Milan Direct was an Australian-based furniture company that is now sold as a private label under the Temple & Webster brand. The company was founded in 2006 and operates primarily through an

online marketplace An online marketplace (or online e-commerce marketplace) is a type of e-commerce website where product or service information is provided by multiple third parties. Online marketplaces are the primary type of multichannel ecommerce and can be a way ...

. Milan Direct was bought by online retailer Temple & Webster in 2015 for $20 million, and is traded under TPW on the

ASX Australian Securities Exchange Ltd or ASX, is an Australian public company that operates Australia's primary securities exchange, the Australian Securities Exchange (sometimes referred to outside of Australia as, or confused within Australia as ...

Overview

Milan Direct was founded in 2006 by

Ruslan Kogan Ruslan Kogan (born November 1982) is a serial entrepreneur, and founder and CEO of Kogan.com as well as several other eCommerce-related companies in Australia. He was Australia's richest person under the age of 30 from 2011 to his 30th birthday ...

and Dean Ramler. Previously, Kogan had launched an online electronics retail business, and Ramler's family has had a history of furniture design and production. The company sells both modern and retro furniture and uses a direct to consumer distribution method. By 2010, the company had a revenue of $5.3 million and was named to the

BRW Fast Starters The ''Financial Review Fast Starters'', formerly BRW Fast Starters - is a list compiled annually of Australia's 100 fastest growing startup businesses. The BRW Fast Starters is one list in a series of lists published by the BRW. Other lists inclu ...

list. In 2011, Milan Direct generated $6.7 million in revenue and $12.6 million in 2012. In November 2015, Temple & Webster acquired Milan Direct ahead of its IPO. In 2016, Milan Direct opened its first

brick and mortar Brick and mortar (also bricks and mortar or B&M) refers to a physical presence of an organization or business in a building or other structure. The term ''brick-and-mortar business'' is often used to refer to a company that possesses or leases r ...

retail location in

Richmond, Victoria Richmond is an inner-city suburb in Melbourne, Victoria, Australia, east of Melbourne's Central Business District, located within the City of Yarra local government area. Richmond recorded a population of 28,587 at the 2021 census, with a medi ...

. In December 2016, Temple & Webster absorbed Milan Direct, shut down its website and began selling its products from the Temple & Webster website as a private collection.

References

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External links

Official WebsiteOffice Furniture
Australian companies established in 2006 Furniture retailers of Australia Homeware retailers of Australia