Medavie Blue Cross (French: Croix Bleue Medavie) is a not-for-profit

Canadian Canadians (french: Canadiens) are people identified with the country of Canada. This connection may be residential, legal, historical or cultural. For most Canadians, many (or all) of these connections exist and are collectively the source of ...

medical care insurance company headquartered in

Moncton Moncton (; ) is the most populous city in the Provinces and territories of Canada, Canadian province of New Brunswick. Situated in the Petitcodiac River Valley, Moncton lies at the geographic centre of the The Maritimes, Maritime Provinces. The ...

New Brunswick New Brunswick (french: Nouveau-Brunswick, , locally ) is one of the thirteen provinces and territories of Canada. It is one of the three Maritime provinces and one of the four Atlantic provinces. It is the only province with both English and ...

. Affiliated with the

Canadian Association of Blue Cross Plans The Canadian Association of Blue Cross Plans (CABCP; french: Association canadienne des Croix Bleue) is a federation of regional not-for-profit insurance providers in Canada. All providers that are members of CABCP, called "member plans", are ind ...

, Medavie Blue Cross traces its history to E.A. van Steenwyk's 1933 creation of the Hospital Service Association of Minnesota, which became known as Blue Cross. Blue Cross eventually found its way into Canada, which had a private health care system at that time, and the Maritime Hospital Service Association was established in 1943, which became known as the Maritime Blue Cross - Blue Shield Association in 1954. With the creation of Canada's publicly funded universal health care system in the 1960s, the Blue Cross organizations began to evolve, providing travel insurance and individual health plans to supplement the

publicly funded health care Publicly funded healthcare is a form of health care financing designed to meet the cost of all or most healthcare needs from a publicly managed fund. Usually this is under some form of democratic accountability, the right of access to which are se ...

provided by each province. In 1986, the company renamed itself Blue Cross of Atlantic Canada and was headquartered in Moncton. The name was shortened to Atlantic Blue Cross Care (or just Atlantic Blue Cross) in 1999 when it merged with Maritime Medical Care, a nonprofit insurer based in Nova Scotia. The company became extremely successful during this period when several major contracts were awarded by large companies and public sector employers for their employee benefit plans, leading to the acquisition of the group business sectors of

Ontario Blue Cross Ontario Blue Cross is a registered trademark in Health Insurance. It is owned by Canassurance Hospital Service Association, a member of the Canadian Association of Blue Cross Plans. History The Blue Cross name was introduced in ...

and

Quebec Blue Cross Québec Blue Cross is a registered trademark in Health Insurance. It is owned by Canassurance Hospital Service Association, a member of the Canadian Association of Blue Cross Plans. History The Blue Cross Plan was intro ...

. This necessitated a more bilingually appropriate name, so Medavie Blue Cross or Croix Bleue Medavie was adopted in 2003 and officially implemented in 2005. The name "Medavie" is a bilingual

portmanteau A portmanteau word, or portmanteau (, ) is a blend of wordsCanada's Top 100 Employers Canada's Top 100 Employers is an annual editorial competition that recognizes the best places in Canada to work. First held in 1999, the project aims to single out the employers that lead their industries in offering exceptional working conditions ...

, as published in

Maclean's ''Maclean's'', founded in 1905, is a Canadian news magazine reporting on Canadian issues such as politics, pop culture, and current events. Its founder, publisher John Bayne Maclean, established the magazine to provide a uniquely Canadian perspe ...

magazine, the only non-profit medical insurance organization in Canada to receive this honour. On June 15, 2016, former New Brunswick Premier Bernard Lord was appointed Chief Executive Officer of Medavie Incorporated, effective September 1, 2016. Medavie Blue Cross is subsidiary of Medavie, a health organization. Medavie is a member of the Canadian Association of Blue Cross Plans (CABCP). All member plans operate independently and are governed by their own Board of Directors. Medavie is a not-for-profit organization, that channels its annual net income into investments aimed at enhancing the experience for its clients and an annual social dividend to the Medavie Health Foundation.

Medavie Blue Cross and the following companies are Subsidiaries of Medavie

* Medavie EMS Inc. *

Medavie Health Services New Brunswick Inc Medavie Blue Cross (French: Croix Bleue Medavie) is a not-for-profit Canadian medical care insurance company headquartered in Moncton, New Brunswick. Affiliated with the Canadian Association of Blue Cross Plans, Medavie Blue Cross traces its his ...

* Emergency Medical Care Inc. (EMC)

References

{{Authority control Financial services companies established in 1943 Companies based in Moncton Health insurance companies of Canada