Me 4 U
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''Me 4 U'' is the debut
studio album An album is a collection of audio recordings issued on compact disc (CD), Phonograph record, vinyl, audio tape, or another medium such as Digital distribution#Music, digital distribution. Albums of recorded sound were developed in the early ...
by Jamaican singer
Omi is a hereditary noble title (''kabane'') of ancient Japan. It was given to the descendants of the Imperial Family before Emperor Kōgen. Along with ''Muraji'', ''Omi'' was reserved for the head of the most powerful clans during the Kofun period. ...
. It was released on 16 October 2015 through
Ultra Music Ultra Records is an American record label formed in New York City in 1995 by former PolyGram and Virgin Records executive Patrick Moxey. As of December 23, 2012, Ultra entered a global partnership with Sony Music, giving its artists access to ...
and
Columbia Records Columbia Records is an American record label owned by Sony Music, Sony Music Entertainment, a subsidiary of Sony Corporation of America, the North American division of Japanese Conglomerate (company), conglomerate Sony. It was founded on Janua ...
. Three singles were released from the album: "
Cheerleader Cheerleading is an activity in which the participants (called cheerleaders) cheer for their team as a form of encouragement. It can range from chanting slogans to intense physical activity. It can be performed to motivate sports teams, to ente ...
" (remixed by Felix Jaehn), "
Hula Hoop A hula hoop is a toy hoop that is twirled around the waist, limbs or neck. It can also be wheeled along the ground like a wheel, with careful execution. They have been used by children and adults since at least 500 BC. The modern hula hoop ...
" and "Drop in the Ocean" (featuring Swedish DJ
AronChupa Aron Michael Ekberg (born 30 March 1991), better known by his stage name AronChupa, is a Swedish singer, record producer, songwriter, artist and DJ. His 2014 song "I'm an Albatraoz" reached number 1 on the Swedish Singles Chart and in Denmark, a ...
). The first single "Cheerleader" became a massive global success in 2015, reached number one in 20 countries, including the United States, the United Kingdom, Australia, France, and Germany.


Background and release

The first single "Cheerleader" was eight years in the making. Omi stated in an interview with ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
'', "I woke up humming the melody one morning when I was 21. It was like a little Jamaican nursery rhyme, like 'one, two, buckle my shoe,' that kind of thing – 'ring game' is what we'd call it. The rest of the song just fell into place like a jigsaw puzzle." He also stated "People are expecting 15 ersions of'Cheerleader,' but it's going to be pretty diverse, with a few features and songs written from different perspectives."


Critical reception

The album received mixed reviews from critics. David Jeffries of
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databas ...
stated, "Omi delivers this all in a wonderful voice, falling somewhere between roots star
Tarrus Riley Omar "Tarrus" Riley (born April 26, 1979, Bronx, New York, United States) is a Jamaican-American reggae singer and member of the Rastafari movement.Kenner, Rob (2009)Reggae Singer With a Legacy, a Following and a Mission. ''New York Times''. 21 ...
and Kevin Lyttle when it comes to Island authenticity, the singer turns to the same great guest
Nicki Minaj Onika Tanya Maraj-Petty (; born December 8, 1982), known professionally as Nicki Minaj ( ), is a Trinidadian-born rapper based in the United States. She is known for her musical versatility, animated flow in her rapping, alter egos and accent ...
chooses,
dancehall Dancehall is a genre of Jamaican popular music that originated in the late 1970s. Initially, dancehall was a more sparse version of reggae than the roots style, which had dominated much of the 1970s.Barrow, Steve & Dalton, Peter (2004) "The Rou ...
singer Busy Signal, who kicks 'Color of My Lips' up a notch or two. 'Fireworks' is a sexy soca number that
R. Kelly Robert Sylvester Kelly (born January 8, 1967) is an American singer, songwriter, record producer, and sex offender convicted of racketeering and multiple sex offenses. During his recording career, Kelly sold over 75 million records worldwid ...
could cover, while the title cut is a warm and powerful duet with Sarah West, although she doesn't get a feature credit on the album like Busy, Erik Hassle, and AronChupa do, even though she certainly deserves one. For a rushed-to-market, crossover album capitalizing on a global hit, the pleasing ''Me 4 U'' is much more well-built, well-paced, and well-rounded than expected." Annie Licata of ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first kno ...
'' stated the best tracks on ''Me 4 U'' "are built for good times and warm weather, complete with steel drum beats and odes to the singer's island home ('The streets, they salute me/I'm home again,' he sings on the upbeat, heartfelt 'Promised Land'). 'Color of My Lips', which features a winning guest verse from Busy Signal, and 'Hula Hoop' match the catchy melodies and silky vocals heard on 'Cheerleader.' A few other highlights further the vibe of naive crushes and summertime fun. But Omi's attempts at darker love songs mostly fall flat. 'Standing on All Threes' is a woeful, surface-deep guitar jam. The title track leans heavily on a pallid R&B beat, and while Omi's vocals hit their notes, the song never catches fire. Most of his newfound fans would have a better time making a playlist with 'Cheerleader' 14 times in a row."


Commercial performance

''Me 4 U'' debuted at number 51 on the US ''Billboard'' 200 chart, selling 9,000 equivalent copies (3,000 in pure album sales).


Track listing


Credits and personnel


Production

*Omi – vocals, background vocals *Daniel Ledinsky – composer, engineer, producer *Ammar Malik – composer, vocals, vocals *Andreas Moe – composer *Patrick Moxey – executive producer *Whitney Phillips – composer *Ash Pournouri – composer *Dann Pursey – engineer *Salaam Remi – additional production, composer, executive producer, producer *Omar Pasley – composer, producer, vocals *Carl Austin Rosen – composer *John Ryan – composer, producer *Nico Santos – composer *Konstantin Scherer – composer, producer *Luca Schreiner – producer *Oscar Scivier – composer *Merrick Shaw – engineer *V*incent Stein – composer, producer *Xavier Stephenson – engineer, vocal engineer *Wim Treuner – composer *Jenson Vaughan – composer, vocals *Miles Walker – mastering, mixing *Dan Warner – guitar *Steve Mac – composer, keyboards, producer, vocals *Emily Warren – composer *Sarah West – composer, vocals *Karl Wolf – composer *Matthias Zürkler – composer


Charts


Weekly charts


Year-end charts


Certifications


Release history


References

{{Authority control 2015 debut albums Columbia Records albums Ultra Records albums