Mississippi Educational Television
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Mississippi Public Broadcasting (MPB) is the
public broadcasting Public broadcasting involves radio, television and other electronic media outlets whose primary mission is public service. Public broadcasters receive funding from diverse sources including license fees, individual contributions, public financing ...
state network serving the
U.S. state In the United States, a state is a constituent political entity, of which there are 50. Bound together in a political union, each state holds governmental jurisdiction over a separate and defined geographic territory where it shares its sove ...
of
Mississippi Mississippi () is a state in the Southeastern region of the United States, bordered to the north by Tennessee; to the east by Alabama; to the south by the Gulf of Mexico; to the southwest by Louisiana; and to the northwest by Arkansas. Miss ...
. It is owned by the Mississippi Authority for Educational Television (MAET), an agency of the state government that holds the
licenses A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...
for all of the
PBS The Public Broadcasting Service (PBS) is an American public broadcaster and non-commercial, free-to-air television network based in Arlington, Virginia. PBS is a publicly funded nonprofit organization and the most prominent provider of educat ...
and
NPR National Public Radio (NPR, stylized in all lowercase) is an American privately and state funded nonprofit media organization headquartered in Washington, D.C., with its NPR West headquarters in Culver City, California. It differs from other ...
member stations in the state. MPB's headquarters is located on Ridgewood Road in northeast
Jackson Jackson may refer to: People and fictional characters * Jackson (name), including a list of people and fictional characters with the surname or given name Places Australia * Jackson, Queensland, a town in the Maranoa Region * Jackson North, Qu ...
.


History

Mississippi was a relative latecomer to public broadcasting. By the late 1960s, it was the only state east of the
Mississippi River The Mississippi River is the second-longest river and chief river of the second-largest drainage system in North America, second only to the Hudson Bay drainage system. From its traditional source of Lake Itasca in northern Minnesota, it fl ...
without an educational television station licensed within its borders. The only areas of the state to get a clear signal from a
National Educational Television National Educational Television (NET) was an American educational broadcast television network owned by the Ford Foundation and later co-owned by the Corporation for Public Broadcasting. It operated from May 16, 1954 to October 4, 1970, and ...
(NET) or PBS station were the northwestern counties (from
Memphis Memphis most commonly refers to: * Memphis, Egypt, a former capital of ancient Egypt * Memphis, Tennessee, a major American city Memphis may also refer to: Places United States * Memphis, Alabama * Memphis, Florida * Memphis, Indiana * Memp ...
' WKNO) and the counties along the Gulf Coast (from
New Orleans New Orleans ( , ,New Orleans
'
WYES-TV WYES-TV, virtual channel 12 (VHF digital channel 11), is a Public Broadcasting Service ( PBS) member television station licensed to New Orleans, Louisiana, United States. The station is owned by the Greater New Orleans Educational Television Fou ...
and
Mobile Mobile may refer to: Places * Mobile, Alabama, a U.S. port city * Mobile County, Alabama * Mobile, Arizona, a small town near Phoenix, U.S. * Mobile, Newfoundland and Labrador Arts, entertainment, and media Music Groups and labels * Mobile ( ...
's Alabama Educational Television outlet, WEIQ). Finally, in 1969, the Mississippi Legislature created the Mississippi Authority for Educational Television to create a locally focused educational television service for Mississippi. After almost a year of planning, WMAA (channel 29, now WMPN-TV) in Jackson debuted on February 1, 1970 as the state's first educational television station. It immediately joined PBS. The initial broadcast was written by Jeanne Lucket and produced and co-directed by Mims Wright, then Director of Public Affairs at Jackson
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
affiliate
WLBT WLBT (channel 3) is a television station in Jackson, Mississippi, United States, affiliated with NBC. It is owned by Gray Television, which also operates American Spirit Media–owned Fox affiliate WDBD (channel 40) and Vicksburg-licensed MyN ...
, and Joe Root, WLBT Production Manager. Only four months after beginning operations, WMAA received unwanted national attention when it refused to carry ''
Sesame Street ''Sesame Street'' is an American educational children's television series that combines live-action, sketch comedy, animation and puppetry. It is produced by Sesame Workshop (known as the Children's Television Workshop until June 2000) ...
'' because of its racially integrated cast. That decision was reversed 22 days later after a nationwide outcry. Six other stations began operation over the next few years, and the state network became known as Mississippi Educational Television, or simply ETV. Public radio came even later, arriving in the state in 1983. Eventually, Public Radio in Mississippi (PRM) expanded to eight stations throughout the state. In 2005, MAET adopted "Mississippi Public Broadcasting" as an umbrella on-air brand for all television and radio operations.


Educational programming

Since its inception, MPB has produced many
educational Education is a purposeful activity directed at achieving certain aims, such as transmitting knowledge or fostering skills and character traits. These aims may include the development of understanding, rationality, kindness, and honesty. Vari ...
or
instructional television Instructional television (ITV) is the use of television programs in the field of distance education. Educational television programs on instructional television may be less than one half hour long (generally 15 minutes in length) to help their in ...
programs from its Jackson studios. A partial list includes ''
Tomes & Talismans ''Tomes & Talismans'' is a 1986 educational television series produced by Mississippi Public Broadcasting, consisting of thirteen 20-minute episodes presented as a dramatic serial story. Each episode defines, illustrates, and reviews specific ...
'', ''
The Write Channel ''The Write Channel'' was an instructional program for children, produced in 1977 by Mississippi ETV and distributed to PBS and educational stations by the Agency for Instructional Television. The program's aim was to enable students to enhance ...
'', ''
The Clyde Frog Show ''The Clyde Frog Show'' (stylized on-air as ''the CLYDE FROG show'') is a television program for children in the 1970s. It was produced by the Mississippi Authority for Educational Television (MAETV). In the show, puppets, most notably the title ...
'', ''
About Safety ''About Safety'' is a children's educational television program which originated in 1972. It was produced by the Mississippi Authority for Educational Television. In the 3 to 6 minute shorts, marionettes, most notably Clyde Frog, taught childr ...
'', ''Ticktock Minutes'', ''Zebra Wings'', ''Posie Paints'', ''Project Survival'', ''The Metric System'', ''Media Mania'', and ''
Between the Lions ''Between the Lions'' is an American animated/live-action/puppet children's television series designed to promote reading. The show was a co-production between WGBH in Boston and Sirius Thinking, Ltd., in New York City, in association with Mis ...
''.


MPB Television

As of 2009, the MPB television stations are: Notes: *1. All stations added the -TV suffix to their callsigns on February 1, 1982. *2. WMPN-TV used the callsign WMAA from its 1970 sign-on (and added the -TV suffix to its callsign in 1982) until 1990.


Coverage areas


Translator

MPB received a construction permit for station WMAA, channel 43 in Columbus, in 1998. This permit was modified to specify digital-only operation and granted again in 2001. The permit expired June 27, 2003, without any construction having taken place. MPB has stated there are currently no plans or funding to build the station. MPB Television covers nearly all of the state, as well as parts of
Alabama (We dare defend our rights) , anthem = "Alabama" , image_map = Alabama in United States.svg , seat = Montgomery , LargestCity = Huntsville , LargestCounty = Baldwin County , LargestMetro = Greater Birmingham , area_total_km2 = 135,765 ...
,
Tennessee Tennessee ( , ), officially the State of Tennessee, is a landlocked state in the Southeastern region of the United States. Tennessee is the 36th-largest by area and the 15th-most populous of the 50 states. It is bordered by Kentucky to th ...
and
Louisiana Louisiana , group=pronunciation (French: ''La Louisiane'') is a state in the Deep South and South Central regions of the United States. It is the 20th-smallest by area and the 25th most populous of the 50 U.S. states. Louisiana is borde ...
. Additionally, WMAV is carried on
DirecTV DirecTV (trademarked as DIRECTV) is an American multichannel video programming distributor based in El Segundo, California. Originally launched on June 17, 1994, its primary service is a digital satellite service serving the United States. I ...
and Dish Network's Memphis feeds, bringing its programming to an additional 1.4 million people in Tennessee and
Arkansas Arkansas ( ) is a landlocked state in the South Central United States. It is bordered by Missouri to the north, Tennessee and Mississippi to the east, Louisiana to the south, and Texas and Oklahoma to the west. Its name is from the O ...
. Oxford is part of the Memphis market.


Digital television


Subchannels

The digital signals of MPB's stations are multiplexed:


Analog-to-digital conversion

During 2009, in the lead-up to the analog-to-digital television transition that would ultimately occur on June 12, MPB shut down the analog transmitters of its stations on a staggered basis. Listed below are the dates each analog transmitter ceased operations as well as their post-transition channel allocations: * WMPN-TV shut down its analog signal, over UHF channel 29, on February 17, 2009, the original date in which full-power television stations in the United States were to transition from analog to digital broadcasts under federal mandate (which was later pushed back to June 12, 2009). The station's digital signal remained on its pre-transition UHF channel 20. Through the use of
PSIP The Program and System Information Protocol (PSIP) is the MPEG (a video and audio industry group) and privately defined program-specific information originally defined by General Instrument for the DigiCipher 2 system and later extended for the AT ...
, digital television receivers display the station's
virtual channel In most telecommunications organizations, a virtual channel is a method of remapping the ''program number'' as used in H.222 Program Association Tables and Program Mapping Tables to a channel number that can be entered via digits on a receiver's ...
as its former UHF analog channel 29. * WMAH-TV shut down its analog signal, over UHF channel 19, on February 17, 2009. The station's digital signal remained on its pre-transition UHF channel 16. Through the use of PSIP, digital television receivers display the station's virtual channel as its former UHF analog channel 19. * WMAE-TV shut down its analog signal, over VHF channel 12, on June 12, 2009, the official date in which full-power television in the United States transitioned from analog to digital broadcasts under federal mandate. The station's digital signal relocated from its pre-transition UHF channel 55, which was among the high band UHF channels (52-69) that were removed from broadcasting use as a result of the transition, to its analog-era VHF channel 12. * WMAU-TV shut down its analog signal, over UHF channel 17, on February 17, 2009. The station's digital signal remained on its pre-transition UHF channel 18. Through the use of PSIP, digital television receivers display the station's virtual channel as its former UHF analog channel 17. * WMAO-TV shut down its analog signal, over UHF channel 23, on February 17, 2009. The station's digital signal remained on its pre-transition UHF channel 25. Through the use of PSIP, digital television receivers display the station's virtual channel as its former UHF analog channel 23. * WMAW-TV shut down its analog signal, over UHF channel 14, on February 17, 2009. The station's digital signal, remained on its pre-transition UHF channel 44. Through the use of PSIP, digital television receivers display the station's virtual channel as its former UHF analog channel 14. * WMAB-TV shut down its analog signal, over VHF channel 2, on February 17, 2009. The station's digital signal remained on its pre-transition VHF channel 10. Through the use of PSIP, digital television receivers display the station's virtual channel as its former VHF analog channel 2. * WMAV-TV shut down its analog signal, over UHF channel 18, on February 17, 2009. The station's digital signal remained on its pre-transition UHF channel 36. Through the use of PSIP, digital television receivers display the station's virtual channel as its former UHF analog channel 18.


MPB Radio

MPB Radio consists of eight stations covering most of the state. It airs mostly news and talk programming from NPR and other distributors of public radio programming, along with several locally produced shows. Recently, MPB has added a 24-hour classical music service on its second HD channel, which now also airs on DT4 on all MPB television stations. It brands this programming as "Music Radio," while the original MPB Radio service is known as "Think Radio." Shows produced by MPB Music include the nationally distributed program ''Sounds Jewish''. All of MPB's radio stations also air the Radio Reading Service of Mississippi on their FM subcarriers, which is also simulcast on the DT4 subchannel on the "Spanish/Audio Description" audio channel. MPB Radio streams both of its services live in Windows Media and Mac formats.


Notes


References


External links

*
Mississippi Public Broadcasting collection
in the
American Archive of Public Broadcasting The American Archive of Public Broadcasting (AAPB) is a collaboration between the Library of Congress and WGBH Educational Foundation, founded through the efforts of the Corporation for Public Broadcasting. The AAPB is a national effort to digital ...

MPB sign-on circa 1992 (in Black & White)
{{Authority control Television stations in Mississippi * PBS member networks PBS member stations NPR member networks Television channels and stations established in 1970 1970 establishments in Mississippi