Molly-Mae Hague (born 26 May 1999) is an English social media

influencer An Internet celebrity (also known as a social media influencer, social media personality, internet personality, or simply influencer) is a celebrity who has acquired or developed their fame and notability through the Internet. The rise of social m ...

who was a runner-up in the fifth series of reality dating show ''

Love Island Love Island may refer to: Film * ''Love Island'' (1952 film), an American film directed by Adam Lloyd starring Todd Wathen and Eva Gabor * ''Love Island'' (2014 film), directed by Jasmila Žbanić Music * ''Love Island'' (album), a 1978 album ...

''. She currently serves as a brand ambassador for

PrettyLittleThing PrettyLittleThing is a UK-based Fast fashion, fast-fashion retailer, aimed at 16-24-year-old women. The company is owned by Boohoo.com, Boohoo Group and operates in the UK, Ireland, Australia, US, France, Middle East and North Africa. The brand ...

Early life

Hague was born in

Stevenage Stevenage ( ) is a large town and borough in Hertfordshire, England, about north of London. Stevenage is east of junctions 7 and 8 of the A1(M), between Letchworth Garden City to the north and Welwyn Garden City to the south. In 1946, Stevena ...

and grew up in

Hitchin Hitchin () is a market town and unparished area in the North Hertfordshire Districts of England, district in Hertfordshire, England, with an estimated population of 35,842. History Hitchin is first noted as the central place of the Hicce peopl ...

Hertfordshire Hertfordshire ( or ; often abbreviated Herts) is one of the home counties in southern England. It borders Bedfordshire and Cambridgeshire to the north, Essex to the east, Greater London to the south, and Buckinghamshire to the west. For govern ...

. Her parents were both police officers. She has one sister. She attended

The Priory School, Hitchin The Priory School is a co-educational secondary school and sixth form located in Hitchin in the English county of Hertfordshire. The Priory School is the only co-educational secondary school in Hitchin, the others being Hitchin Boys' School an ...

. As a teenager, Hague participated in beauty pageants, being crowned Miss Teen Hertfordshire in 2015 and World Teen Supermodel UK in 2016, going on to be awarded first runner-up at the international competition.

Career

In 2019, Hague entered the fifth series of ''

'' on Day 4. She coupled up with

Tommy Fury Tommy Fury (born 7 May 1999) is a British professional boxer and reality television personality. He took time off from his boxing career in 2019 to star in the fifth series of the ITV2 dating reality television show ''Love Island''. Along with ...

and the pair made it to the final, finishing in second place. She also appeared on a spin-off starring Fury and

Curtis Pritchard Curtis Pritchard (born 8 February 1996) is an English dancer and Choreography (dance), choreographer, known for his role as a professional dancer on the Irish version of ''Dancing with the Stars (Irish TV series), Dancing with the Stars''. In 2 ...

called ''The Boxer & The Ballroom Dancer'' and made an appearance in an episode of '' Tyson Fury: Gypsy King''. She later revealed the reason for going on the show was to "enhance her career". Hague's Instagram following reportedly grew from 160,000 to almost three million during her time in the ''Love Island'' villa. After leaving ''Love Island,'' Hague reportedly signed a £500,000 deal with

and in August 2021 was hired as the firm's "creative director" after previously serving as a brand ambassador. Hague has also launched a self tanning range and had sponsorship deals with

Starbucks Starbucks Corporation is an American multinational chain of coffeehouses and roastery reserves headquartered in Seattle, Washington. It is the world's largest coffeehouse chain. As of November 2021, the company had 33,833 stores in 80 c ...

. In June 2023, Hague stepped down as PrettyLittleThing's creative director after less than two years, so she can focus on being a mother, though she will still continue to serve as a brand ambassador.

Controversies

In March 2021, she was reprimanded for running an £8,000 online prize draw on

Instagram Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can ...

that failed to follow the advertising regulations for such competitions. The Advertising Standards Authority ruled she had been unable to provide evidence the winners had been randomly and fairly picked. On 13 December 2021, Hague appeared as a guest on Steven Bartlett's ''The Diary of a CEO'' podcast which was uploaded to

YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...

. In the interview, she made comments on poverty and wealth inequality, which were the source of controversy, being accused of being "tone deaf" and dubbed "

Thatcherite Thatcherism is a form of British conservative ideology named after Conservative Party leader Margaret Thatcher that relates to not just her political platform and particular policies but also her personal character and general style of manage ...

" comments. Hague suggested that those less fortunate than herself in their upbringing only had themselves to blame for their lack of financial stability, stating that "we all have the same 24 hours in a day". These remarks sparked outrage nation-wide and led to calls for her resignation as PrettyLittleThing's creative director. In July 2022, an Instagram post by her was banned due to being an advert with that intent omitted.

Personal life

Hague is in a relationship with professional boxer

, whom she met on ''Love Island''. They live together in

Cheshire Cheshire ( ) is a ceremonial and historic county in North West England, bordered by Wales to the west, Merseyside and Greater Manchester to the north, Derbyshire to the east, and Staffordshire and Shropshire to the south. Cheshire's county t ...

. In September 2022, the couple announced that they were expecting their first child. She gave birth to a daughter on 23 January 2023. They got engaged on 23 July 2023.

References

Living people Social media influencers 1999 births People from Hitchin 20th-century English women 21st-century English women English marketing people 20th-century English businesspeople 21st-century English businesspeople 20th-century English businesswomen 21st-century English businesswomen Love Island (2015 TV series) contestants {{Authority control