Miller's Rexall Drugs is a landmark hoodoo and homeopathic remedy shop in

South Downtown South Downtown is a historic neighborhood of Downtown Atlanta, Georgia, United States. South Downtown is primarily home to city, county, state, and federal governmental offices, which prompted the city to adopt signage declaring the area "Governm ...

Atlanta Atlanta ( ) is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, but its territory falls in both Fulton and DeKalb counties. With a population of 498,715 ...

."Need a Job? Losing Your House? Who Says Hoodoo Can't Help?", Cameron McWhirter, ''Wall Street Journal'', December 28, 2010
/ref> Owner Donald Miller opened a

Rexall Rexall was a chain of American drugstores, and the name of their store-branded products. The stores, having roots in the federation of United Drug Stores starting in 1903, licensed the Rexall brand name to as many as 12,000 drug stores across th ...

pharmacy in 1960 and moved to the present location at 87 Broad St. in 1965.''Conjure in African American Society'', Jeffrey E. Anderson, p.190
/ref> Miller, descended from Polish Jews, has been cited as an example that one does not have to be a hoodoo practitioner in order to sell hoodoo supplies. The store originally opened as an ordinary pharmacy but due to customer requests for homeopathic and hoodoo remedies, Miller started carrying them. In 1994, then-owner Richard Miller (Donald Miller's nephew) began a website and by 2010 Miller's Internet sales had risen to over $1 million per year, far exceeding sales from walk-in customers. In 1999,

Paul McCartney Sir James Paul McCartney (born 18 June 1942) is an English singer, songwriter and musician who gained worldwide fame with the Beatles, for whom he played bass guitar and shared primary songwriting and lead vocal duties with John Lennon. One ...

happened upon the drugstore, saw "Run Devil Run" bath salts in the display window and bought them. He named his next album '' Run Devil Run'' after the salts. The store is pictured on the album cover but with the name "Miller's" changed to "Earl's". Miller's is one of several businesses still remaining in a block of Broad Street struggling to reverse a decline. The block was at the heart of what had been a busy shopping district including the flagship Rich's store, but which has continued to decline since the 1960s."South downtown must be fixed for Atlanta to thrive", Thomas Wheatley, ''Creative Loafing'', November 3, 2011
/ref>

References

External links

*"Doc Miller's 21st century hoodoo drugstore", ''Hoodoo and Conjure Quarterly'', Issue #2 (print only
summary online

Official website"Medicines and Curios"
sister e-commerce website an
"Miller's Mysteries"
blog {{Coord, 33.75227, -84.393246, display=title Pharmacies of the United States Buildings and structures in Atlanta Landmarks in Atlanta Health care companies based in Georgia (US State)