Maria B is a Pakistani clothing brand which was founded by Maria Butt. It is based in

Lahore Lahore ( ; pnb, ; ur, ) is the second most populous city in Pakistan after Karachi and 26th most populous city in the world, with a population of over 13 million. It is the capital of the province of Punjab where it is the largest city. ...

Pakistan Pakistan ( ur, ), officially the Islamic Republic of Pakistan ( ur, , label=none), is a country in South Asia. It is the world's List of countries and dependencies by population, fifth-most populous country, with a population of almost 24 ...

. The clothing includes

ready-to-wear Ready-to-wear (or ''prêt-à-porter''; abbreviated RTW; "off-the-rack" or "off-the-peg" in casual use) is the term for ready-made garments, sold in finished condition in standardized sizes, as distinct from made-to-measure or bespoke clothing ...

, unstitched, and

haute couture ''Haute couture'' (; ; French for 'high sewing', 'high dressmaking') is the creation of exclusive custom-fitted high-end fashion design that is constructed by hand from start-to-finish. Beginning in the mid-nineteenth century, Paris became th ...

. Maria B has worked with Pakistani celebrities

Ayeza Khan Kinza Khan professionally known by her stage name Ayeza Khan (born 15 January 1991), is a Pakistani actress and model who primarily works in Urdu television. Khan has done over 30 roles and is the recipient of several accolades including Lux ...

Alizeh Shah Alizeh Shah (Urdu: علیزہ شاہ; born 9 June 2000) is a Pakistani actress who appears in Urdu television. She made her acting debut in 2016, with a supporting role Alina in ''Choti Si Zindagi''. In 2018, Her performance as Palwasha in ''Is ...

Iqra Aziz Iqra Aziz Hussain (born 24 November 1997) is a Pakistani actress who primarily works in Urdu television. She made her acting debut in 2014 with a supporting role shanzey in ''Kissey Apna Kahein''. Aziz is widely recognized for portraying the r ...

Sana Javed Sana Javed (born 25 March 1993) is a Pakistani actress who appears in Urdu television. She made her acting debut with a minor role in the acclaimed television series ''Shehr-e-Zaat'' (2012). Javed is best known for portraying Sanam Khan in Geo ...

Hina Altaf Hina Altaf Khan ( ur, ; born 2 January 1992), also known by her married name Hina Aagha, is a Pakistani television actress, presenter and former video jockey. Altaf briefly hosted ARY Musik's teen show ''Girl's Republic''. She is best known for ...

Maya Ali Maryam Tanveer, known by her stage name Maya Ali ( ur, ; born ), is a Pakistani actress. She made her debut with a brief role in telenovela ''Durr-e-Shehwar'' and later received praise for portraying the titular characters in ''Aik Nayee Cin ...

Sajal Ali Sajal Aly (; born 17 January 1994) is a Pakistani actress noted for playing a variety of characters in a range of serials—from contemporary social to romantic dramas. Career Sajal's first appearance on screen was a minor role in one episode ...

Aiman Khan Aiman Muneeb (née Khan ; born on 20 November 1998) is a Pakistani actress who appears in Urdu television. She made her acting debut in 2012 with Hum TV's serial ''Mohabbat Jaye Bhar Mein'' and then appeared on many serials as Supporting role. ...

Minal Khan Minal Khan (née Khan ; born on 20 November 1998) is a Pakistani television actress. She made her acting debut as a child artist in ''Kaash Main Teri Beti Na Hoti'' (2011) and since then appeared in television serials including ''Quddusi Sahab Ki ...

Mehwish Hayat Mehwish Hayat (born 6 January 1988) is an Pakistani actress who primarily works in Urdu films and former television. She made her debut in film with comedy ''Jawani Phir Nahi Ani'' (2015) and later went on to '' Actor in Law'' (2016). Hayat i ...

Mawra Hocane Mawra Hussain (born 28 September 1992) Known professionally as Mawra Hocane is a Pakistani actress and model who primarily works in Urdu television. She made her acting debut with A-Plus's serial '' Khichari Salsa'' in 2011. Hocane is best ...

Urwa Hocane UrwaTul Wusqua Hussain, better known by her stage name Urwa Hocane (born 2 July 1991) is a Pakistani actress, model and VJ (media personality), media personality. She made her acting debut with ''Khushboo Ka Ghar'' as Rukhsana in 2012. Hocane is ...

Samina Ahmed Samina Ahmad is a Pakistani film and television actress, stage performer, producer and director. She is a veteran television actress with over 50 years of work experience in the Urdu entertainment industry. Ahmad performed for many of Pakistan ...

and

Aima Baig Aima Noor-ul Ain Baig (, ; born 10 March 1995) is a Pakistani singer. She started her career in 2014 when she uploaded her songs onto SoundCloud, through which she was approached by different people. She is known for her appearances on Dunya N ...

. It has also collaborated internationally with stars from the famous Turkish Historical Fiction Drama, Diriliş: Ertuğrul. Didem Balçın (Selcan Hatun) and Gülsim Ali (Aslihan Hatun) were featured for the 2020-21 Linen and Lawn campaigns respectively. In 2021, Maria B launched Pakistan's first culturally collaborative campaign with the ethereal

and Gülsim Ali. It aimed to unite the two sister cultures under the banner of

Islam Islam (; ar, ۘالِإسلَام, , ) is an Abrahamic religions, Abrahamic Monotheism#Islam, monotheistic religion centred primarily around the Quran, a religious text considered by Muslims to be the direct word of God in Islam, God (or ...

and their rich, intertwined history. It thus claimed the title #BrandPakistan, which aims to promote cultural positivity and appreciation by hyphenating the similarities and embracing the differences of Turkey and Pakistan and their people. In 2017, it announced to incorporate

Swarovski Swarovski (, ) is an Austrian producer of glass based in Wattens, Austria, and has existed as a family-owned business since its founding in 1895 by Daniel Swarovski. The company is split into three major industry areas: the Swarovski Crystal ...

's crystals in its embroidered chiffon and lawn collections.

History

The business was started by Maria Butt, a graduate of the

Pakistan Institute of Fashion and Design Pakistan Institute of Fashion and Design, also referred as PIFD, is a public design institution primarily located in Lahore, Punjab, Pakistan. It was established in 1994 as the Pakistan School of Fashion Design (PSF) by the Trade Development Autho ...

in 1999 in Lahore, Pakistan. She was part of the first graduating batch and maintained her position as the best student for all 4 years of fashion school. A prominent fashion magazine called Maria Butt the

Coco Chanel Gabrielle Bonheur "Coco" Chanel ( , ; 19 August 1883 – 10 January 1971) was a French fashion designer and businesswoman. The founder and namesake of the Chanel brand, she was credited in the post-World War I era with popularizing a sporty, c ...

of Pakistan. At the start, she only had one shop and few stitching machines. She launched her business with a small investment, aiming to expand the brand slowly. Maria B is now the largest fashion designer brand of prêt a porter, couture, formal wear, lawn, embroidered fabrics, linen, and cotton in Pakistan.

Collections

Swarovski pret collection

In 2016, Maria B became the first designer in Pakistan who incorporated the Austrian-based global leader of crystals

in their embroidered, chiffon and lawn collections. They signed their deal in 2014 with the Austrian giant. The collection was launched on 27 August 2016.

Other brands

Maria B is known for the following brands: * Mkids * MPrints * Evening Wear * Lawn * Linen * MBasics * Mbroidered * Maria B Jewellery * Maria B Perfumes * Sateen * Silk * Eid Lawn * Casuals * Couture * Bridals

Stores

Maria B has stores in all major cities of Pakistan:

Sindh

Karachi Karachi (; ur, ; ; ) is the most populous city in Pakistan and 12th most populous city in the world, with a population of over 20 million. It is situated at the southern tip of the country along the Arabian Sea coast. It is the former cap ...

Hyderabad Hyderabad ( ; , ) is the capital and largest city of the Indian state of Telangana and the ''de jure'' capital of Andhra Pradesh. It occupies on the Deccan Plateau along the banks of the Musi River (India), Musi River, in the northern part ...

Punjab

Faisalabad Faisalabad (; Punjabi/ ur, , ; ), formerly known as Lyallpur ( Punjabi, Urdu: لائل پور), named after the founder of the city, but was renamed in 1977 in honour of late King Faisal of Saudi Arabia. It is the 3rd largest city of Pak ...

Islamabad Islamabad (; ur, , ) is the capital city of Pakistan. It is the country's ninth-most populous city, with a population of over 1.2 million people, and is federally administered by the Pakistani government as part of the Islamabad Capital T ...

Rawalpindi Rawalpindi ( or ; Urdu, ) is a city in the Punjab province of Pakistan. It is the fourth largest city in Pakistan after Karachi, Lahore and Faisalabad, and third largest in Punjab after Lahore and Faisalabad. Rawalpindi is next to Pakistan's ...

Multan Multan (; ) is a city in Punjab, Pakistan, on the bank of the Chenab River. Multan is Pakistan's seventh largest city as per the 2017 census, and the major cultural, religious and economic centre of southern Punjab. Multan is one of the List ...

Sialkot Sialkot ( ur, ) is a city located in Punjab, Pakistan. It is the capital of Sialkot District and the 13th most populous city in Pakistan. The boundaries of Sialkot are joined with Jammu (the winter capital of Indian administered Jammu and Ka ...

Gujranwala Gujranwala ( ur, , label=none; ) is a city and capital of Gujranwala Division located in Pakistan. It is also known as "City of Wrestlers" and is quite famous for its food. It is the 5th most populous city proper after Karachi, Lahore, Faisala ...

Sargodha Sargodha ( Punjabi and ur, ) is a city and capital of Sargodha Division, located in Punjab province, Pakistan. It is Pakistan's 12th largest city by population and one of the fastest-growing cities of the country. Sargodha is also known as ...

Bahawalpur Bahawalpur () is a city in the Punjab province of Pakistan. With inhabitants as of 2017, it is Pakistan's 11th most populous city. Founded in 1748, Bahawalpur was the capital of the former princely state of Bahawalpur, ruled by the Abbasi fa ...

Kyber Paktunkhwa

Peshawar Peshawar (; ps, پېښور ; hnd, ; ; ur, ) is the sixth most populous city in Pakistan, with a population of over 2.3 million. It is situated in the north-west of the country, close to the International border with Afghanistan. It is ...

Mardan Mardān (Pashto and ; Urdu ; Pashto: ) is a city in the Mardan District of Khyber Pakhtunkhwa Province, Pakistan. Located in the Valley of Peshawar, Mardan is the second-largest city of Khyber Pakhtunkhwa (after Peshawar). It is a fast-growing ...

Balochistan

Quetta Quetta (; ur, ; ; ps, کوټه‎) is the tenth List of cities in Pakistan by population, most populous city in Pakistan with a population of over 1.1 million. It is situated in Geography of Pakistan, south-west of the country close to the ...

References

{{Clothing companies of Pakistan Clothing brands of Pakistan Companies based in Lahore Clothing companies of Pakistan Clothing companies established in 1999 Clothing retailers of Pakistan Pakistani companies established in 1999