Michael L. Nash is a media executive and the Executive Vice President and

Chief Digital Officer A chief digital officer (CDO) or a chief digital information officer (CDIO) is an individual who helps a company, a government organization or a city drive growth by converting traditional "analog" businesses to digital ones using the potential of ...

Universal Music Group Universal Music Group N.V. (often abbreviated as UMG and referred to as just Universal Music) is a Dutch– American multinational music corporation under Dutch law. UMG's corporate headquarters are located in Hilversum, Netherlands and its ...

Career history

Labeled a “visionary” by ''

The Atlantic Monthly ''The Atlantic'' is an American magazine and multi-platform publisher. It features articles in the fields of politics, foreign affairs, business and the economy, culture and the arts, technology, and science. It was founded in 1857 in Boston, ...

'', Nash has been a part of the media technology and innovation front for much of his career, including, between 1994 and 1997, as founder and CEO of

Inscape Inscape and instress are complementary and enigmatic concepts about individuality and uniqueness derived by the poet Gerard Manley Hopkins from the ideas of the medieval philosopher Duns Scotus.Chevigny, Bell Gale. Instress and Devotion in the P ...

, an interactive entertainment and games publishing

joint venture A joint venture (JV) is a business entity created by two or more parties, generally characterized by shared ownership, shared returns and risks, and shared governance. Companies typically pursue joint ventures for one of four reasons: to acces ...

with WMG and HBO that won numerous product awards. In 1996,

Entertainment Weekly ''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular cul ...

named him one of multimedia's ten most influential forward-thinking figures. Before that, Nash served as Director of the

Criterion Collection The Criterion Collection, Inc. (or simply Criterion) is an American home-video distribution company that focuses on licensing, restoring and distributing "important classic and contemporary films." Criterion serves film and media scholars, cinep ...

, working closely with directors and artists such as

Robert Altman Robert Bernard Altman ( ; February 20, 1925 – November 20, 2006) was an American film director, screenwriter, and producer. He was a five-time nominee of the Academy Award for Best Director and is considered an enduring figure from the New H ...

David Bowie David Robert Jones (8 January 194710 January 2016), known professionally as David Bowie ( ), was an English singer-songwriter and actor. A leading figure in the music industry, he is regarded as one of the most influential musicians of the ...

Terry Gilliam Terrence Vance Gilliam (; born 22 November 1940) is an American-born British filmmaker, comedian, animator, actor and former member of the Monty Python comedy troupe. Gilliam has directed 13 feature films, including ''Time Bandits'' (1981), ''B ...

Louis Malle Louis Marie Malle (; 30 October 1932 – 23 November 1995) was a French film director, screenwriter, and producer who worked in both Cinema of France, French cinema and Cinema of the United States, Hollywood. Described as "eclectic" and "a fi ...

Nicolas Roeg Nicolas Jack Roeg (; 15 August 1928 – 23 November 2018) was an English film director and cinematographer, best known for directing '' Performance'' (1970), ''Walkabout'' (1971), ''Don't Look Now'' (1973), ''The Man Who Fell to Earth'' (1976 ...

and

John Singleton John Daniel Singleton (January 6, 1968 April 28, 2019) was an American director, screenwriter, and producer. He made his feature film debut writing and directing ''Boyz n the Hood'' (1991), for which he was nominated for the Academy Award for B ...

. Prior to joining WMG, Nash was Executive Director of the Madison Project, a music industry-first digital distribution trial.

Warner Music Group

In 2006, Nash oversaw Warner Music Group’s partnership with YouTube that led WMG to become the first global media company to embrace

monetization Monetization ( also spelled monetisation) is, broadly speaking, the process of converting something into money. The term has a broad range of uses. In banking, the term refers to the process of converting or establishing something into legal tend ...

user-generated content User-generated content (UGC), alternatively known as user-created content (UCC), is any form of content, such as images, videos, text, testimonials, and audio, that has been posted by users on online platforms such as social media, discussion f ...

. The partnership also established WMG’s model to derive revenue from WMG

music video A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a m ...

s, which included WMG’s partnership with online video service,

Hulu Hulu () is an American subscription streaming service majority-owned by The Walt Disney Company, with Comcast's NBCUniversal holding a minority stake. It was launched on October 29, 2007 and it offers a library of films and television serie ...

. In 2008, WMG's

Atlantic Records Atlantic Recording Corporation (simply known as Atlantic Records) is an American record label founded in October 1947 by Ahmet Ertegun and Herb Abramson. Over its first 20 years of operation, Atlantic earned a reputation as one of the most i ...

was cited by ''

The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...

'' as the first major label to report more than half of its U.S. recorded music revenue came from digital products. Nash was responsible for WMG’s renegotiation with

YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...

in 2009 that led to the creation of the WMG premium video platform and solidified WMG’s artist-first approach to

online video Internet video (online video / cloud-based video) is the general field that deals with the transmission of digital video over the internet. Internet video exists in several formats, the most notable being MPEG-4i AVC, AVCHD, FLV, and MP3. There ...

content, including its embrace of social media. In 2010, Nash helped secure WMG’s advertising alliance with

MTV MTV (Originally an initialism of Music Television) is an American cable channel that launched on August 1, 1981. Based in New York City, it serves as the flagship property of the MTV Entertainment Group, part of Paramount Media Networks, a di ...

Networks.

Universal Music Group

Nash joined Universal Music Group as EVP of Digital Strategy and was named to the Executive Management Board in 2015. At UMG, Nash expanded the company's commercial agreements with digital partners that greatly expanded the availability of the UMG's catalog on subscription and ad-supported platforms. With a license with

Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...

Instagram Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can ...

and

Messenger ''MESSENGER'' was a NASA robotic space probe that orbited the planet Mercury between 2011 and 2015, studying Mercury's chemical composition, geology, and magnetic field. The name is a backronym for "Mercury Surface, Space Environment, Geoche ...

, UMG became the first music company to license music to a social media company, following up with agreements with

Snap Snap or SNAP may refer to: Arts and entertainment * ''Snap'', the original release title for the 2013 film ''Enter the Dangerous Mind'' *''Snap'' (TV series), a CITV programme * ''The Stanly News and Press'', a newspaper in Albemarle, North Carol ...

and

TikTok TikTok, known in China as Douyin (), is a short-form video hosting service owned by the Chinese company ByteDance. It hosts user-submitted videos, which can range in duration from 15 seconds to 10 minutes. TikTok is an international version ...

. Nash is leading UMG's expansion of music into health, fitness and medical uses through innovative partnerships with

Peloton In a road bicycle race, the peloton (from French, originally meaning 'platoon') is the main group or pack of riders. Riders in a group save energy by riding close ( drafting or slipstreaming) to (particularly behind) other riders. The reductio ...

Equinox A solar equinox is a moment in time when the Sun crosses the Earth's equator, which is to say, appears directly above the equator, rather than north or south of the equator. On the day of the equinox, the Sun appears to rise "due east" and se ...

SoulCycle SoulCycle is a fitness company owned by Equinox Group which offers indoor cycling and spinning workout classes. It was founded in 2006, and has operations in the United States, Canada, and the United Kingdom. In early 2020, before the COVID-19 p ...

, Liteboxer and VR fitness app Supernatural. He additionally spearheaded UMG's expansion in medical uses of music through ground-breaking licenses with MedRhthms and Music Health's Vera app.

Industry honors and achievements

Michael Nash has been listed on Billboard’s Power 100 list every year since joining UMG. He has also appeared on Billboard's Digital Power Playlist every year since 2016.

References

{{DEFAULTSORT:Nash, Michael American music industry executives Living people Universal Music Group Year of birth missing (living people) Place of birth missing (living people)

External links

Michael Nash at Universal Music Group