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Marshall S. Cogan (born 1937) is an American investor and entrepreneur and former financier and trader. Cogan was the founder of United Automotive Group, which he built into one of the largest retailers of cars and trucks in the U.S. As a
private equity In the field of finance, the term private equity (PE) refers to investment funds, usually limited partnerships (LP), which buy and restructure financially weak companies that produce goods and provide services. A private-equity fund is both a t ...
investor, Cogan acquired a number of businesses in the 1970s and 1980s. He was also a partner of
Cogan, Berlind, Weill & Levitt Cogan, Berlind, Weill & Levitt, originally Carter, Berlind, Potoma & Weill, was an American investment banking and brokerage firm founded in 1960 and acquired by American Express in 1981. In its two decades as an independent firm, Cogan, Berlin ...
an investment banking and brokerage firm that would be instrumental in the consolidation of the financial services industry in the 1970s.


Early life and education

Born to a
Jewish Jews ( he, יְהוּדִים, , ) or Jewish people are an ethnoreligious group and nation originating from the Israelites Israelite origins and kingdom: "The first act in the long drama of Jewish history is the age of the Israelites""The ...
family, Cogan graduated from
Harvard College Harvard College is the undergraduate college of Harvard University, an Ivy League research university in Cambridge, Massachusetts. Founded in 1636, Harvard College is the original school of Harvard University, the oldest institution of higher lea ...
in 1959 and received his MBA from Harvard Business School. Cogan is also an alumnus and benefactor of the Boston Latin School having graduated in 1955.


Career


Early career

Cogan started his career at
CBS CBS Broadcasting Inc., commonly shortened to CBS, the abbreviation of its former legal name Columbia Broadcasting System, is an American commercial broadcast television and radio network serving as the flagship property of the CBS Entertainm ...
and worked at the investment firm, Orvis & Co., before joining the investment banking and brokerage firm of
Carter, Berlind & Weill Cogan, Berlind, Weill & Levitt, originally Carter, Berlind, Potoma & Weill, was an American investment banking and brokerage firm founded in 1960 and acquired by American Express in 1981. In its two decades as an independent firm, Cogan, Berlin ...
as an auto sector research analyst in 1964. Cogan was soon a partner in the firm and his name replaced the departing
Arthur L. Carter Arthur L. Carter (born December 24, 1931) is an American investment banker, publisher, and artist. Biography Born to a American Jews, Jewish family, Carter graduated from Brown University in 1953 with a degree in French literature. He served i ...
in 1968 as the firm was renamed Cogan, Berlind, Weill & Levitt. Among Cogan's partners at CBWL were
Sandy Weill Sandy may refer to: People and fictional characters *Sandy (given name), including a list of people and fictional characters * Sandy (surname), a list of people *Sandy (singer), Brazilian singer and actress Sandy Leah Lima (born 1983) *(Sandy) A ...
, later chairman and CEO of Citigroup,
Arthur Levitt Arthur Levitt Jr. (born February 3, 1931) is the former Chairman of the United States Securities and Exchange Commission (SEC). He served from 1993 to 2001 as the twenty-fifth and longest-serving chairman of the commission. Widely hailed as a c ...
, later the head of the Securities and Exchange Commission and
Roger Berlind Roger Stuart Berlind (June 27, 1930December 18, 2020) was a New York City theatrical producer and board member of Lehman Brothers Holdings, Inc. and Lehman Brothers Inc. He was one of the founders of Carter, Berlind, Potoma & Weill in 1960, a ...
a noted Broadway producer and long-time member of the board of
Lehman Brothers Lehman Brothers Holdings Inc. ( ) was an American global financial services firm founded in 1847. Before filing for bankruptcy in 2008, Lehman was the fourth-largest investment bank in the United States (behind Goldman Sachs, Morgan Stanley, a ...
. In August 1973, Marshall Cogan left the firm after disputes with his fellow partners to focus on
leveraged buyout A leveraged buyout (LBO) is one company's acquisition of another company using a significant amount of borrowed money ( leverage) to meet the cost of acquisition. The assets of the company being acquired are often used as collateral for the loa ...
s. Cogan's first deal was the takeover of General Felt Industries (GFI) in 1974 which he completed with fellow investment banker Stephen Swid. Cogan would then merge GFI with
Knoll International Knoll (previously Knoll Inc., now a subsidiary MillerKnoll, Inc.), is an American company that manufactures office systems, seating, storage systems, tables, desks, textiles, as well as accessories for the home, office, and higher education. ...
and use Knoll as a
holding company A holding company is a company whose primary business is holding a controlling interest in the securities of other companies. A holding company usually does not produce goods or services itself. Its purpose is to own shares of other companies ...
to acquire a series of businesses.Knoll Sells General Felt
New York Times, September 10, 1988
Among Cogan's most notable acquisitions were takeover of the Sheller-Globe Corporation and later the purchase of the
21 Club The 21 Club, often simply 21, was a traditional American cuisine restaurant and former prohibition-era speakeasy, located at 21 West 52nd Street in New York City. Prior to its closure in 2020, the club had been active for 90 years, and it had ...
. Cogan was unsuccessful in his high profile bids to acquire the
Boston Red Sox The Boston Red Sox are an American professional baseball team based in Boston. The Red Sox compete in Major League Baseball (MLB) as a member club of the American League (AL) East division. Founded in as one of the American League's eigh ...
,
Sotheby's Sotheby's () is a British-founded American multinational corporation with headquarters in New York City. It is one of the world's largest brokers of fine and decorative art, jewellery, and collectibles. It has 80 locations in 40 countries, an ...
and
L.F. Rothschild L.F. Rothschild (later known as L.F. Rothschild, Unterberg, Towbin) was a merchant and investment banking firm based in the United States and founded in 1899. The firm collapsed following the 1987 stock market crash. History L.F. Rothschild ...
in the buyout boom of the 1980s.


Foamex and United Auto

Cogan began building what would become Foamex International in the mid-1980s after the departure of his long-time partner Stephen Swid. Swid would go on to acquire the music publishing division of
CBS Records CBS Records may refer to: * CBS Records or CBS/Sony, former name of Sony Music, a global record company * CBS Records International, label for Columbia Records recordings released outside North America from 1962 to 1990 * CBS Records (2006), founde ...
, later known as SBK Records. Meanwhile, Cogan bought Foamex Products, a division of Firestone Tire & Rubber.Foamex International Company History
Funding Universe
Over the next few years, Cogan continued to acquire businesses to merge with Foamex, acquiring three regional producers in 1988. Cogan merged General Felt into Foamex and acquired Great Western Foam Co., a major foam producer on the West Coast. In 1993, Cogan created Foamex International bringing together his various businesses and took the company public in December 1993. During the mid-1990s, Foamex grew to become the largest manufacturer and marketer of flexible polyurethane foam and foam products in North America. In 1990, Cogan founded United Automotive Group, today known as
Penske Automotive Group Penske Automotive Group, Inc., headquartered in Bloomfield Hills, Michigan, is an international transportation services company that operates automotive and commercial truck dealerships principally in the United States, Canada, and Western Europe ...
. Under Cogan, United Auto was a leading acquirer, consolidator and operator of automobile and truck dealership franchises. Cogan merged his company with
Roger Penske Roger Searle Penske (born February 20, 1937) is an American businessman and entrepreneur involved in professional auto racing and a retired professional auto racing driver. He is most famous for his ownership of Team Penske, DJR Team Penske, t ...
's business in May 1999 after Cogan ran into financial difficulties and the company name was changed from United Automotive to Penske Automotive in 2007.


Bankruptcy of Trace International

In July 1999, Cogan's holding company, Trace International Holdings filed for
bankruptcy protection Bankruptcy is a legal process through which people or other entities who cannot repay debts to creditors may seek relief from some or all of their debts. In most jurisdictions, bankruptcy is imposed by a court order, often initiated by the debtor ...
. Cogan had used Trace International to hold his controlling interests in two publicly listed companies, Foamex International and United Automotive Group. Trace had pledged its stock in the two companies as collateral for certain loans. After declines in the value of Foamex and United Auto Group in 1998 and 1999, Trace became insolvent as the value of its assets fell below the debt it owed. In 2003, Cogan and several directors of Trace would be accused of having drained cash from Trace International. Cogan was found by second circuit court of Delaware not guilty of all charges on June 25, 2005.Fiduciary Duty in the Zone of Insolvency
CFO, August 25, 2005
Trace was a holding company through which Mr. Cogan held his principal investment assets. It was owned 70% by Mr. Cogan and 30% by three investors who were friends of Mr. Cogan. In 1999, Trace ran into serious financial difficulties because a major bank withdrew a $1 billion commitment to finance a restructuring of Trace and its holdings due to events, which had nothing to do with Trace or Mr. Cogan that led to a serious disruption in US financing markets. These financial difficulties caused Trace to file in 1999 for bankruptcy protection under Chapter 11 of the U.S. Bankruptcy Code. At that time, Trace’s principal assets were shares of Foamex International and United Auto Group, both of which were publicly traded U.S. corporations, and shares of CHF Industries. Eventually, a Trustee was appointed for Trace, and he sued Mr. Cogan and the other former directors of Trace. His theory was that Mr. Cogan had treated Trace as a personal holding company (which it was), and had improperly taken money out of Trace in the form of unduly high salary, salaries to his wife and payments to his daughter, loans to Mr. Cogan, his wife and others that had not been repaid and other expenditures for what the Trustee characterized as primarily personal purposes. Significantly, the other shareholders of Trace did not complain. However, the Trustee said that Trace had been in “the zone of insolvency,” (which Mr. Cogan and the other directors vehemently disputed) and that because of that Mr. Cogan and the Trace Board had owed fiduciary duties to Trace’s creditors. In 2003, the U.S. District Court for the Southern District of New York, in a very lengthy opinion, agreed with most of the Trustee’s contentions. For example, it found that Mr. Cogan had received salary over a six-year period totaling $39.6 million, which it said was $6.9 million more than executives with similar responsibilities would have received at other companies. The court also rejected claims by Mr. Cogan that he was entitled to substantial offsets against his obligation to repay the loans he had received from Trace. In 2005, the decision of the District Court was reversed on appeal on the basis that the judge had improperly failed to submit the case to a jury. However, by then, Mr. Cogan had settled the case as to himself. Putting aside the correctness of the factual determinations made by the District Court, including the hotly disputed question of when Trace had entered the zone of insolvency, in 2007, the Supreme Court of Delaware, the laws of which governed the obligations of the directors of Trace, ruled that the fact that a company may be near insolvency (i.e., in a “zone of insolvency”) does not cause the directors of a Delaware corporation to have obligations to creditors. Therefore, the basic legal premise on which the court found Mr. Cogan and others to be liable to Trace or its trustee (other than with regard to borrowed money, for which Mr. Cogan clearly was liable to Trace) turned out not to exist. In 2006, Cogan was named to the board of
Ener1 Ener1 is a company developing energy storage technology building compact lithium-ion-powered batteries for the transportation, utility grid and industrial electronics markets. Headquartered in Indianapolis, Indiana, the company has manufacturing ...
, a company that manufactures lithium-ion batteries for plug-in hybrid vehicles.


Other affiliations

Cogan has also served as Chairman and Director of Color Tile, Inc.,
Knoll International Knoll (previously Knoll Inc., now a subsidiary MillerKnoll, Inc.), is an American company that manufactures office systems, seating, storage systems, tables, desks, textiles, as well as accessories for the home, office, and higher education. ...
and Sheller-Globe Corporation.


References


He's Down but Not Out
New York Times, July 11, 1999 {{DEFAULTSORT:Cogan, Marshall Private equity and venture capital investors American bankers American investors American retail chief executives 20th-century American Jews Harvard College alumni Harvard Business School alumni Boston Latin School alumni Living people 1937 births Penske Corporation 21st-century American Jews