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Mercator Serbia ( sr, Меркатор Србија) or Mercator-S, is a Serbian supermarket chain, a part of Mercator Group, an international retail chain based in
Slovenia Slovenia ( ; sl, Slovenija ), officially the Republic of Slovenia (Slovene: , abbr.: ''RS''), is a country in Central Europe. It is bordered by Italy to the west, Austria to the north, Hungary to the northeast, Croatia to the southeast, an ...
. As of 2016, it has 15.98% market share in Serbia.


History

The company was established in 2002, when the first
Mercator Center Belgrade Mercator Center Belgrade ( sr, Меркатор Центар Београд), located in Belgrade's municipality of New Belgrade, is the biggest Mercator Serbia Center in the retail chain. Old Mercator The first Mercator center was opened in 1 ...
was opened in
New Belgrade New Belgrade ( sr, / , ) is a municipality of the city of Belgrade. It is a planned city, built since 1948 in a previously uninhabited area on the left bank of the Sava river, opposite old Belgrade. In recent years, it has become the central bu ...
. The 50,000 square meter Center was completely renovated and re-opened in 2012. In October 2006, Mercator bought 76% of Rodić M&B company for 116 million euros and became the major
shareholder A shareholder (in the United States often referred to as stockholder) of a corporation is an individual or legal entity (such as another corporation, a body politic, a trust or partnership) that is registered by the corporation as the legal own ...
in Roda Supermarkets. The complete ownership takeover of this company was finished in 2009. In June 2013, Croatian
Agrokor Agrokor () was a conglomerate, largely centered in agribusiness, with headquarters in Zagreb, Croatia. Founded in 1976 as a flower grower, it became a joint stock company in 1989, with 100 percent ownership held by founder Ivica Todorić. It grea ...
Group initiated and in June 2014 finished the takeover of Mercator Group, and initiated the integration of their operations in Serbia under the Mercator brand, including Mercator Centers, Roda Megamarkets and IDEA supermarkets. The takeover was approved by the Serbian Commission for the Protection of Competition in December 2013. In December 2017, Serbian holding company
MPC Holding MPC Holding ( sr-cyr, МПЦ Холдинг) is a Serbian holding company with the headquarters in Belgrade, Serbia. History MPC Holding was established on 24 November 1991 by the Serbian businessman Petar Matić. In 2002, MPC Holding bought an ...
bought Mercator Center Belgrade from the Mercator Serbia for a sum of 46 million
euro The euro ( symbol: €; code: EUR) is the official currency of 19 out of the member states of the European Union (EU). This group of states is known as the eurozone or, officially, the euro area, and includes about 340 million citizens . ...
s. As of 31 December 2018, Mercator has 321 retail stores in Serbia, of which 241 are Idea markets, 35 Idea supermarkets, 30 Roda markets, 6 Roda megamarkets and two Mercator hypermarkets. In August 2019, Mercator Group began the process of selling additional 12 supermarkets across the former Yugoslavia region to cut debts; two of the listed markets for sale are owned by Mercator Serbia.


Gallery

File:Merkator Novi Sad.JPG, Mercator Center in Novi Sad File:Merkator, Novi Beograd, 29.11.2010.jpg,
Mercator Center Belgrade Mercator Center Belgrade ( sr, Меркатор Центар Београд), located in Belgrade's municipality of New Belgrade, is the biggest Mercator Serbia Center in the retail chain. Old Mercator The first Mercator center was opened in 1 ...
in New Belgrade File:IDEA blok 28.jpg,
Idea In common usage and in philosophy, ideas are the results of thought. Also in philosophy, ideas can also be mental representational images of some object. Many philosophers have considered ideas to be a fundamental ontological category of being ...
supermarket in New Belgrade Image:Roda Centar Novi Beograd.jpg,
Roda Roda may refer to: Places *Stadtroda (called Roda until 1925), a town in Thuringia, Germany *Roda, Greece, a village in Corfu, Greece * Roda, Punjab, a town and Union Council of Punjab, Pakistan *Roda, Portugal, a village in Viseu district, Portu ...
Center in New Belgrade Image:Roda Megamarket blok 62.jpg, Roda megamarket in New Belgrade


See also

*
List of supermarket chains in Serbia This is a list of supermarket chains in Serbia. *''Info has been updated, although some of it may be still incorrect.'' General chains Convenience stores Supermarkets Hypermarkets Cash & Carry Speciality store chains Clothing Ki ...


References


External links

* {{official website, http://www.mercator.rs
Mercator Group
2002 establishments in Serbia Agrokor Companies based in Belgrade D.o.o. companies in Serbia Retail companies established in 2002 Retail companies of Serbia Supermarkets of Serbia