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Mehndi TV was a Canadian
Hindi language Hindi ( Devanāgarī: or , ), or more precisely Modern Standard Hindi (Devanagari: ), is an Indo-Aryan language spoken chiefly in the Hindi Belt region encompassing parts of northern, central, eastern, and western India. Hindi has been ...
specialty channel owned by Channel Zero. Mehndi TV broadcast programming aimed at women, including such programs as cooking shows, health and wellness programs, reality series, exercise shows, and
Bollywood Hindi cinema, popularly known as Bollywood and formerly as Bombay cinema, refers to the film industry based in Mumbai, engaged in production of motion pictures in Hindi language. The popular term Bollywood, is a portmanteau of "Bombay" (fo ...
films. Programs were primarily sourced from India, in addition to Canadian content.


History

In May 2010, FDR Media Group Inc. was granted approval by the Canadian Radio-television and Telecommunications Commission (CRTC) to launch a television channel called Mehndi HD TV, described as "a national, niche third-language ethnic Category 2 specialty programming service that will feature topics of interest to Canadian women of South Asian heritage." The channel launched on November 28, 2011 on Bell Fibe TV and Rogers Cable as Mehndi TV in both
standard definition Standard-definition television (SDTV, SD, often shortened to standard definition) is a television system which uses a resolution that is not considered to be either high or enhanced definition. "Standard" refers to it being the prevailing sp ...
and high definition. At an undisclosed point, FDR's broadcast licenses were acquired by Channel Zero. In January 2018, the channel (along with sister network
Bollywood Times Bollywood Times was a Canadian Hindi language specialty channel owned by Channel Zero. Bollywood Times broadcast Bollywood films encompassing a variety of genres including action, comedy, horror, and crime. It also aired television series includi ...
) was dropped by all providers who carried it and subsequently shut down.


References

Channel Zero (company) Digital cable television networks in Canada Defunct television networks in Canada Television channels and stations established in 2011 Television channels and stations disestablished in 2018 {{Canada-tv-station-stub