Marguerite Norris
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Marguerite Ann Norris (February 16, 1927 – May 12, 1994), also known as Marguerite Riker or Marguerite Norris-Riker, was an American
ice hockey Ice hockey (or simply hockey) is a team sport played on ice skates, usually on an ice skating rink with lines and markings specific to the sport. It belongs to a family of sports called hockey. In ice hockey, two opposing teams use ice h ...
executive. She was the first female team executive in
National Hockey League The National Hockey League (NHL; french: Ligue nationale de hockey—LNH, ) is a professional ice hockey league in North America comprising 32 teams—25 in the United States and 7 in Canada. It is considered to be the top ranked professional ...
(NHL) history.


Early life and education

Norris was born to
James E. Norris James E. Norris (December 10, 1879 – December 4, 1952) was a Canadian-American businessman, operating companies in the grain and cattle industries, and owner of the Detroit Red Wings of the National Hockey League. He also had significant owne ...
in 1927 and was the sister of
Bruce The English language name Bruce arrived in Scotland with the Normans, from the place name Brix, Manche in Normandy, France, meaning "the willowlands". Initially promulgated via the descendants of king Robert the Bruce (1274−1329), it has been ...
and
James D. Norris James Dougan Norris (November 6, 1906 – February 25, 1966) was an American sports businessman, with interests in boxing, ice hockey, and horse racing. He was the son of James E. Norris (whom the James Norris Memorial Trophy is named after) an ...
. As the youngest sibling of four, she was often made the goaltender for her brothers to practice. Norris was educated at Smith College and worked for West Farm Management and Dun & Bradstreet.


Hockey career

Norris became president of the Detroit Red Wings of the
National Hockey League The National Hockey League (NHL; french: Ligue nationale de hockey—LNH, ) is a professional ice hockey league in North America comprising 32 teams—25 in the United States and 7 in Canada. It is considered to be the top ranked professional ...
(NHL) after her father James E. Norris died in 1952, making her the first female chief executive in the history of the league. General Manager
Jack Adams John James Adams (June 14, 1894 – May 1, 1968) was a Canadian professional ice hockey player, coach and general manager in the National Hockey League and Pacific Coast Hockey Association. He played for the Toronto Arenas, Vancouver Millionair ...
announced that Norris was selected by her father prior to his death to succeed him as president. In her first meeting with the press, she was surrounded by hockey reporters, fashion reporters, and photographers. Prior to Norris' first game with the Red Wings against the
Montreal Canadiens The Montreal CanadiensEven in English, the French spelling is always used instead of ''Canadians''. The French spelling of ''Montréal'' is also sometimes used in the English media. (french: link=no, Les Canadiens de Montréal), officially ...
, Maurice Richard made an exception to his usual rule of "fraternizing with the enemy" after he was selected by his head coach to present her with flowers. It was later reported this angered him so much he took six minor penalties in the first period. Shortly after her takeover, reports emerged that the arena was cleaner, freshly painted, and a wire screen was in place to protect fans from flying pucks. Norris also advocated for arenas to be more female fan friendly and for all farm teams to be equally treated across the system. During her tenure with the Red Wings, she saw the team finish first three years in a row and win the Stanley Cup in both the 1954 and 1955 seasons, making her the first woman to have her name engraved on the Stanley Cup. However, despite her success, she still experienced discrimination based on her gender.
Conn Smythe Constantine Falkland Cary Smythe, Military Cross, MC (; February 1, 1895 – November 18, 1980) was a Canadian businessman, soldier and sportsman in ice hockey and horse racing. He is best known as the principal owner of the Toronto Maple Leafs ...
forbade Norris from sitting on the Board of Governors although she secretly voted through Jack Adams using hand gestures. Although Adams was more than willing to serve as Marguerite's proxy, he bristled at having to answer to a woman who was in her late 20s and was more than 30 years his junior. For instance, he insisted on calling her "dearie." Marguerite could have summarily fired Adams, who hadn't signed a contract with the Red Wings since her father bought the team in 1932 and allowed Adams to keep his job on probation. However, Marguerite didn't do so. After the championship 1955 season, Marguerite lost an interfamily struggle to Bruce, who became team president while Marguerite was demoted to Vice President. She then focused on her business interests in New York City. She and her siblings donated $300, 000 to fund the James Norris Physical Education Center at
Lake Superior State University Lake Superior State University (colloquially Lake State, Lake Superior State, Soo Tech, and LSSU) is a public college in Sault Ste. Marie, Michigan. It is enrolls approximately 2,000 students. Due to its proximity to the Canadian border, and th ...
. Years later, Red Wings great
Gordie Howe Gordon Howe (March 31, 1928 – June 10, 2016) was a Canadian professional ice hockey player. From 1946 to 1980, he played 26 seasons in the National Hockey League (NHL) and six seasons in the World Hockey Association (WHA); his first 25 seaso ...
wrote in his autobiography, ''Mr. Hockey: My Story'', that Marguerite's ouster spelled the beginning of the end of the Red Wings' golden age, in which they'd finished first in eight out of 10 seasons–including seven in a row–and won four Cups. Howe believed that Marguerite was "smart and capable," as did many of his teammates. He also noted that Marguerite had been able to rein in Adams' inclination to "upset the apple cart" with blockbuster trades, as evidenced by Adams trading away eight players who had formed the core of the 1955 champions within days of Bruce taking over the team presidency. The Red Wings would not win another Cup until 1997. Despite her short tenure, she was inducted into the Red Wings Hall of Fame in 1976 alongside
Jimmy Skinner James Donald Skinner (January 12, 1917 – July 11, 2007) was the head coach, chief scout and farm director, director of player personnel, director of hockey operations, assistant general manager, and general manager for the Detroit Red Wings ...
and
Tommy Ivan Thomas Nathaniel Ivan (January 31, 1911 – June 25, 1999) was a Canadian ice hockey coach and general manager. He served as a National Hockey League (NHL) head coach for the Detroit Red Wings from 1947 to 1954 where he won three Stanley Cups, a ...
.


Personal life

Norris married her husband John J. Riker on October 26, 1960 in New York. Together, they had four children; two daughters and two sons. Norris and Riker co-owned The Westenhook Farm in
Southbury, Connecticut Southbury is a town in western New Haven County, Connecticut, United States. Southbury is north of Oxford and Newtown, and east of Brookfield. Its population was 19,879 at the 2020 census. Southbury comprises sprawling rural country areas, sub ...
. She died in 1994 at age 67 at her home in
Southbury, Connecticut Southbury is a town in western New Haven County, Connecticut, United States. Southbury is north of Oxford and Newtown, and east of Brookfield. Its population was 19,879 at the 2020 census. Southbury comprises sprawling rural country areas, sub ...
due to heart failure.


External links


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References

{{DEFAULTSORT:Norris, Marguerite 1927 births 1994 deaths 20th-century American businesspeople Detroit Red Wings executives Detroit Red Wings owners National Hockey League executives Stanley Cup champions American women business executives 20th-century American businesswomen