Miss Bumbum is an annual
beauty pageant
A beauty pageant is a competition that has traditionally focused on judging and ranking the physical attributes of the contestants. Pageants have now evolved to include inner beauty, with criteria covering judging of personality, intelligence, ...
held in
Brazil
Brazil ( pt, Brasil; ), officially the Federative Republic of Brazil (Portuguese: ), is the largest country in both South America and Latin America. At and with over 217 million people, Brazil is the world's fifth-largest country by area ...
to reward the owner of the best
buttocks
The buttocks (singular: buttock) are two rounded portions of the exterior anatomy of most mammals, located on the posterior of the pelvic region. In humans, the buttocks are located between the lower back and the perineum. They are composed ...
in the country.
Created by journalist and entrepreneur Cacau Oliver,
the competition has 27 contestants, each of whom represents one of the country's
27 states.
The winner receives 50,000
Brazilian reais (about US$22,000) in endorsement deals, and instantly becomes a celebrity in Brazil.
Brazilian television network
RedeTV!
RedeTV! () is a Brazilian television network owned by Amilcare Dallevo and Marcelo de Carvalho. It is the newest television network, among the five major networks in Brazil, being a relaunch of Rede Manchete in 1999.
RedeTV! has modern produc ...
broadcasts the event. The reigning title holder is Lunna LeBlanc.
Miss Bumbum made its first foray into the US market by licensing an official 2017 calendar for distribution in the US. The calendar was published in December 2016, featuring the 2016 winner Erika Canela on the cover.
Winners
* 2021: Lunna LeBlanc
* 2020: Lu Duarte
*2018: Ellen Santana
* 2017: Rosie Oliveira
* 2016: Erika Canela
* 2015: Suzy Cortez
* 2014: Indianara Carvalho
* 2013: Dai Macedo
* 2012: Carine Felizardo
* 2011: Rosana Ferreira
Other notable contestants
*
Andressa Urach
Andressa de Faveri Urach (born 11 October 1987) is a Brazilian model and reality television personality best known for being a contestant on the sixth season of the Brazilian version of '' The Farm''.
Career
Born in Ijuí, in the countrysid ...
– model
*
Claudia Alende
Claudia Manfrin Alende (born 9 October 1996) is a Brazilian/American actress, and singer, the owner of Blanc Media and founder of Burger Babes.
Early life
Alende was born in Francisco Beltrão, Paraná, and moved to Sao Paulo when she was 20 ...
– model
Controversies
In October 2013, according to the
International Business Times, models Mari Sousa (25) and Eliana Amaral (24) were accused of paying the equivalent of thousands of US dollars in bribes to the judges of the contest.
In 2018, two
trans women
A trans woman or a transgender woman is a woman who was assigned male at birth. Trans women have a female gender identity, may experience gender dysphoria, and may transition; this process commonly includes hormone replacement therapy and s ...
became contestants for Miss Bumbum, the first such women to do so. Several of the other contestants objected to the inclusion of trans women in the contest.
The 2018 contest was also marred by a losing contestant, Aline Uva, accusing her opposition of having
surgically augmented buttocks and causing a ruckus onstage.
[
]
Similar contests
Miss Bumbum Brazil has led to the spin-off competitions Miss Bumbum World, the Fitness Angel Show in Japan and one for the FIFA World Cup
The FIFA World Cup, often simply called the World Cup, is an international association football competition contested by the senior men's national teams of the members of the ' ( FIFA), the sport's global governing body. The tournament ha ...
in soccer. Miss Reef
Miss (pronounced ) is an English language honorific typically used for a girl, for an unmarried woman (when not using another title such as "Doctor" or "Dame"), or for a married woman retaining her maiden name. Originating in the 17th century, it ...
, held in Chile and various other South American countries, and Got Ass, held in North America, are similar competitions engaged in judging which women have the best buttocks.
Cultural context
In Brazilian slang, ''bumbum'' is a term used for a woman's buttocks, which are considered an important element of physical beauty in Brazilian culture. An appreciation of well-shaped and sizeable female buttocks is common and widespread in Brazil and the traditional Brazilian preference is for women to have large round buttocks, the Brazilian ideal being much wider, thicker and shapelier than may often be associated with the European ideal. In 2014, more than 50,000 buttock implant
Gluteoplasty (Greek ''gloutόs'', rump + ''plassein'', to shape) denotes the plastic surgery and the liposuction procedures for the correction of the Congenital defect, congenital, Trauma (medicine), traumatic, and acquired defects and deformit ...
procedures were performed in Brazil, compared to 19,000 in the United States. The popularity of the Miss Bumbum contest in Brazil in 2014 led to online voting for the winner exceeding 2 million votes.
See also
* Awoulaba
* Cultural history of the buttocks
* Rear of the Year
Rear of the Year was a British award for celebrities who were considered to have an attractive posterior. It was created by publicity consultant Anthony Edwards in 1976. Initially, it was awarded only to women, but in 1986 the first award was ...
* Swimsuit competition
A swimsuit competition, more commonly now called a bikini contest, is a beauty contest which is judged and ranked while contestants wear a swimsuit, typically a bikini. One of the judging criteria is the physical attractiveness of the contestants ...
References
Further reading
*
External links
*
bumbumcalendar.com
- Official Calendar website
* {{Instagram, id=missbumbumbrasil, name=Miss Bumbum Brasil
Beauty pageants in Brazil
Brazilian awards
Buttocks
Television controversies in Brazil