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Media for Development International is an American
501(c)3 A 501(c)(3) organization is a United States corporation, trust, unincorporated association or other type of organization exempt from federal income tax under section 501(c)(3) of Title 26 of the United States Code. It is one of the 29 types of 50 ...
non-profit company founded in 1989. MFDI produces and distributes dramatic African social-message films ("
Edutainment Educational entertainment (also referred to as edutainment) is media designed to educate through entertainment. The term was used as early as 1954 by Walt Disney. Most often it includes content intended to teach but has incidental entertainment ...
" or " Entereducate") for African audiences on issues such as
AIDS Human immunodeficiency virus infection and acquired immunodeficiency syndrome (HIV/AIDS) is a spectrum of conditions caused by infection with the human immunodeficiency virus (HIV), a retrovirus. Following initial infection an individual m ...
, teenage sexuality,
teenage pregnancy Teenage pregnancy, also known as adolescent pregnancy, is pregnancy in a female adolescent or young adult under the age of 20. This includes those who are legally considered adults in their country. The WHO defines adolescence as the period bet ...
, women's issues and general health. Much of MFDI's best known work was done in Zimbabwe between the years of 1990 and 2000. Branch offices are in
Tanzania Tanzania (; ), officially the United Republic of Tanzania ( sw, Jamhuri ya Muungano wa Tanzania), is a country in East Africa within the African Great Lakes region. It borders Uganda to the north; Kenya to the northeast; Comoro Islands and ...
and
Zimbabwe Zimbabwe (), officially the Republic of Zimbabwe, is a landlocked country located in Southeast Africa, between the Zambezi and Limpopo Rivers, bordered by South Africa to the south, Botswana to the south-west, Zambia to the north, and Mozam ...
.


Chumo

Chumo, MFDI's latest film production is a dramatic film made in Tanzania that addresses
malaria Malaria is a mosquito-borne infectious disease that affects humans and other animals. Malaria causes symptoms that typically include fever, tiredness, vomiting, and headaches. In severe cases, it can cause jaundice, seizures, coma, or death. S ...
and
pregnancy Pregnancy is the time during which one or more offspring develops ( gestates) inside a woman's uterus (womb). A multiple pregnancy involves more than one offspring, such as with twins. Pregnancy usually occurs by sexual intercourse, but ca ...
through the romantic story of a
fishing village A fishing village is a village, usually located near a fishing ground, with an economy based on catching fish and harvesting seafood. The continents and islands around the world have coastlines totalling around 356,000 kilometres (221,000 m ...
. It stars Jokate Mwegelo, Yusuph Mlela, Ahmed Olotu and Sharo Millionaire "Chumo" was directed by Jordan Riber for the CCP-led Communication and Malaria Initiative in Tanzania (COMMIT), a
USAID The United States Agency for International Development (USAID) is an independent agency of the U.S. federal government that is primarily responsible for administering civilian foreign aid and development assistance. With a budget of over $27 bi ...
and PMI-funded project that is working to promote positive behavior around malaria control and prevention. *Chumo wins
Zanzibar International Film Festival The Zanzibar International Film Festival (ZIFF), also known as Festival of the Dhow Countries, is an annual film festival held in Zanzibar, Tanzania and one of the largest cultural events in East Africa. ZIFF is a non-governmental organization esta ...
Chumo director, Jordan Riber, took the ZIFF Award for Best Director and Jokate Mwegelo, who plays Amina in the film, won the award for Best Actress *
Zanzibar International Film Festival The Zanzibar International Film Festival (ZIFF), also known as Festival of the Dhow Countries, is an annual film festival held in Zanzibar, Tanzania and one of the largest cultural events in East Africa. ZIFF is a non-governmental organization esta ...
: Official Selection Chumo has been selected for the Zanzibar International Film Festival (ZIFF) in Zanzibar, Tanzania. The festival will take part from the 18th - 26 June 2011. *Chumo wins Grand Prize at the Northwest Projections Film Festival Chumo has won the grand prize at the Northwest Projections Film Festival in Bellingham, Washington, taking home the coveted Golden Hamster Award. * Northwest Projections Film Festival: Official Selection Jordan Riber's film Chumo (Bride's Price), along with his feature length documentary, Mwamba Ngoma, have both been selected at the Northwest Projections Film Festival in Bellingham, Washington. Chumo has been accepted under the Narrative Shorts category, while Mwamba Ngoma falls under the Feature Films category *
Pan African Film Festival Pan African Film Festival (PAFF) is a non-profit corporation in Los Angeles, California, that states its goal is to promote "cultural understanding among peoples of African descent" through exhibiting art and film. It hosts a film festival and an ar ...
: Official Selection Chumo (Bride's Price) has been selected at the Pan African Film Festival (PAFF) in Los Angeles, California under the Short Narrative genre. This will be the official United States premier of Chumo. The film will be screened on Friday, February 18 at 6:30pm and Sunday, February 20 at 12:30pm. *
2012 Nigeria Entertainment Awards The 2012 Nigeria Entertainment Awards was the 7th edition of the ceremony. The event was held on September 2, 2012 at the Skirball Center for the Performing Arts, New York City. The event was hosted by Funke Akindele and Ayo Makun. Winners included ...
Pan African Actress of the year ( Jokate Mwegelo) - nominated *
9th Africa Movie Academy Awards The 9th Africa Movie Academy Awards ceremony honouring movies of 2012 was held in Yenagoa, Bayelsa State on 20 April 2013. The event was hosted by actress and former AMAA winner Ama K. Abebrese and Ayo Makun with many celebrities in attendance. T ...
Best Short film - nominated


The Wahapahapa Serial Drama (2007–2010)

The Wahapahapa serial drama is a 156 episode weekly radio
soap opera A soap opera, or ''soap'' for short, is a typically long-running radio or television serial, frequently characterized by melodrama, ensemble casts, and sentimentality. The term "soap opera" originated from radio dramas originally being sponsored ...
produced by MFDI in association with
Johns Hopkins University Center for Communication Programs The Johns Hopkins Center for Communication Programs (CCP) was founded over 30 years ago by Phyllis Tilson Piotrow as a part the Johns Hopkins Bloomberg School of Public Health's department of Health, Behavior, and Society and is located in Baltim ...
, with support from the Tanzanian Ministry of Health and Social Welfare and the United States Agency for International Development through the US President’s Emergency Fund for AIDS Relief. The story follows the formation and struggles of a music group from a fictitious town in the heart of Tanzania, and addresses HIV prevention and treatment. The project involved contemporary musicians from Tanzania such as
Lady Jaydee Judith Wambura Mbibo (born 15 June 1979), known by her stage name Lady Jaydee also referred to as ''"Lady JayDee in town"'' or ''"Lady Jay Dee"'', is a Tanzanian singer. She specializes in the R&B, Zouk (musical movement), Zouk and Afro Pop genre ...
, Banana Zoro, Enika and others together with Tanzanian actress
Elizabeth Michael Elizabeth Michael (Lulu) (born April 16, 1995) is a Tanzanian actress. In 2013, she won the Zanzibar International Film Festival award for Best Actress for "Woman Of Principles". She also won 2016 Africa Magic Viewers Choice Awards for Best Movi ...
and was directed by Jordan Riber and others. The Wahapahapa radio drama takes place in Kalumbi, a fictional town somewhere in the heart of Tanzania. Wahapahapa’s main characters are a group of musicians, The Homeboys Band, and the programme explores the impact of HIV/AIDS on young adults through the lives of the band members, their families, and friends. Three additional interweaving storylines communicate specific behaviour change objectives through transitional characters. There is the storyline of Mainda (
Elizabeth Michael Elizabeth Michael (Lulu) (born April 16, 1995) is a Tanzanian actress. In 2013, she won the Zanzibar International Film Festival award for Best Actress for "Woman Of Principles". She also won 2016 Africa Magic Viewers Choice Awards for Best Movi ...
) and her mother Monika who have a tenuous relationship. Their story stresses the importance of parent-child communication in protecting youth as they navigate through the difficult period of adolescence. Tausi, an HIV-positive woman who eventually joins the band, is a talented young musician trying to pursue her dreams. Tausi’s story explores the challenges of disclosure, living positively, and confronting stigma. Ray, also HIV-positive, models the trials and tribulations of anti-retroviral treatment (ART). Ray works at the local Masifa (Pride) radio station, and, on his music talk-show Mwale wa Jua (Ray of Sunshine), he conducts live interviews of contemporary Tanzanian musicians. Wahapahapa as the part of Mwamba Ngoma documentary won, Best Feature Documentary at the Northwest Film Festival, 2011; and nominated for best documentary at FESPACO and at the
6th Africa Movie Academy Awards The 6th Africa Movie Academy Awards ceremony was held on 10 April 2010 at the Gloryland Cultural Center in Yenagoa, Bayelsa State, Nigeria, to honor the best African films of 2009. The nominees were announced on 6 March 2010 at the Mensvic Grand ...
.


References

{{Reflist International development agencies