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Mark Jonathan Pincus (born February 13, 1966) is an American Internet
entrepreneur Entrepreneurship is the creation or extraction of economic value. With this definition, entrepreneurship is viewed as change, generally entailing risk beyond what is normally encountered in starting a business, which may include other values th ...
known as the founder of
Zynga Zynga Inc. () is an American developer running social video game services. It was founded in April 2007, with headquarters in San Mateo, California. The company primarily focuses on mobile and social networking platforms. Zynga states its missio ...
, a mobile social gaming company. Pincus also founded the startups Freeloader, Inc.,
Tribe Networks tribe.net (often shortened to "tribe") was a website that hosted an online community, or tribe of friends, similar to other social networking sites. The site name was always spelled in all lower case. As of February 2017 the site content is inacc ...
, and Support.com. Pincus served as the CEO of Zynga until July 2013, then again from 2015 to 2016. Pincus was named 2009 "CEO of the Year" at The Crunchies technology awards and a year later was named Founder of the Year at the 2010 ceremony. Zynga is considered to be the pioneer of the social gaming industry. In 2011, Zynga went public with a $1 billion IPO. Pincus co-founded Reinvent Capital in 2018, an investment firm, with
Reid Hoffman Reid Garrett Hoffman (born August 5, 1967) is an American internet entrepreneur, venture capitalist, podcaster, and author. Hoffman was the co-founder and executive chairman of LinkedIn, a business-oriented social network used primarily for prof ...
and hedge fund manager Michael Thompson. He co-created the Stanford Graduate School of Business course on Product Management with Professor Amir Goldberg.


Early life and background

Pincus was born into a
Jewish Jews ( he, יְהוּדִים, , ) or Jewish people are an ethnoreligious group and nation originating from the Israelites Israelite origins and kingdom: "The first act in the long drama of Jewish history is the age of the Israelites""The ...
family in Chicago and raised in
Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name ...
's Lincoln Park neighborhood. He is the son of Donna (née Forman) and Theodore Pincus.Chicago Sun Times: "Ted Pincus, PR specialist, Sun-Times columnist, dies" BY DAVID ROEDER
September 30, 2011
His father was a business columnist and public relations adviser to CEOs and politicians and his mother was an artist and
architect An architect is a person who plans, designs and oversees the construction of buildings. To practice architecture means to provide services in connection with the design of buildings and the space within the site surrounding the buildings that h ...
. Pincus attended Francis W. Parker School from kindergarten through 12th grade and graduated in 1984. He graduated summa cum laude with a
Bachelor of Science A Bachelor of Science (BS, BSc, SB, or ScB; from the Latin ') is a bachelor's degree awarded for programs that generally last three to five years. The first university to admit a student to the degree of Bachelor of Science was the University of ...
degree in
Economics Economics () is the social science that studies the Production (economics), production, distribution (economics), distribution, and Consumption (economics), consumption of goods and services. Economics focuses on the behaviour and intera ...
from the
Wharton School The Wharton School of the University of Pennsylvania ( ; also known as Wharton Business School, the Wharton School, Penn Wharton, and Wharton) is the business school of the University of Pennsylvania, a private Ivy League research university in P ...
of the
University of Pennsylvania The University of Pennsylvania (also known as Penn or UPenn) is a private research university in Philadelphia. It is the fourth-oldest institution of higher education in the United States and is ranked among the highest-regarded universitie ...
earned in 1988 and an
MBA A Master of Business Administration (MBA; also Master's in Business Administration) is a postgraduate degree focused on business administration. The core courses in an MBA program cover various areas of business administration such as accounti ...
from
Harvard Business School Harvard Business School (HBS) is the graduate business school of Harvard University, a private research university in Boston, Massachusetts. It is consistently ranked among the top business schools in the world and offers a large full-time MBA p ...
, where he founded the Communications Club with
Sherry Coutu Sherry Coutu CBE (born 1964) is a serial entrepreneur, former CEO, angel investor and non-executive director based in Cambridge, UK and originally from Canada. Career Coutu graduated from University of British Columbia, with a first class hono ...
.


Career


Financial services

Before he became an entrepreneur, Pincus worked in venture capital and financial services for six years. After graduating from Wharton, Pincus spent two years working as an analyst in the New Media Group at Lazard Freres & Co. After that time, he moved to Hong Kong, where he served as a Vice President for Asian Capital Partners for two years. He returned to the United States in order to attend Harvard Business School (HBS) where he was a contemporary of
Chris Hohn Sir Christopher Anthony Hohn KCMG (born October 1966) is a British billionaire hedge fund manager. In 2003, Hohn established The Children's Investment Fund Management (TCI), a prominent value-based hedge fund. Profits generated by the fund we ...
,
Guy Spier Guy Spier (born February 4, 1966) is a Zurich-based investor. He is the author of ''The Education of a Value Investor''. Spier is the manager of the Aquamarine Fund with $350 million in assets. He is well known for bidding US$650,100 with Mohni ...
and Chris Shumway. He graduated in 1993 and also spent a summer as an associate for Bain & Co. in 1992. After Pincus graduated from Harvard Business School, he took a job as a manager of corporate development at
Tele-Communications Tele-Communications, Inc. (TCI) was a cable television provider in the United States, and for most of its history was controlled by Bob Magness and John Malone. The company was started in 1958 in Bozeman, Montana as Western Microwave, Inc. and Co ...
, Inc., which is now AT&T Cable. A year later, he joined Columbia Capital as vice president, where he led investments in new media and software startups in Washington, D.C. for a year.


Entrepreneur


Freeloader

In 1995, Pincus founded his first startup, Freeloader, Inc. Freeloader was backed by Fred Wilson and
Softbank is a Japanese multinational conglomerate holding company headquartered in Minato, Tokyo which focuses on investment management. The Group primarily invests in companies operating in technology, energy, and financial sectors. It also runs the ...
. The company was acquired seven months after its launch by Individual, Inc., for $38 million.
Sean Parker Sean Parker (born December 3, 1979) is an American entrepreneur and philanthropist, most notable for co-founding the file-sharing computer service Napster, and serving as the first president of the social networking website Facebook. He also ...
worked as a summer intern at Freeloader when he was 14 years old. He later went on to co-found Napster, and Pincus became Napster’s first investor with an investment of $100,000.


Support.com

He then started his second company, Support.com, in August 1997. As Chairman and CEO, Pincus built the company into a leading provider of help desk automation software. The company went public in July 2000 at a $1.5 billion valuation. In 2002, the company changed its name from Support.com to SupportSoft, Inc.


Tribe.net

In 2003, at age 37, Pincus founded his third startup, Tribe.net, an early social network. Tribe.net partnered with major local newspapers and was backed by
The Washington Post ''The Washington Post'' (also known as the ''Post'' and, informally, ''WaPo'') is an American daily newspaper published in Washington, D.C. It is the most widely circulated newspaper within the Washington metropolitan area and has a large nati ...
,
Knight Ridder Knight Ridder was an American media company, specializing in newspaper and Internet publishing. Until it was bought by McClatchy on June 27, 2006, it was the second largest newspaper publisher in the United States, with 32 daily newspaper brand ...
Digital, and
Mayfield Fund Mayfield, also known as Mayfield Fund, is a US-based venture capital firm that focuses on early-stage to growth-stage investments in enterprise and consumer technology companies. Founded in 1969 and based in Menlo Park, California Menlo Park ...
and
Guy Spier Guy Spier (born February 4, 1966) is a Zurich-based investor. He is the author of ''The Education of a Value Investor''. Spier is the manager of the Aquamarine Fund with $350 million in assets. He is well known for bidding US$650,100 with Mohni ...
,. In 2007,
Cisco Systems Cisco Systems, Inc., commonly known as Cisco, is an American-based multinational corporation, multinational digital communications technology conglomerate (company), conglomerate corporation headquartered in San Jose, California. Cisco develo ...
acquired the core technology of Tribe.net to develop a social networking platform for its digital media services group. In 2003, Pincus and
Reid Hoffman Reid Garrett Hoffman (born August 5, 1967) is an American internet entrepreneur, venture capitalist, podcaster, and author. Hoffman was the co-founder and executive chairman of LinkedIn, a business-oriented social network used primarily for prof ...
purchased the
Six Degrees patent The Six Degrees patent, United States patent #6,175,831, "Method and apparatus for constructing a networking database and system", granted to Andrew Weinreich, et al., has been considered the definitive patent covering social networking by the owner ...
, a broad, sweeping patent that describes a social network service that is the heart of social networks from the extinct Sixdegrees.com company for $700,000. Pincus and Hoffman stated at the time that their objective in buying the patent was to protect innovation in social networking and to prevent large companies from interfering with this. Pincus and Hoffman have never enforced the patent.


Investing

Pincus was a founding investor in Napster,
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...
,
Friendster Friendster was a social network game based in Mountain View, California, founded by Jonathan Abrams and launched in March 2003.Eric Eldon, August 4, 2008.Friendster raises $20 million, nabs a Googler to be CEO VentureBeat. Retrieved December 4, 2 ...
, Snapchat,
Xiaomi Corporation (; ), commonly known as Xiaomi and registered as Xiaomi Inc., is a Chinese designer and manufacturer of consumer electronics and related software, home appliances, and household items. Behind Samsung, it is the second largest ma ...
and
Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
. He was also an early investor in
JD.com JD.com, Inc., also known as Jingdong (), internationally known as Joybuy and formerly called 360buy,
,
Brightmail Brightmail Inc. was a San Francisco-based technology company focused on Anti-spam techniques, anti-spam Email filtering, filtering. Brightmail's system has a three-pronged approach to stopping spam, the Probe Network is a massive number of e-mail ...
(later acquired by Symantec for $400m), and Buddy Media (acquired by
Salesforce Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, a ...
for $800m). In 2015, Pincus invested in the nootropics company HVMN (formerly Nootrobox), man-made diamond company Diamond Foundry, and in 2014 automated investment service firm Wealthfront.


Zynga

In July 2007 Pincus founded his fourth company, Zynga Inc. Zynga developed games on top of social networks such as Facebook, Myspace, and
Bebo Bebo ( ) was an American social networking website that originally operated from 2005 until its bankruptcy in 2013 and relaunched in February 2021. The site relaunched several times after its bankruptcy with a number of short-lived offerings, ...
. In 2011, Pincus took the company public with a $1 billion IPO. Pincus served as CEO of the company from 2007 to 2013. On July 1, 2013, Zynga recruited
Don Mattrick Donald Allan Mattrick (born 13 February 1964) is a Canadian businessman known for being the former CEO of social gaming company Zynga, as well as a member of its board of directors. Previously, Mattrick was the president of the Interactive Enter ...
, the former president of Interactive Entertainment Business at
Microsoft Microsoft Corporation is an American multinational technology corporation producing computer software, consumer electronics, personal computers, and related services headquartered at the Microsoft Redmond campus located in Redmond, Washing ...
, was to succeed Pincus as CEO. Pincus remained actively involved in the company as Chairman of the Board and Chief Product Officer, but stepped down from his role as chief product officer to focus on his role as chairman of the board, the company announced in April 2014. Pincus returned to the role of CEO of Zynga in April 2015. On March 7, 2016, Pincus stepped down as CEO, but continued his association with Zynga as Executive Chairman of the Board with
Frank Gibeau Frank or Franks may refer to: People * Frank (given name) * Frank (surname) * Franks (surname) * Franks, a medieval Germanic people * Frank, a term in the Muslim world for all western Europeans, particularly during the Crusades - see Farang Curre ...
in the role of CEO. In 2018, citing his confidence in Zynga's management, Pincus voluntarily reduced his voting rights in the company from 70% to 10% and stepped back to a non-executive chairman role''.''


Start-ups

In 2014 Pincus started Superlabs, an incubator to develop products. Zynga acquired Superlabs in 2015. In 2017, Pincus, alongside Reid Hoffman and
Adam Werbach Adam Werbach, is an environmental activist, author, and entrepreneur. In 1996, Werbach became the youngest person ever elected as national president of the Sierra Club, at the age of 23. He is the author of the books ''Act Now, Apologize Later'' ( ...
, launched Win the Future, a movement within the Democratic Party.


Reinvent Capital and SPACs

In 2018, with
Reid Hoffman Reid Garrett Hoffman (born August 5, 1967) is an American internet entrepreneur, venture capitalist, podcaster, and author. Hoffman was the co-founder and executive chairman of LinkedIn, a business-oriented social network used primarily for prof ...
and Michael Thompson, Pincus co-founded Reinvent Capital, an investment firm that invests in internet, software, and media companies. Reinvent Capital has made investments in
Zipline A zip-line, zip line, zip-wire, flying fox, or death slide is a pulley suspended on a cable, usually made of stainless steel, mounted on a slope. It is designed to enable cargo or a person propelled by gravity to travel from the top to the bott ...
, goPuff,
Dataminr Dataminr is an artificial intelligence company. The company's private sector product, Dataminr Pulse, is used by corporations to monitor real-time events, and to aid with crisis response by providing playbooks, messaging tools and post-event docu ...
, Nimble Robotics,
Oscar Health Oscar Health, Inc. is an American health insurance company, founded in 2012 by Joshua Kushner, Kevin Nazemi and Mario Schlosser, and is headquartered in New York City. The company focuses on the health insurance industry through telemedicine, ...
,
Lyft Lyft, Inc. offers mobility as a service, ride-hailing, vehicles for hire, motorized scooters, a bicycle-sharing system, rental cars, and food delivery in the United States and select cities in Canada. Lyft sets fares, which vary using a dyn ...
, all.Health,
Convoy A convoy is a group of vehicles, typically motor vehicles or ships, traveling together for mutual support and protection. Often, a convoy is organized with armed defensive support and can help maintain cohesion within a unit. It may also be used ...
,
SpaceX Space Exploration Technologies Corp. (SpaceX) is an American spacecraft manufacturer, launcher, and a satellite communications corporation headquartered in Hawthorne, California. It was founded in 2002 by Elon Musk with the stated goal of ...
, and Aurora Innovation. In September 2020, Reinvent launched Reinvent Technology Partners (RTP), a special purpose acquisition company (SPAC) which raised $690 million in its IPO. In February 2021, RTP announced a merger with electronic vertical take-off and landing aircraft pioneer
Joby Aviation Joby Aviation is a United States venture-backed aviation company, developing an electric vertical takeoff and landing (eVTOL) aircraft that it intends to operate as an air taxi service. Joby Aviation is headquartered in Santa Cruz, California, a ...
, valuing the company at $5 billion. Other investors included Uber Technologies, The
Baupost Group The Baupost Group is a hedge fund founded in 1982 by Harvard adjunct professor William Poorvu and partners Howard Stevenson, Jordan Baruch and Isaac Auerbach. Seth Klarman, who was asked by Poorvu to help run the fund, remains at its head tod ...
,
BlackRock BlackRock, Inc. is an American multi-national investment company based in New York City. Founded in 1988, initially as a risk management and fixed income institutional asset manager, BlackRock is the world's largest asset manager, with trill ...
, Fidelity Management & Research, and
Baillie Gifford Baillie Gifford is an investment management firm which is wholly owned by partners, all of whom work within the firm. It was founded in Edinburgh, Scotland, in 1908 and still has its headquarters in the city. It has corporate offices in New York ...
. In November 2020, the group launched its second SPAC, Reinvent Technology Partners Z, which raised $230 million in its IPO. In March 2021, RTPZ announced a merger with insurance technology company
Hippo The hippopotamus ( ; : hippopotamuses or hippopotami; ''Hippopotamus amphibius''), also called the hippo, common hippopotamus, or river hippopotamus, is a large semiaquatic mammal native to sub-Saharan Africa. It is one of only two extant ...
Insurance. Hippo provides home insurance in the United States, and uses artificial intelligence and big data to aggregate and analyze property information. In February 2021, Pincus and Reinvent partners announced its third SPAC, Reinvent Technology Partners Y, raising $977.5 million in its IPO. In July 2021, RTPY announced a plan to merge with Pittsburgh-based Aurora Innovation, which is developing Level 4 self-driving technology for trucks and passenger vehicles.


Philanthropy and community service


Presidio Trust

Pincus is a former member of the board of the Presidio Trust, a federal agency that operates and maintains the Presidio as part of the Golden Gate Recreation Area. He was appointed to the board by
President Obama Barack Hussein Obama II ( ; born August 4, 1961) is an American politician who served as the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, Obama was the first African-American president of the ...
in 2017.


Zynga.org

In October 2009, Pincus started Zynga.org, which is "committed to transforming the world through virtual social goods." Zynga.org has since raised more than $20 million for more than 50 international nonprofits by occasionally selling virtual goods for charitable causes.Zynga Will No Longer Take A Cut Of Charitable Donations
. Techcrunch.com (2010-11-16). Retrieved on July 9, 2011.
During his time at Zynga Pincus created features for several gaming sites that allowed players to donate to the San Francisco Society for the Prevention of Cruelty to Animals (SPCA); two organizations in
Haiti Haiti (; ht, Ayiti ; French: ), officially the Republic of Haiti (); ) and formerly known as Hayti, is a country located on the island of Hispaniola in the Greater Antilles archipelago of the Caribbean Sea, east of Cuba and Jamaica, and ...
, FATEM and Fonkoze, raising $427,000 in less than three weeks in October 2009. In January 2010 Zynga.org had raised $1.5 million in five days for
Haiti Earthquake Some of the earthquakes in Haiti have been very destructive to the country. The widespread damage and high-number of casualties of events in 2010 and 2021 can be partially blamed on the fact that most of the population in Haiti resides in struct ...
relief. The money was distributed within just two days. The total Zynga.org raised during 2010 for earthquake relief in Haiti was $3 million. In 2011 they raised an additional $2 million for rescue efforts in Japan after the earthquake and tsunami that devastated the country. On March 11, 2011, Zynga announced that 100 percent of the proceeds from the purchase of virtual goods from more than seven of its games would go toward Japan's
Save the Children The Save the Children Fund, commonly known as Save the Children, is an international non-governmental organization established in the United Kingdom in 1919 to improve the lives of children through better education, health care, and economic ...
Earthquake Emergency Fund. During the 2012 holiday season, Zynga.org partnered with
Toys for Tots Toys for Tots is a program run by the United States Marine Corps Reserve which distributes toys to children whose parents cannot afford to buy them gifts for Christmas. The program was founded in 1947 by reservist Major Bill Hendricks. Th ...
in its largest charitable campaign not related to disaster relief. The campaign raised $745,000, with 100 percent of the purchase price of certain virtual goods going to Toys for Tots. In 2014, Zynga raised $1 million for
Water.org Water.org is an international nonprofit organization that helps people living in poverty get access to safe water and improved sanitation through affordable financing. This organization was founded by Matt Damon and Gary White. Water.org current ...
, a Kansas City,
Missouri Missouri is a U.S. state, state in the Midwestern United States, Midwestern region of the United States. Ranking List of U.S. states and territories by area, 21st in land area, it is bordered by eight states (tied for the most with Tennessee ...
-based charity that funds clean water projects in developing countries.


Zynga match

Zynga announced in June 2020 that they created a $25 million fund to invest in charitable causes and educational organizations that promote diversity and inclusion.


Oakland Undivided Campaign

In May 2020, Pincus donated $700,000 to the
Oakland Unified School District Oakland Unified School District is a public education school district that operates a total of 80 elementary schools (TK–5), middle schools (6–8), and high schools (9–12). There are also 28 district-authorized charter schools in Oaklan ...
and City of
Oakland Oakland is the largest city and the county seat of Alameda County, California, United States. A major West Coast port, Oakland is the largest city in the East Bay region of the San Francisco Bay Area, the third largest city overall in the Bay A ...
to help meet their $12.5 million goal towards eliminating the prevalent
digital gap The digital divide is the unequal access to digital technology, including smartphones, tablets, laptops, and the internet. The digital divide creates a division and inequality around access to information and resources. In the Information Age in ...
that exists in Oakland.


Roden Crater Project

In February 2020, Pincus donated $3 million to
Roden Crater Roden Crater is a cinder cone type of volcanic cone from an extinct volcano, with a remaining interior volcanic crater. It is located approximately 50 miles northeast of the city of Flagstaff in northern Arizona, United States. Art project A ...
, a large scale Land artwork by
James Turrell James Turrell (born May 6, 1943) is an American artist known for his work within the Light and Space movement. Much of Turrell's career has been devoted to a still-unfinished work, ''Roden Crater'', a natural cinder cone crater located outsid ...
within a dormant volcano in the Painted Desert region of Northern Arizona. The contributions bring the project closer to completion which the artist hopes to open within the next five years.


Bolinas COVID-19 testing

In April 2020, Pincus, Finnish entrepreneur Jyri Engeström and biotech executive Cyrus Harmon, organized and financed community-wide COVID-19 testing in their hometown of
Bolinas Bolinas is an unincorporated coastal community and census-designated place in Marin County, California, United States. As of the 2020 census it had a population of 1,483. It is located on the California coast, approximately (straight line dist ...
, California.  It was one of the first cases of community-wide testing in the US. Through their efforts Bolinas was able to test every one of its 1,600 residents for COVID-19 for free. Pincus donated the first $100,000 for the initiative, since it was not covered by government funds.


Canal Alliance

Pincus donated over $100,000 to Canal Alliance in June 2020. Canal Alliance works to provide relief from COVID-19 to families in need.


Political views

In 2020, Pincus, along with many other Silicon Valley tech billionaires, gave the legal maximum dollar amount to support Joe Biden’s presidential campaign. Pincus is a longtime supporter of
Kamala Harris Kamala Devi Harris ( ; born October 20, 1964) is an American politician and attorney who is the 49th vice president of the United States. She is the first female vice president and the highest-ranking female official in U.S. history, as well ...
, and co-hosted a fundraiser for her campaign in 2016.


Personal life

In 2008, Pincus married Alison Gelb, who founded
One Kings Lane One Kings Lane is a luxury home decor business that operates a furniture and home accessories sales website. It was founded by Ali Pincus and Susan Feldman in March 2009. The company was valued at $912 million in 2014. The company has 10 million mem ...
, a furniture and home accessories sales website that was sold to
Bed Bath & Beyond Bed Bath & Beyond Inc. is an American chain of domestic merchandise retail stores. The chain operates many stores in the United States, Canada, Mexico, and Puerto Rico. Bed Bath & Beyond was founded in 1971. It is counted among the Fortune 5 ...
in 2016. They have three children, twin girls and a boy, and live in the
Pacific Heights Pacific Heights is a neighborhood in San Francisco, California. It has panoramic views of the Golden Gate Bridge, San Francisco Bay, the Palace of Fine Arts, Alcatraz, and the Presidio. The Pacific Heights Residents Association defines the neig ...
neighborhood of
San Francisco San Francisco (; Spanish language, Spanish for "Francis of Assisi, Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the List of Ca ...
. In March 2017, the couple divorced. Pincus spends his time away from work with his daughters, cycling, surfing, playing soccer and doing yoga.


References


External links


Mark Pincus BlogZynga Corporate SiteZynga.org Site
{{DEFAULTSORT:Pincus, Mark Living people American computer businesspeople Harvard Business School alumni Wharton School of the University of Pennsylvania alumni 1966 births Bain & Company employees American technology company founders 20th-century American Jews American billionaires American technology chief executives Zynga people 21st-century American businesspeople Businesspeople from Chicago Video game businesspeople 21st-century American Jews Francis W. Parker School (Chicago) alumni