Demetrio "Mino" Carta (

Genoa Genoa ( ; it, Genova ; lij, Zêna ). is the capital of the Italian region of Liguria and the List of cities in Italy, sixth-largest city in Italy. In 2015, 594,733 people lived within the city's administrative limits. As of the 2011 Italian ce ...

, 6 September 1933) is an Italian-born Brazilian journalist, publisher and writer. Carta helped in the creation of ''

Veja Veja may refer to : Places * Veja, a town in Lazio, central Italy; now Vejano comune * Veja, a village in Stănița Commune, Neamț County, Romania * Veja River, Romania * Veja State, a former princely state in present Gujarat, western India Perso ...

'', ''

Istoé ''Istoé'' (Portuguese for 'This is'; often stylized ''ISTOÉ'' or ''IstoÉ'') is a weekly news magazine in Portuguese published in Brazil, roughly the equivalent of the American magazines ''Time'' or ''Newsweek''. History The magazine was esta ...

'' and ''

CartaCapital ''CartaCapital'' is a weekly Brazilian newsmagazine published in Santana do Parnaíba, São Paulo and João Pessoa, Paraíba and distributed throughout the country by Editora Confiança. The main focuses of the magazine are politics, economy, soc ...

'', three of the four leading

newsmagazine A news magazine is a typed, printed, and published magazine, radio or television program, usually published weekly, consisting of articles about current events. News magazines generally discuss stories, in greater depth than do newspapers or new ...

s currently published in Brazil.

Biography

Carta arrived in

São Paulo São Paulo (, ; Portuguese for 'Saint Paul') is the most populous city in Brazil, and is the capital of the state of São Paulo, the most populous and wealthiest Brazilian state, located in the country's Southeast Region. Listed by the GaWC a ...

with his family after the

War War is an intense armed conflict between states, governments, societies, or paramilitary groups such as mercenaries, insurgents, and militias. It is generally characterized by extreme violence, destruction, and mortality, using regular o ...

in 1946, when he "still wore short pants". He was probably 12 or 13 years old at that time. He recalls São Paulo as a "quiet and orderly" town with "human measures". In 1951, Carta did a

vestibular The Vestibular (from pt, vestíbulo, "entrance hall") is a competitive examination and is the primary and widespread entrance system used by Brazilian universities to select the students admitted. The Vestibular usually takes place from Novem ...

exam and was admitted at the

University of São Paulo The University of São Paulo ( pt, Universidade de São Paulo, USP) is a public university in the Brazilian state of São Paulo. It is the largest Brazilian public university and the country's most prestigious educational institution, the best ...

's traditional Law School of Largo São Francisco. His enrollment records state that he was born on September 6, 1933. He attended the classes of the first years, but quit and ended up never graduating from higher education. In 1960 he started his career in journalism by helping to found

Editora Abril Editora Abril is a major Brazilian publisher and printing company and one of the biggest media holdings in Latin America. The company was founded in 1950 by Victor Civita in São Paulo and is now part of Grupo Abril. Civita had initially founded h ...

automobile magazine ''Automobile'' was an American automobile magazine published by the Motor Trend Group. A group of former employees of ''Car and Driver'' led by David E. Davis founded ''Automobile'' in 1986 with support from Rupert Murdoch's News Corporation, ...

''Quatro Rodas''. In 1966, he introduced

new journalism New Journalism is a style of news writing and journalism, developed in the 1960s and 1970s, that uses literary techniques unconventional at the time. It is characterized by a subjective perspective, a literary style reminiscent of long-form non ...

in Brazil by founding São Paulo-based newspaper ''

Jornal da Tarde ''Jornal da Tarde'', often abbreviated ''JT'', was a daily newspaper in São Paulo, Brazil. The paper was published by Grupo Estado, the owner of other prominent Brazilian news media such as '' O Estado de S. Paulo'' and '' Rádio Eldorado''. It wa ...

''. Two years later, he helped

Victor Civita Victor Civita (February 9, 1907 - August 24, 1990) was an Italian-Brazilian journalist and publisher. His family emigrated from Italy to New York in 1938 following passage of the Race Law. In 1949 Civita relocated his family to Brazil, where he e ...

of Abril to found ''Veja'', which currently is the leading newsmagazine in the country, with a circulation of over a million copies per edition. Unsatisfied with the result, he helped in the foundation of ''Istoé'' in 1976. Yet not completely satisfied with the result, he founded ''CartaCapital'' in 1994. On the new magazine, he and other columnists emphatically criticize

neoliberal Neoliberalism (also neo-liberalism) is a term used to signify the late 20th century political reappearance of 19th-century ideas associated with free-market capitalism after it fell into decline following the Second World War. A prominent fa ...

and

neocon Neoconservatism is a political movement that began in the United States during the 1960s among liberal hawks who became disenchanted with the increasingly pacifist foreign policy of the Democratic Party and with the growing New Left and count ...

politics that are recently defended by ''Veja''. Of all the publications Carta helped create during his life, only one, the defunct ''Jornal da República'', failed to succeed. The 1970s newspaper had a large deficit on its budget. Disappointed with the position of

Luiz Inácio Lula da Silva Luiz Inácio Lula da Silva (; born Luiz Inácio da Silva; 27 October 1945), known mononymously as Lula, is a Brazilian politician, trade unionist, and former metalworker who is the president-elect of Brazil. A member of the Workers' Party, ...

in the Cesare Battisti case, Carta decided to retire from his blog and his column on ''CartaCapital''.

Published books

In 2000, Carta released his first novel, titled ''O Castelo de Âmbar'' (''The Castle of Amber''), in which he narrates a semi-biographical story. The main character, Mercúcio Parla, may be his

alter-ego An alter ego (Latin for "other I", "doppelgänger") means an alternate self, which is believed to be distinct from a person's normal or true original personality. Finding one's alter ego will require finding one's other self, one with a different ...

; Parla narrates what he considers to be the promiscuous relationship between politicians, journalists and media thanes during almost half a century in the recent

History of Brazil The history of Brazil begins with indigenous people in Brazil. Europeans arrived in Brazil at the ending of the 15th century. The first European to claim sovereignty over Indigenous lands part of what is now the territory of the Federative Republ ...

. Written as a fictional story, some connections may be done with the reality, such as the character's home land "Ausônia" being Italy and his house on "Rua Áurea" being Rua Augusta. In 2003, Carta published his second novel ''A Sombra do Silêncio'' (''The Shadow of Silence''), a follow-up to ''O Castelo de Âmbar''. In this book, the main character finds himself on the Rua Áurea with Cuore Mio, "the most laughing girl in the neighbourhood", starting what is described by the author as the "only and authentic love of their lives".

Awards

*2003: Comunique-se Award for Best Businessperson of a News Vehicle – ''CartaCapital'' *2005: Comunique-se Award for Best Businessperson of a News Vehicle – ''CartaCapital'' *2006: Award of the Association of Foreign Press Correspondents in Brazil for Most Prestigious Journalist of the Year *2007: Comunique-se Award for Best Businessperson of a News Vehicle – ''CartaCapital''

Notes

References

External links

Mino's blog''CartaCapital'' official website
{{DEFAULTSORT:Carta, Mino Year of birth missing (living people) Living people Brazilian journalists Brazilian columnists Italian emigrants to Brazil University of São Paulo alumni Brazilian male writers Brazilian newspaper founders Brazilian magazine founders