The Market Access Program (MAP; formerly the Market Promotion Program) is administered by the
Foreign Agricultural Service
The Foreign Agricultural Service (FAS) is the foreign affairs agency with primary responsibility for the United States Department of Agriculture's (USDA) overseas programs – market development, international trade agreements and negotiations, ...
and uses funds from the
Commodity Credit Corporation
The Commodity Credit Corporation (CCC) is a wholly owned United States government corporation that was created in 1933 to "stabilize, support, and protect farm income and prices" (federally chartered by the CCC Charter Act of 1948 (P.L. 80-806) ...
(CCC). It helps producers, exporters, private companies, and other trade organizations finance promotional activities for agricultural products of the United States. MAP is designed to encourage development, maintenance, and expansion of commercial agricultural export markets. As such, it is considered to be a
World Trade Organization
The World Trade Organization (WTO) is an intergovernmental organization that regulates and facilitates international trade. With effective cooperation
in the United Nations System, governments use the organization to establish, revise, and e ...
"Green Box" program. Activities financed include consumer promotions, market research, technical assistance, and trade servicing.
The Export Incentive Program, which is part of MAP, helps United States commercial entities conduct brand promotion activities including advertising, trade shows, in-store demonstrations, and trade seminars. MAP was authorized through 2012 by the
2008 Farm Bill
The Food, Conservation, and Energy Act of 2008 (, also known as the 2008 U.S. Farm Bill) was a $288 billion, five-year agricultural policy bill that was passed into law by the United States Congress on June 18, 2008. The bill was a continuation ...
(P.L. 110-246). The program promotes exports of specific United States-produced commodities and products to specific markets. Under MAP, program participants are reimbursed for their expenses in carrying out approved promotional activities. Participating organizations include nonprofit trade associations, state regional trade groups, farmer cooperatives and small businesses. Funding authority was limited to $100 million in fiscal year 2002, rising gradually to $200 million each in fiscal years 2006 through 2010.
See also
*
Export subsidy
Export subsidy is a government policy to encourage export of goods and discourage sale of goods on the domestic market through direct payments, low-cost loans, tax relief for exporters, or government-financed international advertising. An export ...
References
*{{CRS, article = Report for Congress: Agriculture: A Glossary of Terms, Programs, and Laws, 2005 Edition, url = http://ncseonline.org/nle/crsreports/05jun/97-905.pdf, author= Jasper Womach
External links
* https://web.archive.org/web/20101010034910/http://www.fas.usda.gov/mos/programs/mapprog.html
Agriculture in the United States
Farm Security and Rural Investment Act of 2002