Moctesuma Esparza
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Moctesuma Esparza (born March 12, 1949) is an American producer, entertainment executive,
entrepreneur Entrepreneurship is the creation or extraction of economic value. With this definition, entrepreneurship is viewed as change, generally entailing risk beyond what is normally encountered in starting a business, which may include other values th ...
and community activist. Moctesuma Esparza is well known for his contributions to the movie industry and commitment to creating opportunities for
Latinos Hispanic and Latino Americans ( es, Estadounidenses hispanos y latinos; pt, Estadunidenses hispânicos e latinos) are Americans of Spanish and/or Latin American ancestry. More broadly, these demographics include all Americans who identify as ...
everywhere. He is the CEO of Maya Cinemas, a theater chain servicing to the United States Latino audience. He is also a partner with Carolyn Caldera in the company Esparza/Caldera Entertainment. Moctesuma founded
Maya Entertainment Maya Entertainment Group, Inc. was an independent multi-platform video distribution company. Moctesuma Esparza founded the company in Los Angeles, California in 2007.from maya-entertainment.com (domain for sale as of May 2014) Maya Entertainment ...
in 2007, a vertically integrated media content company providing full service motion picture distribution and production. He is "an outspoken promoter of Latino films" and many of his films focus on
Chicano Chicano or Chicana is a chosen identity for many Mexican Americans in the United States. The label ''Chicano'' is sometimes used interchangeably with ''Mexican American'', although the terms have different meanings. While Mexican-American ident ...
themes. He has produced over twenty films, several of them for television, and has won over 200 awards. A participant in the 1960s-era movement for the
civil rights Civil and political rights are a class of rights that protect individuals' freedom from infringement by governments, social organizations, and private individuals. They ensure one's entitlement to participate in the civil and political life of ...
and equality of
Mexican Americans Mexican Americans ( es, mexicano-estadounidenses, , or ) are Americans of full or partial Mexican heritage. In 2019, Mexican Americans comprised 11.3% of the US population and 61.5% of all Hispanic and Latino Americans. In 2019, 71% of Mexica ...
, Esparza remains committed to public service, donating his time to educational, cultural, and professional organizations, especially those that aim to educate Latinos in the business of media production.


Childhood and education

Esparza was born and raised in
East Los Angeles East Los Angeles ( es, Este de Los Ángeles), or East L.A., is an unincorporated area in Los Angeles County, California. As of the 2020 census it had a population of 118,786, a drop of 6.1% from 2010, when it was 126,496. For statistical purpo ...
,
California California is a U.S. state, state in the Western United States, located along the West Coast of the United States, Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the List of states and territori ...
. His father, a refugee of the
Mexican Revolution The Mexican Revolution ( es, Revolución Mexicana) was an extended sequence of armed regional conflicts in Mexico from approximately 1910 to 1920. It has been called "the defining event of modern Mexican history". It resulted in the destruction ...
, migrated to the United States in 1918. His father's awareness of the motivations behind the Revolution imbued him with a strong sense of
social justice Social justice is justice in terms of the distribution of wealth, opportunities, and privileges within a society. In Western and Asian cultures, the concept of social justice has often referred to the process of ensuring that individuals fu ...
. As a child, he viewed Spanish language films in the many Los Angeles theaters that offered such fare. Moctesuma was a theatre major in high school. He acted, played the
saxophone The saxophone (often referred to colloquially as the sax) is a type of single-reed woodwind instrument with a conical body, usually made of brass. As with all single-reed instruments, sound is produced when a reed on a mouthpiece vibrates to pr ...
, and loved movies.Esparza, Moctesuma. Personal voice recording interview. May 24, 2011. He attended the School of Theater, Film and Television at the
University of California, Los Angeles The University of California, Los Angeles (UCLA) is a public land-grant research university in Los Angeles, California. UCLA's academic roots were established in 1881 as a teachers college then known as the southern branch of the California St ...
, where he received his
B.A. Bachelor of arts (BA or AB; from the Latin ', ', or ') is a bachelor's degree awarded for an undergraduate program in the arts, or, in some cases, other disciplines. A Bachelor of Arts degree course is generally completed in three or four years ...
in 1971 and M.F.A. in the same field in 1973. During his sophomore year at UCLA, Moctesuma created an ethno-communications program at the film school. He wrote a proposal, made the curriculum, and successfully created (and was a student in) the first multicultural film program in the United States. During the 1960s, he participated in the
Chicano Movement The Chicano Movement, also referred to as El Movimiento, was a social and political movement in the United States inspired by prior acts of resistance among people of Mexican descent, especially of Pachucos in the 1940s and 1950s, and the Black ...
, advocating for the civil rights of Mexican Americans. He was one of the organizers of the 1968
Chicano Blowouts The East Los Angeles Walkouts or Chicano Blowouts were a series of 1968 protests by Chicano students against unequal conditions in Los Angeles Unified School District high schools. The first walkout occurred on March 5, 1968. The students who organ ...
, a series of youth-led protests inspired by educator
Sal Castro Sal, SAL, or S.A.L. may refer to: Personal name * Sal (name), a list of people and fictional characters with the given name or nickname Places * Sal, Cape Verde, an island and municipality * Sal, Iran, a village in East Azerbaijan Province * Ca ...
in which Mexican-Americans demanded equal educational opportunities. His role in the walkouts as "liaison to the press," which led to his interest in the media. The movement is memorialized in his
2006 File:2006 Events Collage V1.png, From top left, clockwise: The 2006 Winter Olympics open in Turin; Twitter is founded and launched by Jack Dorsey; The Nintendo Wii is released; Montenegro 2006 Montenegrin independence referendum, votes to declare ...
HBO film ''
Walkout In labor disputes, a walkout is a labor strike, the act of employees collectively leaving the workplace and withholding labor as an act of protest. A walkout can also mean the act of leaving a place of work, school, a meeting, a company, or an ...
''.


Career


Early years

Esparza's earliest work in film was in service to the Chicano Movement. He filmed a speech given by
Reies Lopez Tijerina Reies Lopez Tijerina (September 21, 1926 – January 19, 2015), was an activist who led a struggle in the 1960s and 1970s to restore New Mexican land grants to the descendants of their Spanish colonial and Mexican owners. As a vocal spo ...
at UCLA, as well as the 1970
Chicano Moratorium The Chicano Moratorium, formally known as the National Chicano Moratorium Committee Against The Vietnam War, was a movement of Chicano anti-war activists that built a broad-based coalition of Mexican-American groups to organize opposition to the Vi ...
against the
Vietnam War The Vietnam War (also known by #Names, other names) was a conflict in Vietnam, Laos, and Cambodia from 1 November 1955 to the fall of Saigon on 30 April 1975. It was the second of the Indochina Wars and was officially fought between North Vie ...
. The Moratorium footage became his first documentary, ''Requiem 29''. He helped organize Chicano student conferences and the Media Urban Crisis Committee, which analyzed the effects of media on minority communities and recommended that members of those communities attend film school.


Producer

After graduating from UCLA, he worked for the children's television program ''
Sesame Street ''Sesame Street'' is an American educational children's television series that combines live-action, sketch comedy, animation and puppetry. It is produced by Sesame Workshop (known as the Children's Television Workshop until June 2000) a ...
'', developing bilingual segments. Shortly thereafter, he produced the
television pilot A television pilot (also known as a pilot or a pilot episode and sometimes marketed as a tele-movie), in United States television, is a standalone episode of a television series that is used to sell a show to a television network or other distri ...
and the first season of the PBS program '' Villa Alegre'', which won multiple awards. His first commercial production, ''Drunk Drivers Get Carried Away'', received a Clio Award. He was a producer and writer for the documentary unit of
NBC The National Broadcasting Company (NBC) is an Television in the United States, American English-language Commercial broadcasting, commercial television network, broadcast television and radio network. The flagship property of the NBC Enterta ...
in Los Angeles. Following the success of ''Villa Alegre'', Esparza became an independent producer of documentaries. He also filmed a production of the Chicano comedy troupe
Culture Clash Cultural conflict is a type of conflict that occurs when different cultural values and beliefs clash. Broad and narrow definitions exist for the concept, both of which have been used to explain violence (including war) and crime, on either a mic ...
, ''A Bowl of Beings''. His
big break ''Big Break'' is a British television game show, created by Roger Medcalf, Mike Kemp and Terry Mardell, presented by comedian Jim Davidson and snooker commentator John Virgo, and broadcast on BBC One between 1991 and 2002. Inspired by ITV's '' ...
into
Hollywood cinema The cinema of the United States, consisting mainly of major film studios (also known as Hollywood) along with some independent film, has had a large effect on the global film industry since the early 20th century. The dominant style of Am ...
was the feature film ''
The Milagro Beanfield War ''The Milagro Beanfield War'' is a 1988 American comedy-drama film directed by Robert Redford from a screenplay written by John Nichols and David S. Ward based on Nichols's novel of the same name. The ensemble cast includes Ruben Blades, Richar ...
'' as a partner at Esparza-Katz Productions, where some of his other production credits include ''
Selena Selena Quintanilla Pérez (; April 16, 1971 – March 31, 1995), known mononymously as Selena, was an American Tejano singer. Called the " Queen of Tejano music", her contributions to music and fashion made her one of the most celebrated Mex ...
'' and ''
Introducing Dorothy Dandridge ''Introducing Dorothy Dandridge'' is a 1999 American biographical drama television film directed by Martha Coolidge from a screenplay by Shonda Rhimes and Scott Abbott, based on the biography ''Dorothy Dandridge'' by Earl Mills. Filmed over a span ...
''.


Maya Cinemas

In 2005, Esparza opened the first multiplex in the Maya Cinemas chain, a 14-screen theater in
Salinas, California Salinas (; Spanish for "Salt Marsh or Salt Flats") is a city in California and the county seat of Monterey County. With a population of 163,542 in the 2020 Census, Salinas is the most populous city in Monterey County. Salinas is an urban area lo ...
. Since then, he has opened 16 other multiplexes in California, with 26 more scheduled to open in Texas. Maya Cinemas primarily shows first-run Hollywood films, sometimes with subtitles in
Spanish Spanish might refer to: * Items from or related to Spain: **Spaniards are a nation and ethnic group indigenous to Spain **Spanish language, spoken in Spain and many Latin American countries **Spanish cuisine Other places * Spanish, Ontario, Cana ...
, but also screens foreign and independent films. The concessions offer traditional snacks such as popcorn as well as "Latino favorites like tacos and churros." They all feature Mayan motifs, hearkening back to the Los Angeles theaters of Esparza's youth. In 2007, Esparza resigned from the board of trustees of the
California State University The California State University (Cal State or CSU) is a public university system in California. With 23 campuses and eight off-campus centers enrolling 485,550 students with 55,909 faculty and staff, CSU is the largest four-year public univers ...
system. After planning to open a Maya Cinemas at the Campus Pointe Project at
California State University, Fresno California State University, Fresno (Fresno State) is a public university in Fresno, California. It is one of 23 campuses in the California State University system. The university had a fall 2020 enrollment of 25,341 students. It offers bachelo ...
, a neighboring landholder who also planned to open a cinema presented a legal challenge, charging that Esparza had a conflict of interest in developing the project while sitting on the board of trustees. Despite the University's finding that there was no conflict of interest, Esparza resigned out of "respect for the intent of the government code to avoid even the appearance of conflict of interest." Maya Cinemas opened up a movie theater facility in
Pittsburg, California Pittsburg is a city in Contra Costa County, California, Contra Costa County, California, United States. It is an industrial suburb located on the southern shore of the Suisun Bay in the East Bay region of the San Francisco Bay Area, and is part ...
that replaced the Brendan Theaters location which closed in April 2012. The grand opening was held on August 3, 2012, but the ribbon cutting was held the previous evening. 3 Years later, they opened up a movie theater facility in
Fresno, California Fresno () is a major city in the San Joaquin Valley of California, United States. It is the county seat of Fresno County and the largest city in the greater Central Valley region. It covers about and had a population of 542,107 in 2020, makin ...
by the college campus. The new location has seats where patrons can sit down while they wait for their movie to play.


Maya Entertainment

In 2007, Moctesuma founded Maya Entertainment, a vertically integrated media content company providing full service motion picture distribution and production. Maya acquires, produces, and distributes multicultural and Latino-themed product for all distribution platforms throughout the world and is dedicated to the growing US Latino market. This year, Maya expanded significantly releasing more than twenty films.Maya Entertainment
at
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Board member

He has served on: the Corporate Board of Directors of the Motion Picture Television Fund and the Board of Directors of the Museum of Latin American Art. Esparza has been a Trustee of the California State University System and a commissioner to the Los Angeles City Retirement System. He serves on the National Hispanic Cultural Center Advisory Board, the Latino Coalition Against Aids Advisory Board, the
National Hispanic Media Coalition The National Hispanic Media Coalition (NHMC) is a nonprofit 501(c)(3) civil rights organization that was founded to eliminate hate, discrimination, and racism towards the Latino community. NHMC collaborates with other social justice organizations ...
Advisory Board, the Toigo Advisory Board, the Minority Media Telecommunications Council Board of Advisors, the American Film Institute Board of Trustees, the UCLA School of Theater, the Film and Television Dean's Executive Board, the Claremont University Consortium Board of Overseers, the New America Alliance, the Board of the Marathon Club (and was a former Chair). He is co-chairman of the Board of the Latino Theater Company in Los Angeles.


Awards

Moctezuma has won over 200 honors and awards, including an
Emmy Award The Emmy Awards, or Emmys, are an extensive range of awards for artistic and technical merit for the American and international television industry. A number of annual Emmy Award ceremonies are held throughout the calendar year, each with the ...
, a Clio Award, an
ALMA Award The American Latino Media Arts Award or ALMA Award, formerly known as Latin Oscars Award, is an award highlighting the best Hispanic and Latino Americans, American Latino contributions to music, television, and film. The awards promote fair and ...
, and a
CINE Ciné film or cine film is the term commonly used in the UK and historically in the US to refer to the 8 mm, Super 8, 9.5 mm, and 16 mm motion picture film formats used for home movies. It is not normally used to refer to ...
Golden Eagle Award. Additionally, he has been nominated for an
Academy Award The Academy Awards, better known as the Oscars, are awards for artistic and technical merit for the American and international film industry. The awards are regarded by many as the most prestigious, significant awards in the entertainment ind ...
and a
Golden Globe The Golden Globe Awards are accolades bestowed by the Hollywood Foreign Press Association beginning in January 1944, recognizing excellence in both American and international film and television. Beginning in 2022, there are 105 members of t ...
. He received the 1994 Professional Achievement Award from the UCLA Alumni Association. In 2008, Moctesuma was selected as one of the 50 "Most Powerful and Influential Latinos" by The
Imagen Foundation The Imagen Awards are administered by the Imagen Foundation, an organization dedicated to "encouraging and recognizing the positive portrayals of Latinos in the entertainment industry." To be considered for an Imagen Award, a media piece or person ...
.


Filmography

*''Taco Shop'' (2012) (executive producer) (filming) *''Mosquita y Mari'' (2011) (executive producer) (filming) *''Without Men'' (2011) (executive producer) *'' Across the Line: The Exodus of Charlie Wright'' (2010) (executive producer) *''Harlem Hostel'' (2010) (executive producer) *''One Hot Summer'' (2009) (made for television) (executive producer) *''Moe'' (2008) (executive producer) *''The Startup'' (2007) (executive producer) *''
Walkout In labor disputes, a walkout is a labor strike, the act of employees collectively leaving the workplace and withholding labor as an act of protest. A walkout can also mean the act of leaving a place of work, school, a meeting, a company, or an ...
'' (2006) (
HBO Home Box Office (HBO) is an American premium television network, which is the flagship property of namesake parent subsidiary Home Box Office, Inc., itself a unit owned by Warner Bros. Discovery. The overall Home Box Office business unit is ba ...
) *'' Gods and Generals'' (2003) (executive) *''
Price of Glory ''Price of Glory'' is a 2000 American sports drama film written by Phil Berger, directed by Carlos Avila and starring Jimmy Smits. The movie was nominated for several ALMA Awards in 2001. The film was shot in Huntington Park, California, Los Angel ...
'' (2000) *''
Introducing Dorothy Dandridge ''Introducing Dorothy Dandridge'' is a 1999 American biographical drama television film directed by Martha Coolidge from a screenplay by Shonda Rhimes and Scott Abbott, based on the biography ''Dorothy Dandridge'' by Earl Mills. Filmed over a span ...
'' (1999) (executive, made for television) *''
Selma, Lord, Selma ''Selma, Lord, Selma'' is a 1999 American made-for-television biographical drama film based on true events that happened in March 1965, known as Bloody Sunday in Selma, Alabama. The film tells the story through the eyes of an 9-year-old African-A ...
'' (1999) (executive, made for television) *''Butter'' (1998) (executive, released on video as ''Never 2 Big'') *''
Rough Riders The Rough Riders was a nickname given to the 1st United States Volunteer Cavalry, one of three such regiments raised in 1898 for the Spanish–American War and the only one to see combat. The United States Army was small, understaffed, and diso ...
'' (1997) (TV) (executive) *''The Disappearance of Garcia Lorca'' (1997) *''
Selena Selena Quintanilla Pérez (; April 16, 1971 – March 31, 1995), known mononymously as Selena, was an American Tejano singer. Called the " Queen of Tejano music", her contributions to music and fashion made her one of the most celebrated Mex ...
'' (1997) *''The Avenging Angel'' (1995) (made for television) *''The Cisco Kid'' (1994) (TV) (executive) *'' Gettysburg'' (1993) *''The Ambulance'' (1990) *''
The Milagro Beanfield War ''The Milagro Beanfield War'' is a 1988 American comedy-drama film directed by Robert Redford from a screenplay written by John Nichols and David S. Ward based on Nichols's novel of the same name. The ensemble cast includes Ruben Blades, Richar ...
'' (1988) *''
The Telephone ''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the m ...
'' (1988) *''
Radioactive Dreams ''Radioactive Dreams'' is a 1985 post-apocalyptic science fiction-comedy film written and directed by Albert Pyun and starring George Kennedy, Michael Dudikoff, Don Murray, and Lisa Blount. The names of the two main characters are homages t ...
'' (1985) *''
The Ballad of Gregorio Cortez ''The Ballad of Gregorio Cortez'' is a 1982 American Western film directed by Robert M. Young and starring Edward James Olmos as Gregorio Cortez. It is based on the book ''With His Pistol in His Hand'' by Americo Paredes. In 2022, the film ...
'' (1982) (made for television) *'' Agueda Martinez: Our People, Our Country'' (1977) (producer) *''Only Once in a Lifetime'' (1979) *'' Villa Alegre'' (1973) (producer- season 1) *'' Selena: The Series'' (2020) (producer)


Public service

*Founding member,
César Chávez Cesar Chavez (born Cesario Estrada Chavez ; ; March 31, 1927 – April 23, 1993) was an American labor leader and civil rights activist. Along with Dolores Huerta, he co-founded the National Farm Workers Association (NFWA), which later merged ...
Foundation (2002— ) *Member, Board of Commissioners, Los Angeles Homeless Services Authority (2009— ) *Corporate Board of Directors, Motion Picture Television Fund *Advisory Board, National Hispanic Media Coalition *Board of Directors,
Museum of Latin American Art The Museum of Latin American Art (MOLAA) was founded by Dr. Robert Gumbiner in 1996 in Long Beach, California, United States and serves the greater Los Angeles area. MOLAA is the only museum in the United States dedicated to modern and contempora ...
*Member, Board of Trustees,
California State University The California State University (Cal State or CSU) is a public university system in California. With 23 campuses and eight off-campus centers enrolling 485,550 students with 55,909 faculty and staff, CSU is the largest four-year public univers ...
(2004–07) *Chair of the Board, New America Alliance (2000–03) *Co-Founder/Board member, National Association of Latino Producers *Founder and Board of Directors member, Los Angeles Academy of Arts and Enterprise Charter School *Board of Advisors, Minority Media Telecommunications Council


Quotes


References


External links

* * {{DEFAULTSORT:Esparza, Moctesuma 1949 births American film producers American television producers Living people Activists for Hispanic and Latino American civil rights American film directors of Mexican descent UCLA Film School alumni American chief executives