldest newspaper still in print (though not the first), having been founded as ''The Straits Times'' on 15 July 1845. It was relaunched as the ' ...
, 24 August 1998.


References


External links

* * {{Jack Neo 1998 films 1990s Mandarin-language films Hokkien-language films 1998 comedy films Singaporean comedy films