Monetate is an American software company founded in 2008 that provides A/B/n testing, multivariant testing and personalization software for online retailers, airlines, insurance companies, food & beverage companies, and more.

History

Headquartered in

Conshohocken, Pennsylvania Conshohocken ( ; Lenape: ''Kanshihàkink'') is a borough on the Schuylkill River in Montgomery County, Pennsylvania in suburban Philadelphia. Historically a large mill town and industrial and manufacturing center, after the decline of industry i ...

with offices in

Palo Alto Palo Alto (; Spanish for "tall stick") is a charter city in the northwestern corner of Santa Clara County, California, United States, in the San Francisco Bay Area, named after a coastal redwood tree known as El Palo Alto. The city was estab ...

and

London, England London is the capital and largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary down to the North Sea, and has been a major s ...

, Monetate was founded in 2008 by David Brussin and David Bookspan. In July 2014, Monetate had about 230 employees. In October 2019, Monetate was acquired by Kibo, a cloud commerce provider wholly owned by

Vista Equity Partners Vista Equity Partners is an American investment firm focused on financing and forwarding software, data, and technology-enabled startup businesses. Vista has invested in hundreds of companies, including Misys, Ping Identity, and Marketo. The co ...

for an undisclosed sum. As of 2021, the Monetate brand has been discontinued by Kibo. In October 2022, Kibo spun out personalization business under the relaunched Monetate brand, including the products of Monetate and Certona. The newly relaunched brand was sold to Centre Lane Partners, a private investment firm.

References

{{Use dmy dates, date=October 2017 Companies based in Conshohocken, Pennsylvania Software companies established in 2008 Multinational companies headquartered in the United States Providers of services to on-line companies Software companies based in Pennsylvania 2008 establishments in Pennsylvania Software companies disestablished in 2019 2019 disestablishments in Pennsylvania 2019 mergers and acquisitions