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Cultural heritage tourism (or just heritage tourism) is a branch of tourism oriented towards the
cultural heritage Cultural heritage is the heritage of tangible and intangible heritage assets of a group or society that is inherited from past generations. Not all heritages of past generations are "heritage"; rather, heritage is a product of selection by soci ...
of the location where tourism is occurring. The
National Trust for Historic Preservation The National Trust for Historic Preservation is a privately funded, nonprofit organization based in Washington, D.C., that works in the field of historic preservation in the United States. The member-supported organization was founded in 1949 by ...
in the United States defines heritage tourism as "traveling to experience the places, artifacts and activities that authentically represent the stories and people of the past", and "heritage tourism can include cultural, historic and natural resources".


Culture

Culture has always been a major part of travel, as the development of the Grand Tour from the 16th century onwards attests. In the 20th century, some people have claimed, culture ceased to be the objective of tourism; tourism is now culture. Cultural attractions play an important role in tourism at all levels, from the global highlights of world culture to attractions that underpin local identities. Culture, heritage and the arts have long contributed to appeal of tourist destination. However, in recent years 'culture' has been rediscovered as an important marketing tool to attract those travellers with special interests in heritage and arts. According to the Hollinshead, cultural heritage tourism defines as cultural heritage tourism is the fastest growing segment of the tourism industry because there is a trend toward an increase specialization among tourists. This trend is evident in the rise in the volume of tourists who seek adventure, culture, history, archaeology and interaction with local people. Cultural heritage tourism is important for various reasons; it has a positive economic and social impact, it establishes and reinforces identity, it helps preserve the cultural heritage, with culture as an instrument it facilitates harmony and understanding among people, it supports culture and helps renew tourism. As Benjamin Porter and
Noel B. Salazar Noel B. Salazar (born 1973) is a sociocultural anthropologist known for his transdisciplinary work on mobility and travel, the local-to-global nexus, discourses and imaginaries of 'Otherness', heritage, cultural brokering, cosmopolitanism and end ...
have ethnographically documented, however, cultural heritage tourism can also create tensions and even conflict between the different stakeholders involved. Cultural heritage tourism has a number of objectives that must be met within the context of
sustainable development Sustainable development is an organizing principle for meeting human development goals while also sustaining the ability of natural systems to provide the natural resources and ecosystem services on which the economy and society depend. The des ...
such as; the conservation of cultural resources, accurate interpretation of resources, authentic visitors experience, and the stimulation of the earned revenues of cultural resources. We can see, therefore, that cultural heritage tourism is not only concerned with identification, management and protection of the heritage values but it must also be involved in understanding the impact of tourism on communities and regions, achieving economic and social benefits, providing financial resources for protection, as well as marketing and promotion. (
J. M. Fladmark ''J. The Jewish News of Northern California'', formerly known as ''Jweekly'', is a weekly print newspaper in Northern California, with its online edition updated daily. It is owned and operated by San Francisco Jewish Community Publications In ...
, 1994) Heritage tourism involves visiting historical or industrial sites that may include old canals, railways, battlegrounds, military sites, etc. The overall purpose is to gain an appreciation of the past. For example, Gopal Neelkanth Dandekar, a renowned
Marathi Marathi may refer to: *Marathi people, an Indo-Aryan ethnolinguistic group of Maharashtra, India *Marathi language, the Indo-Aryan language spoken by the Marathi people *Palaiosouda, also known as Marathi, a small island in Greece See also * * ...
writer, used to arrange hiking tours to forts in
Maharashtra Maharashtra (; , abbr. MH or Maha) is a states and union territories of India, state in the western India, western peninsular region of India occupying a substantial portion of the Deccan Plateau. Maharashtra is the List of states and union te ...
, to explore the sights closely linked to
Chhatrapati Shivaji Maharaj Shivaji Bhonsale I (; 19 February 1630 – 3 April 1680), also referred to as Chhatrapati Shivaji Maharaj, was an Indian ruler and a member of the Bhonsle Maratha clan. Shivaji carved out his own independent kingdom from the declining Adilsh ...
and his achievements.


Immigration

Decolonization and immigration form the major background of much contemporary heritage tourism. Falling travel costs have also made heritage tourism possible for more people. Another possible form involves religious travel or pilgrimages. Many
Catholics The Catholic Church, also known as the Roman Catholic Church, is the largest Christian church, with 1.3 billion baptized Catholics worldwide . It is among the world's oldest and largest international institutions, and has played a ...
from around the world come to the Vatican and other sites such as Lourdes or Fátima.
Islam Islam (; ar, ۘالِإسلَام, , ) is an Abrahamic religions, Abrahamic Monotheism#Islam, monotheistic religion centred primarily around the Quran, a religious text considered by Muslims to be the direct word of God in Islam, God (or ...
commands its followers to take the ''
hajj The Hajj (; ar, حَجّ '; sometimes also spelled Hadj, Hadji or Haj in English) is an annual Islamic pilgrimage to Mecca, Saudi Arabia, the holiest city for Muslims. Hajj is a mandatory religious duty for Muslims that must be carried ...
'' to Mecca, thus differentiating it somewhat from tourism in the usual sense, though the trip can also be a culturally important event for the pilgrim. Heritage tourism can also be attributed to historical events that have been dramatised to make them more entertaining. For example, a historical tour of a town or city using a theme such as ghosts or Vikings. Heritage tourism focuses on certain historical events, rather than presenting a balanced view of that historical period. Its aim may not always be the presentation of accurate historical facts, as opposed to economically developing the site and surrounding area. As a result, heritage tourism can be seen as a blend of education, entertainment, preservation and profit.


Indigenous peoples

Anthropology and Ethnology were two major disciplines interested by the life of aborigines, their customs and political structures. Although, the firsts fieldworkers were not interested in expanding the colonization of main European powers, the fact was that their notes, books and field-work notes were employed by colonial officials to understand the aboriginal mind. From that moment on, anthropology developed a strange fascination for the Other's culture. The concepts of heritage and colonization were inextricably intertwined. Another problem with heritage tourism is the effect on indigenous peoples whose land and culture is being visited by tourists. If the indigenous people are not a part of the majority, or ruling power in the country, they may not benefit from the tourism as greatly as they should. For example, in Mexico tourism has increased because of the predicted
end of the Maya Calendar The 2012 phenomenon was a range of eschatological beliefs that cataclysmic or transformative events would occur on or around 21 December 2012. This date was regarded as the end-date of a 5,126-year-long cycle in the Mesoamerican Long Count cale ...
. However, some activists claim the indigenous Maya are not benefitting from the increased traffic through the ruins and other cultural landmarks.


Cultural tourism


Promotion and facilitation

Heritage tourism is supported by municipalities through promotion and tourist information in many countries and their administrative units, e.g. cities as Polish
Bydgoszcz Bydgoszcz ( , , ; german: Bromberg) is a city in northern Poland, straddling the meeting of the River Vistula with its left-bank tributary, the Brda. With a city population of 339,053 as of December 2021 and an urban agglomeration with more ...
or Warsaw. There are also many forms of presenting selected tourist topics in a harmonized way, for instance European Route of Brick Gothic and many others ( Cultural Route of the Council of Europe).


See also

* Heritage interpretation * List of heritage railways * World Heritage Site * Genealogy tourism


Notes


External links

{{Authority control Cultural heritage Cultural tourism Museology Articles containing video clips Types of tourism