Main Line Broadcasting was an American media company, based in Philadelphia, Pennsylvania. At its peak, Main Line Broadcasting owned 19

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

s in four markets in the United States. The company was founded by Dan Savadove, and was most recently run by CEO Marc Guralnick. Main Line was backed by the Arlington Capital Group, a

private equity In the field of finance, the term private equity (PE) refers to investment funds, usually limited partnerships (LP), which buy and restructure financially weak companies that produce goods and provide services. A private-equity fund is both a ty ...

company. Main Line's original operating strategy was to purchase and operate radio stations in mid-size

Arbitron Nielsen Audio (formerly Arbitron) is a consumer research company in the United States that collects listener data on radio broadcasting audiences. It was founded as the American Research Bureau by Jim Seiler in 1949 and became national by mergin ...

markets, generally those ranked between 50 and 150 in Arbitron's market size list.

History

Main Line's first acquisition was Dame Broadcasting's 5-station group in

Hagerstown, Maryland Hagerstown is a city in Washington County, Maryland, United States and the county seat of Washington County. The population of Hagerstown city proper at the 2020 census was 43,527, and the population of the Hagerstown metropolitan area (exten ...

in August 2005. In December 2005, Main Line purchased four stations from MainQuad Broadcasting in the

Richmond, Virginia (Thus do we reach the stars) , image_map = , mapsize = 250 px , map_caption = Location within Virginia , pushpin_map = Virginia#USA , pushpin_label = Richmond , pushpin_m ...

market. In May 2007, Main Line doubled in size with the purchase of ten stations from Radio One in the

Louisville, Kentucky Louisville ( , , ) is the largest city in the Commonwealth of Kentucky and the 28th most-populous city in the United States. Louisville is the historical seat and, since 2003, the nominal seat of Jefferson County, on the Indiana border ...

and

Dayton, Ohio Dayton () is the sixth-largest city in the U.S. state of Ohio and the county seat of Montgomery County. A small part of the city extends into Greene County. The 2020 U.S. census estimate put the city population at 137,644, while Greater Day ...

markets. In October 2008, it downsized its Louisville, Kentucky cluster as part of company-wide budget cutting. In doing so, the entire WLRS airstaff was released. WLRS retained its rock format. On April 17, 2014,

L&L Broadcasting L&L may refer to: *L&L Hawaiian Barbecue * '' Land&Liberty'', a magazine published by the Henry George Foundation of Great Britain *Loyens & Loeff, a Dutch law firm * Lynx and Lamb Gaede, an American white nationalist pop pre-teen duo *Luke and Laur ...

announced that it has agreed to purchase all of Main Line's stations as part of a merger with

Alpha Broadcasting Alpha (uppercase , lowercase ; grc, ἄλφα, ''álpha'', or ell, άλφα, álfa) is the first letter of the Greek alphabet. In the system of Greek numerals, it has a value of one. Alpha is derived from the Phoenician letter aleph , whic ...

. The combined entity will be known as Alpha Media. The sale closed on July 1, 2014.

Former Stations

All of these stations are owned by Alpha Media as of July 1, 2014.

References

Defunct radio broadcasting companies of the United States Companies based in Philadelphia {{Pennsylvania-stub