Marije Vogelzang is a Dutch "food", or "eating", designer who focuses on how people design their food habits, ways and rituals. She regularly works as a designer for organizations and a

food industry The food industry is a complex, global network of diverse businesses that supplies most of the food consumed by the world's population. The food industry today has become highly diversified, with manufacturing ranging from small, traditiona ...

consultant. She became the head of the food department at the

Design Academy Eindhoven Design Academy Eindhoven is an interdisciplinary educational institute for art, architecture and design in Eindhoven, Netherlands. The work of its faculty and alumni have brought it international recognition, and is widely regarded as one of the w ...

in 2014. Her 2017 "Volumes" project focused on the design of eating devices which help eaters think their plates are fuller than they are to reduce overeating. Vogelzang's works include ''Feed Love'' and ''Eat Love Budapest''. They are multimedia installations that combine elements of sculpture, performance art, and interactive technology.

Life and career

in 2004, Vogelzang met Piet Hekker who was proposed to start a restaurant/Food Design studio called Proef (which means both "taste" and "test" in Dutch) in Rotterdam. Within a year this meeting caused these two people to start working together. The collaboration was the opening of the Second Proef in Amsterdam for experimental dinner concepts. In 2008, Vogelzang published her first book called ''Eat Love: Food Concepts by Eating-Designer Marije Vogelzang''. The same year, she had her first solo exhibition at Axis Gallery in Tokyo. In 2011, instead of focusing on her restaurants, she started to spend more time developing her design practice. This was when she created projects such as ''Eat Love Budapest'' which was in the form of installation/performance and is among her most significant works. In 2015, she founded the Dutch Institute of Food and Design. In 2019, Vogelzang created "Food and Design Dive", a live online course. Her other courses include "Creative Strategies for Sensitive Pirates", "Advanced Dive", and "Summer School".

Bibliography

In 2009, Marije published her first book ''Eat Love: Food Concepts by Eating-Designer Marije Vogelzang'' This book, which is among the first books written in the field of food design, includes eight different chapters: Psychology, Culture, Senses, Nature, Action, Science, Technique, and Society. In 2022, she published another book ''Lick It: Challenge the Way You Experience Food'', describing her experience in the field of food design theory and practice.

''Eat Love Budapest''

During a 4-day performance held in a white space, 10 separate spaces is created. Each of the spaces is divided into two parts by a white textile: one part is a strange room where a Hungarian participant sits while cannot look outside through the textile. In this project Vogelzang considers "feeding" as a universal language and explores the relationship between people and food.

References

External links

* Dutch designers Academic staff of Design Academy Eindhoven Eating behaviors of humans Living people Year of birth missing (living people) {{Netherlands-bio-stub