Mohanbir Sawhney (born 1963) is a

management consultant Management consulting is the practice of providing consulting services to organizations to improve their performance or in any way to assist in achieving organizational objectives. Organizations may draw upon the services of management consultants ...

author An author is the writer of a book, article, play, mostly written work. A broader definition of the word "author" states: "''An author is "the person who originated or gave existence to anything" and whose authorship determines responsibility f ...

and academic. He is the Associate Dean, Digital Innovation at McCormick Foundation Chair of Technology, Clinical Professor of Marketing and the Director of the Center for Research in Technology & Innovation at the

Kellogg School of Management The Kellogg School of Management at Northwestern University (also known as Kellogg) is the business school of Northwestern University, a private research university in Evanston, Illinois. Founded in 1908, Kellogg is one of the oldest and most p ...

. He is an adviser to several large organizations on e-commerce strategies.

Personal life and education

Sawhney was born in

West Bengal West Bengal (, Bengali: ''Poshchim Bongo'', , abbr. WB) is a state in the eastern portion of India. It is situated along the Bay of Bengal, along with a population of over 91 million inhabitants within an area of . West Bengal is the fourt ...

, India. He holds a Ph.D. in marketing from the

Wharton School The Wharton School of the University of Pennsylvania ( ; also known as Wharton Business School, the Wharton School, Penn Wharton, and Wharton) is the business school of the University of Pennsylvania, a private Ivy League research university in P ...

of the

University of Pennsylvania The University of Pennsylvania (also known as Penn or UPenn) is a private research university in Philadelphia. It is the fourth-oldest institution of higher education in the United States and is ranked among the highest-regarded universitie ...

; an

MBA A Master of Business Administration (MBA; also Master's in Business Administration) is a postgraduate degree focused on business administration. The core courses in an MBA program cover various areas of business administration such as accounti ...

from the

Indian Institute of Management Calcutta Indian Institute of Management Calcutta (IIM Calcutta or IIM-C) is a public business school located in Joka, Kolkata, West Bengal, India. It was the first Indian Institute of Management to be established, and has been recognized as an Institut ...

; and a bachelor's degree in

electrical engineering Electrical engineering is an engineering discipline concerned with the study, design, and application of equipment, devices, and systems which use electricity, electronics, and electromagnetism. It emerged as an identifiable occupation in the l ...

from the

Indian Institute of Technology, New Delhi The Indian Institute of Technology, Delhi is a public institute of technology located in New Delhi, India. It is one of the 23 IITs created to be Centres of Excellence for training, research and development in science, engineering and technolo ...

. Sawhney has five children Asha, and Bundev, Vaishnavi (step-child), Manasvi (step-child), and Moksha (step-child), with Asha and Bundev having graduating from

Northwestern University Northwestern University is a private research university in Evanston, Illinois. Founded in 1851, Northwestern is the oldest chartered university in Illinois and is ranked among the most prestigious academic institutions in the world. Charte ...

Career

Sawhney is a professor at Northwestern University. He became popular after publishing a seminal article, ''Lets get vertical'' published in

Business 2.0 ''Business 2.0'' was a monthly magazine publication founded by magazine entrepreneur Chris Anderson, Mark Gross, and journalist James Daly in order to chronicle the rise of the " New Economy". First published in July 1998, the magazine was sold ...

Magazine. He teaches and leads an online Product Strategy Course from Kellogg School of Management - Northwestern University via the Emeritus learning Platform. He co-authored Innovation capitalist, an innovation intermediary. He gives talks around the world, advising companies on their online strategies.

Bibliography

* Collaborating with Customers to Innovate (2008) with Emanuela Prandelli and Gianmario Verona from Bocconi University of Milan (Italy) * The Global Brain: your Roadmap for Innovating Smarter and Faster in the Networked World (2007) * Marketing in the Network Economy

References

External links

* http://mohansawhney.com/ * http://www.icanpilot.com/DesignYourValueProposition *https://hbr.org/2007/03/meet-the-innovation-capitalist {{DEFAULTSORT:Sawhney, Mohanbir Indian business theorists Indian management consultants 1963 births Living people Indian Institute of Management Calcutta alumni IIT Delhi alumni Kellogg School of Management faculty