Major James Lide Coker
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Major James Lide Coker (January 3, 1837 in Society Hill, South Carolina – June 25, 1918 in Hartsville, South Carolina) was a businessman, merchant, industrialist, Christian philanthropist, and Civil War veteran, and the founder of Sonoco Products Company and Coker College. He was called "The Major" after his service in the Confederate Army. Coker was the son of Caleb and Hannah Lide Coker and the great-grandson of Revolutionary War Captains Robert Lide, who moved to South Carolina from Roanoke, Virginia, in 1740, and Thomas Coker, who moved to South Carolina from Brunswick, Virginia, in 1735. Both men fought in
Francis Marion Brigadier-General Francis Marion ( 1732 – February 27, 1795), also known as the Swamp Fox, was an American military officer, planter and politician who served during the French and Indian War and the Revolutionary War. During the Ameri ...
's 2nd South Carolina Regiment at Fort Sullivan in 1776 and the
Siege of Charleston The siege of Charleston was a major engagement and major British victory in the American Revolutionary War, fought in the environs of Charles Town (today Charleston), the capital of South Carolina, between March 29 and May 12, 1780. The British ...
in 1779, and were awarded tracts of land along the
Pee Dee River The Pee Dee River, also known as the Great Pee Dee River, is a river in the Carolinas of the United States. It originates in the Appalachian Mountains in North Carolina, where its upper course, above the mouth of the Uwharrie River The Uwharri ...
following the war. Coker and his descendants' contribution to economic, political, and cultural life in South Carolina is the subject of George Lee Simpson's ''The Cokers of Carolina: A Social Biography of a Family'' (UNC Press 1956).


Education and war service

Educated at St. David's Academy in Society Hill and The Citadel in Charleston, prior to starting his career in agriculture, Coker attended Harvard University to study heredity, genetics, and the scientific principles of farming. He married Sue Armstrong Stout in 1860, and they were the parents of nine children, six of whom survived childhood: Margaret, James Lide Jr., David, William, Jennie, Charles Westfield, and Susan. Coker served in the
Confederate Army The Confederate States Army, also called the Confederate Army or the Southern Army, was the military land force of the Confederate States of America (commonly referred to as the Confederacy) during the American Civil War (1861–1865), fighting ...
during the American Civil War, and fought for the 6th and 9th South Carolina Regiments at First Manassas, the Battle of Malvern Hill, Second Manassas, the Battle of Harpers Ferry, and Antietam. In October 1863, Coker was wounded at the Battle of Chickamauga, and after a time as a prisoner of war, returned home to spend the rest of his life nursing a shattered hip. In March 1865, Coker set out with a large box of food supplies for the Confederate forces in Richmond. On his return to Hartsville, he learned that General Sherman's army was in the Pee Dee, but Sherman's troops had already destroyed his plantation, the livestock driven away or requisitioned, and everything of value in their home taken away. Operation Anaconda devastated the local economy.


Business acumen

Coker's war wounds did not dampen his ambition. He entered into the plantation economy of the day with the stubborn conviction that the South's future hinged on the introduction of scientific principles to farming, coupled with the development of industry. At the cessation of armed hostilities in April 1865, the Coker family began rebuilding. Although Sherman's army had left no work stock, Coker had cotton seed and seed corn, which he planted with the use of an old
mule The mule is a domestic equine hybrid between a donkey and a horse. It is the offspring of a male donkey (a jack) and a female horse (a mare). The horse and the donkey are different species, with different numbers of chromosomes; of the two pos ...
and a pair of
oxen An ox ( : oxen, ), also known as a bullock (in BrE British English (BrE, en-GB, or BE) is, according to Oxford Dictionaries, "English as used in Great Britain, as distinct from that used elsewhere". More narrowly, it can refer spec ...
borrowed from an uncle. He planted of cotton and of corn, which yielded 25 bales of cotton and 300 bushels of corn. At the prevailing prices, 25 bales of cotton brought $1,700, a small fortune in that time. Using those funds and others derived from mortgaging some of his land, he founded other businesses which were highly successful, including a cotton and naval trade post in Charleston, the Darlington Manufacturing Company, the Hartsville Cotton Mill, the Hartsville Oil Mill, and the Pedigreed Seed Company. Hartsville, South Carolina, has enjoyed lasting benefits from his decision to build his own railroad spur (at his own expense) when other town merchants wouldn't agree to help fund construction. In 1881, he organized and was elected president of Darlington National Bank, the only bank in the county. In 1890, Coker and his eldest son, James, began a search for a way to turn Southern pine trees into pulp for papermaking, and three years later, they had perfected a process. Shipping costs for the pulp made this business unprofitable, so Coker purchased his own papermaking equipment. That resulted in the formation of
Carolina Fiber Company Carolina may refer to: Geography * The Carolinas, the U.S. states of North and South Carolina ** North Carolina, a U.S. state ** South Carolina, a U.S. state * Province of Carolina, a British province until 1712 * Carolina, Alabama, a town in ...
. With precious few nearby customers for paper, in 1899, Coker organized the Southern Novelty Company, later renamed Sonoco Products Company, to use some of the paper to produce cone-shaped yarn carriers.


Philanthropy and altruism

Coker was the driving force in the establishment of
Welsh Neck High School Coker University is a private university in Hartsville, South Carolina. It was founded in 1908 and is accredited by the Southern Association of Colleges and Schools. Coker's sports teams, nicknamed the Cobras, compete in NCAA Division II. Histo ...
, which later became Coker College for Women in 1908; he gave the college a $50,000 endowment and an additional $600,000 during his years as president, which have played a large part in ensuring its continued existence. In 1909-1910, he funded construction of Davidson Hall; it was listed on the National Register of Historic Places in 1983. Memorial Hall was built in 1913 and 1916, and added to the National Register in 1989. Coker served his community as mayor of Hartsville, president of the Pee Dee Historical Society, and a member of the South Carolina House of Representatives, where he introduced the first bill for universal public education in South Carolina. As a faithful community servant, Coker also taught the boys' Sunday School at First Baptist Hartsville for thirty-eight years. Coker's grandson,
Charles W. Coker Charles Westfield Coker (born May 10, 1933) is the former president and CEO of Sonoco Products Company of Hartsville, South Carolina, United States. He also served as a director of Bank of America, Sara Lee Corporation, HanesBrands Inc., Sprin ...
, said of him, "Major James L. Coker had some pretty definite ideas about a variety of things. His strongest principle, however, was an absolute inflexibility between what was right and what was wrong. He believed very strongly in the dignity of human beings, and this has been one of the basic philosophies of Sonoco's employee relations policy, customer relations policy, and our stockholder relations policy throughout the years." Coker was inducted into the South Carolina Business Hall of Fame in 1986.


References


External links


1921 Biographical Sketch
* {{DEFAULTSORT:Coker, James Lide People from Society Hill, South Carolina Harvard University alumni 1837 births 1918 deaths The Citadel, The Military College of South Carolina alumni American Civil War prisoners of war Confederate States Army officers