Matthew Cutts (born 1972 or 1973)
is an American
software engineer. Cutts is the former Administrator of the
United States Digital Service. He was first appointed as acting administrator, to later be confirmed as full administrator in October 2018.
Cutts previously worked with Google as part of the search quality team on
search engine optimization
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic (known as "natural" or " organic" results) rather than di ...
issues.
He is the former head of the
web spam team at
Google
Google LLC () is an American Multinational corporation, multinational technology company focusing on Search Engine, search engine technology, online advertising, cloud computing, software, computer software, quantum computing, e-commerce, ar ...
.
Education
Cutts completed his high school career in
Morehead, Kentucky at
Rowan County Senior High School
Rowan County Senior High School (RCSHS) is located in Morehead, Kentucky, United States. The enrollment in the 201819 school year was 890 students. The mascot is the Viking and the school colors are green and white. Brandy Carver is the current ...
. He received a bachelor's degree in computer science and mathematics from the
University of Kentucky in 1995.
He went on to receive a
Master of Science
A Master of Science ( la, Magisterii Scientiae; abbreviated MS, M.S., MSc, M.Sc., SM, S.M., ScM or Sc.M.) is a master's degree in the field of science awarded by universities in many countries or a person holding such a degree. In contrast ...
degree from the
University of North Carolina at Chapel Hill
A university () is an institution of higher (or tertiary) education and research which awards academic degrees in several academic disciplines. ''University'' is derived from the Latin phrase ''universitas magistrorum et scholarium'', which r ...
in 1998.
Career
Cutts started his career in
search when working on his
Ph.D. at the University of North Carolina at Chapel Hill. In January 2000, Cutts joined Google as a software engineer.
At 2007 PubCon, Cutts stated that his field of study was
computer science
Computer science is the study of computation, automation, and information. Computer science spans theoretical disciplines (such as algorithms, theory of computation, information theory, and automation) to practical disciplines (includin ...
; he then moved into the field of
information retrieval and search engines after taking two outside classes from the university's
Information and Library Science
Library and information science(s) or studies (LIS) is an interdisciplinary field of study that deals generally with organization, access, collection, and protection/regulation of information, whether in physical (e.g. art, legal proceedings, et ...
department. Before working at the Search Quality group at Google, Cutts worked at the ads engineering group and SafeSearch, Google's family filter, which he designed.
There, he earned the nickname "porn cookie guy" by giving his wife's homemade cookies to any Googler who provided an example of unwanted pornography in the search results.
Cutts is one of the co-inventors listed upon a Google
patent
A patent is a type of intellectual property that gives its owner the legal right to exclude others from making, using, or selling an invention for a limited period of time in exchange for publishing an sufficiency of disclosure, enabling disclo ...
related to search engines and web spam.
In 2006, ''The Wall Street Journal'' said Cutts "is to search results what Alan Greenspan was to interest rates".
In November 2010, Cutts started a contest challenging developers to make
Microsoft Kinect more compatible with the
Linux
Linux ( or ) is a family of open-source Unix-like operating systems based on the Linux kernel, an operating system kernel first released on September 17, 1991, by Linus Torvalds. Linux is typically packaged as a Linux distribution, which i ...
operating system. At the time, Microsoft had stated that the use of Kinect with devices other than the
Xbox 360
The Xbox 360 is a home video game console developed by Microsoft. As the successor to the original Xbox, it is the second console in the Xbox series. It competed with Sony's PlayStation 3 and Nintendo's Wii as part of the seventh generati ...
was not supported by them.
Cutts has given advice and made statements on help related to the use of the Google search engine and related issues.
In January 2012, on the news that Google had violated its own quality guidelines, Cutts defended the downgraded
PageRank
PageRank (PR) is an algorithm used by Google Search to rank web pages in their search engine results. It is named after both the term "web page" and co-founder Larry Page. PageRank is a way of measuring the importance of website pages. Accordi ...
of the
Google Chrome homepage results, noting that it was not given special dispensation.
In July 2014, Cutts stated that he was going to take a few months of leave to spend more time with his family and try new things, including a half ironman race. Upon joining
Google
Google LLC () is an American Multinational corporation, multinational technology company focusing on Search Engine, search engine technology, online advertising, cloud computing, software, computer software, quantum computing, e-commerce, ar ...
, Cutts agreed with his wife to work for four to five years and then spend a period of time together. Fifteen years later, Cutts made the decision to do so.
In May 2015, Google announced it had placed someone new in Cutts' position as the head of the web spam team, but this person would not be an official spokesperson for publisher and webmaster issues.
In January 2017, Cutts announced that he would be leaving Google to join the
US Digital Service
The United States Digital Service is a technology unit housed within the Executive Office of the President of the United States. It provides consultation services to federal agencies on information technology. It seeks to improve and simplify dig ...
.
Cutts noted that he handed in his notice to Google on December 31, 2016. Cutts was originally going to spend his leave at the USDS for three months which then turned into six months.
References
Further reading
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External links
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{{DEFAULTSORT:Cutts, Matt
American computer scientists
Google employees
1970s births
Living people
People from Morehead, Kentucky
University of Kentucky alumni
Search engine optimization consultants
University of North Carolina at Chapel Hill alumni