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Maxwell George Schneider (born June 21, 1992), also known by his
mononym A mononym is a name composed of only one word. An individual who is known and addressed by a mononym is a mononymous person. In some cases, a mononym selected by an individual may have originally been from a polynym, a word which refers to one o ...
MAX, is an American
singer Singing is the act of creating musical sounds with the voice. A person who sings is called a singer, artist or vocalist (in jazz and/or popular music). Singers perform music (arias, recitatives, songs, etc.) that can be sung with or withou ...
-
songwriter A songwriter is a musician who professionally composes musical compositions or writes lyrics for songs, or both. The writer of the music for a song can be called a composer, although this term tends to be used mainly in the classical music gen ...
,
actor An actor or actress is a person who portrays a character in a performance. The actor performs "in the flesh" in the traditional medium of the theatre or in modern media such as film, radio, and television. The analogous Greek term is (), li ...
and
model A model is an informative representation of an object, person or system. The term originally denoted the plans of a building in late 16th-century English, and derived via French and Italian ultimately from Latin ''modulus'', a measure. Models c ...
, signed to Arista and Sony RED. In 2018, MAX's single " Lights Down Low" went double platinum in the US, Platinum in Canada, and Gold in Australia. This led to MAX being named an iHeart 2019 'Best New Pop Artist' nominee, and, in 2020, his single "Love Me Less" went Gold in the US and Canada.


Career

Schneider was raised in Woodstock, New York. He began performing at age three and acquired his first agent at the age of 14. Schneider was a swing
understudy In theater, an understudy, referred to in opera as cover or covering, is a performer who learns the lines and blocking or choreography of a regular actor, actress, or other performer in a play. Should the regular actor or actress be unable to a ...
in the Broadway musical '' 13'' covering 4 roles in 2008 and 2009, and modeled with Madonna for an international
Dolce & Gabbana Dolce & Gabbana (), also known by initials D&G, is an Italian luxury fashion house founded in 1985 in Legnano by Italian designers Domenico Dolce and Stefano Gabbana. The house specializes in ready-to-wear, handbags, accessories, and cosmet ...
campaign. He was the 2010 YoungArts Theater Winner, and released his debut
extended play An extended play record, usually referred to as an EP, is a musical recording that contains more tracks than a single but fewer than an album or LP record.
(EP) ''First Encounters'' that year. In 2012, Schneider co-wrote the song "Show You How to Do" with Ben Charles for the Disney series ''
Shake It Up Shake It Up may refer to: * ''Shake It Up'' (Boney James & Rick Braun album), 2000 * ''Shake It Up'' (The Cars album), 1981 ** "Shake It Up" (The Cars song), the title song * "Shake It Up" (Divine song), 1983 * "Shake It Up" (Koda Kumi song), ...
'' (2010). He portrayed Zander in the
Nickelodeon Nickelodeon (often shortened to Nick) is an American pay television television channel, channel which launched on April 1, 1979, as the first cable channel for children. It is run by Paramount Global through its List of assets owned by Param ...
TV series ''
How to Rock ''How to Rock'' is an American teen sitcom that ran on Nickelodeon from February 4 to December 8, 2012. It stars singer Cymphonique Miller, who previously sang the theme song for Nickelodeon's ''Winx Club''. The series is based on the 2011 book ...
'' and also co-wrote a song for the show, "Last 1 Standing" with Matt Wong and Claire Demorest, which he sold to the show—the song featured in two episodes of the series. Schneider also starred in the Nickelodeon original film ''
Rags Rag, rags, RAG or The Rag may refer to: Common uses * Rag, a piece of old cloth * Rags, tattered clothes * Rag (newspaper), a publication engaging in tabloid journalism * Rag paper, or cotton paper Arts and entertainment Film * ''Rags'' (1915 ...
'', in the lead role as Charlie Prince. Later that year, he toured with Victoria Justice on her ''Make It In America Tour'', and co-wrote the song "Standing in China" for
Cody Simpson Cody Robert Simpson (born 11 January 1997) is an Australian swimmer and singer-songwriter. Since his debut, he has released four solo studio albums: ''Paradise'' (2012), ''Surfers Paradise'' (2013), '' Free'' (2015), and ''Cody Simpson'' (202 ...
's debut studio album ''
Paradise In religion, paradise is a place of exceptional happiness and delight. Paradisiacal notions are often laden with pastoral imagery, and may be cosmogonical or eschatological or both, often compared to the miseries of human civilization: in paradis ...
''. Schneider featured on two tracks from
Hoodie Allen Steven Adam Markowitz (born August 19, 1988), better known by his stage name Hoodie Allen, is an American rapper, singer and songwriter from Plainview, New York. After graduating from the University of Pennsylvania, he began working at Google befo ...
's debut album ''
People Keep Talking ''People Keep Talking'' is the debut studio album by American hip hop recording artist Hoodie Allen. It was announced on August 19 with a pre-order date of August 25 and a release date of October 14, 2014. The album features 14 tracks. Release ...
'' in October 2014. In February 2015, he released an album titled '' NWL''. Originally planned to be an EP titled ''The Nothing Without Love EP'', the album was funded by donations through
Kickstarter Kickstarter is an American public benefit corporation based in Brooklyn, New York, that maintains a global crowdfunding platform focused on creativity. The company's stated mission is to "help bring creative projects to life". As of July 2021, ...
. Its first single, "Nothing Without Love", was originally released together with an accompanying music video on May 21, 2013. The singer's 2014 single "Mug Shot", also included on the album, was his first to be released under the stagename MAX. Schneider has since gone by MAX musically because he " ants the nameto be more of a vehicle for the music". On February 19, 2015, it was announced that MAX had signed with DCD2 Records and would be releasing new music under the label. Throughout June, he toured with
Fall Out Boy Fall Out Boy is an American Rock music, rock band formed in Wilmette, Illinois, a suburb of Chicago, in 2001. The band consists of lead vocalist and rhythm guitarist Patrick Stump, bassist Pete Wentz, lead guitarist Joe Trohman, and drummer A ...
,
Wiz Khalifa Cameron Jibril Thomaz (born September 8, 1987), better known by his stage name Wiz Khalifa, is an American rapper, singer, songwriter, and actor. He released his debut album, ''Show and Prove'', in 2006 and signed to Warner Bros. Records in 20 ...
, and Allen on the Boys of Zummer Tour. The album '' Hell's Kitchen Angel'', his first under DCD2, followed in April 2016. It featured the singles " Lights Down Low" and a "Young Pop-God" by ''GQ''—the former later earned double platinum certifications in the United States and Canada. MAX became the lead singer of a new soul group called Witchita, formed with
Tim Armstrong Timothy Ross Armstrong (born November 25, 1965) is an American musician, singer, songwriter and producer. Known for his distinctive voice, he is the singer/guitarist for the punk rock band Rancid and hip hop/punk rock supergroup Transplants. ...
, that same month. The group's first single, "Mrs Magoo", was released via
Hellcat Records Hellcat Records is an independent record label based in Los Angeles, California. The label, an offshoot of Epitaph Records, was started as a partnership between Brett Gurewitz of Bad Religion, the owner of Epitaph, and Tim Armstrong of Rancid, w ...
on April 21. In June, he was picked as Elvis Duran's Artist of the Month and appeared on
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
's ''
Today Today (archaically to-day) may refer to: * Day of the present, the time that is perceived directly, often called ''now'' * Current era, present * The current calendar date Arts, entertainment, and media Films * ''Today'' (1930 film), a 1930 ...
'' show, hosted by
Kathie Lee Gifford Kathryn Lee Gifford ( née Epstein; born August 16, 1953) is an American television presenter, singer, songwriter, actress and author. From 1985 to 2000, she and Regis Philbin hosted the talk show '' Live! with Regis and Kathie Lee''. Gifford is ...
and
Hoda Kotb Hoda Kotb ( ; arz, هدى قطب, ''Hudā Quṭb''; ; born August 9, 1964) is an American broadcast journalist, television personality, and author. She is a main co-anchor of the NBC News morning show ''Today'' and co-host of its entertainment ...
, where he performed the single " Gibberish". MAX released the collaboration single "Team" with
Noah Cyrus Noah Lindsey Cyrus (born January 8, 2000) is an American singer and actress. As a child actress she voiced the titular character in the English dub of the film ''Ponyo'' (2008), as well as having minor roles on shows like ''Hannah Montana'' and ' ...
in 2018. During the summer of 2019, MAX's new single " Love Me Less", featuring
Quinn XCII Mikael Temrowski (born May 6, 1992), known by his stage name Quinn XCII (pronounced "Quinn ninety-two"), is an American singer-songwriter from Detroit, Michigan. He began his career in 2011 when he started writing and recording his own music as a ...
, reached the top 20 at Top 40 Radio. MAX was named an iHeart 2019 Best New Pop Artist nominee, and labeled by ''Billboard'' as a number one Emerging Artist. Since then, ''Love Me Less'' has been certified Gold in the US and Canada. MAX performed the single on ''
Jimmy Kimmel Live! ''Jimmy Kimmel Live!'' is an American late-night talk show, created and hosted by Jimmy Kimmel, broadcast on American Broadcasting Company, ABC. The nightly hour-long show debuted on January 26, 2003, at Hollywood Masonic Temple in Hollywood, Los ...
'', ''
the Today Show ''Today'' (also called ''The Today Show'' or informally, ''NBC News Today'') is an American news and talk morning television show that airs weekdays from 7:00 a.m. to 11:00 a.m. on NBC. The program debuted on January 14, 1952. It was ...
'', and ''
Live with Kelly and Ryan ''Live with Kelly and Ryan'' (or simply ''Live'') is an American syndicated morning talk show hosted by Kelly Ripa and Ryan Seacrest. Executive produced by Michael Gelman, the ''Live with...'' show formula has aired under various hosts since ...
''. In 2020, he released "Missed Calls" with Hayley Kiyoko, and featured on the mixtape '' D-2'' by Korean artist Agust D, the solo moniker of
Suga Suga may refer to: * Suga, Iran, a village in Qazvin Province, Iran * Suga language, a language of Cameroon * Suga (rapper) (born 1993), South Korean rapper, songwriter, and record producer * ''Suga'' (EP), 2020 EP by Megan Thee Stallion * ''Sug ...
from the South Korean group
BTS BTS (), also known as the Bangtan Boys, is a South Korean boy band formed in 2010 and debuting in 2013 under Big Hit Entertainment. The septet—consisting of members Jin, Suga, J-Hope, RM, Jimin, V, and Jungkook—co-writes and co-pr ...
. Suga later featured in MAX's song "Blueberry Eyes". MAX's third studio album, ''
Colour Vision Color vision, a feature of visual perception, is an ability to perceive differences between light composed of different wavelengths (i.e., different spectral power distributions) independently of light intensity. Color perception is a part of ...
'', was released on September 18.


Personal life

Schneider grew up in Woodstock, New York. He was raised
Jewish Jews ( he, יְהוּדִים, , ) or Jewish people are an ethnoreligious group and nation originating from the Israelites Israelite origins and kingdom: "The first act in the long drama of Jewish history is the age of the Israelites""The ...
. His father is from a Jewish family and his mother
converted to Judaism Conversion to Judaism ( he, גיור, ''giyur'') is the process by which non-Jews adopt the Jewish religion and become members of the Jewish ethnoreligious community. It thus resembles both conversion to other religions and naturalization. " ...
. Max married Emily Cannon at a courthouse on April 1, 2016, and welcomed their child, a daughter named Edie Celine, in December 2020.


Discography

*'' NWL'' (2015) *'' Hell's Kitchen Angel'' (2016) *''
Colour Vision Color vision, a feature of visual perception, is an ability to perceive differences between light composed of different wavelengths (i.e., different spectral power distributions) independently of light intensity. Color perception is a part of ...
'' (2020)


Filmography


Awards and nominations


References


External links

* Max Schneide
Website
* {{DEFAULTSORT:Schneider, Max 1992 births Living people 21st-century American male actors 21st-century American singers 21st-century American male singers American child models American child singers American male child actors American male dancers American male film actors American male models American male singer-songwriters American male stage actors American male television actors American tenors Dancers from New York (state) Jewish American male actors Jewish male models Jewish singers Male actors from New York City Male models from New York (state) People from Manhattan People from Woodstock, New York Singers from New York City VJs (media personalities) 21st-century American Jews Singer-songwriters from New York (state)