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MTV International, also known as Music Television International and MTVI was the internet-based international version of
MTV MTV (Originally an initialism of Music Television) is an American cable channel that launched on August 1, 1981. Based in New York City, it serves as the flagship property of the MTV Entertainment Group, part of Paramount Media Networks, a di ...
. The channel was a
subsidiary A subsidiary, subsidiary company or daughter company is a company owned or controlled by another company, which is called the parent company or holding company. Two or more subsidiaries that either belong to the same parent company or having a s ...
of MTV Networks. The channel was broadcast on MySpace on MTV International's blog, and powered by YouTube. Launched on August 17, 2006, the purpose of the channel was to give commercial-free music videos, once the original
MTV MTV (Originally an initialism of Music Television) is an American cable channel that launched on August 1, 1981. Based in New York City, it serves as the flagship property of the MTV Entertainment Group, part of Paramount Media Networks, a di ...
had started concentrating on shows unrelated to music videos or music-related programming. MTV International also aired music-related specials and a few non-musical programs aimed at viewers in their teens and young adults.


History

MTV International's first music video to air was Paris Hilton's "
Stars Are Blind "Stars Are Blind" is a song recorded by American television personality and socialite Paris Hilton for her debut studio album, ''Paris'' (2006). It was released as the lead single from the album on June 5, 2006, by Warner Bros. Records. The song ...
". MTV International showed a variety of remixes and original versions of songs from internationally known artists and locally known artists from various countries, as well as live performances of songs. The channel allowed viewers to vote for their favorite videos. MTV International was the first MTV Network to be fully broadcast on the internet. MTV International played both old and new videos that are currently shown on other networks like MTV Hits and
MTV Jams BET Jams is an American pay television network controlled by BET Networks and owned by Paramount Media Networks. The channel features hip-hop and urban contemporary music videos. The network, formerly known as MTV Jams, was rebranded under the ...
. MTV International featured VJs and languages from different MTV channels around the globe. MTV International also showed music video specials such as "MTVI's Cool Christmas","MTV AVMA Week", "MTV VMAJ Week", and "MTV VMA Week" which played music videos based on subjects such as Christmas, Australia Video Music Awards, Video Music Awards Japan,
MTV Video Music Awards The MTV Video Music Awards (commonly abbreviated as the VMAs) is an award show presented by the cable channel MTV to honour the best in the music video medium. Originally conceived as an alternative to the Grammy Awards (in the video category) ...
. A goal of MTV International was breaking "the barrier that does not allow certain artists and music to countries like America". The channel started to air more shows as its popularity grew. Some were uploaded without permission to Internet video website YouTube, which were later taken down due to copyright infringement. MTVI created an Anti-Copyright Videos Zone Only, since its parent company
Viacom Viacom, an abbreviation of Video and Audio Communications, may refer to: * Viacom (1952–2006), a former American media conglomerate * Viacom (2005–2019), a former company spun off from the original Viacom * Viacom18, a joint venture between Par ...
was suing YouTube and its owner Google for over 12,000 unauthorized videos on YouTube, uploaded since February 2, 2007. MTV International also made some changes to the channel; playlists were no longer on a separate page from the blog. MTV International relaunched on Saturday, May 6, 2007 at 3:14am GST/3:14pm DST. The channel on MySpace recovered after weeks of technical difficulties. All shows were planned to go back on schedule by May 12, 2007. Music Television International shut down on June 22, 2007 after the channel was receiving few viewers. The channel still broadcast over YouTube after the shutdown but closed its YouTube channel shortly after. Some of the last music videos that MTVI showed on its channel were
JYONGRI Jyongri (born August 30, 1988) is a Japanese pop singer of Korean ancestry currently signed with EMI Music Japan. Biography Background and early life Jyongri attended Osaka International School, and is fluent in both English and Japanes ...
- "Possession",
Hyori Lee Lee Hyo-ri (; born May 10, 1979) is a South Korean singer, record producer, activist, actress and television presenter. Dubbed as the "Nation's Fairy" during her ''Family Outing'' days, she debuted as a member of South Korean girl group Fin.K.L ...
- "10 Minutes",
Plain White T's Plain White T's are an American Rock music, rock band from Lombard, Illinois, formed in 1997 by high school friends Tom Higgenson, Dave Tirio, and Ken Fletcher, and joined a short time later by Steve Mast. The group had a mostly underground music, ...
- " Hey There Delilah", and Michael Bublé - " Everything".


Shows/programming

* ''Pop Block'' * ''Rock Block'' (formerly known as ''MTV's Rock On!'') * ''
Drake & Josh ''Drake & Josh'' is an American teen sitcom created by Dan Schneider for Nickelodeon. The series follows two teenage stepbrothers Drake Parker (Drake Bell) and Josh Nichols (Josh Peck) as they live together despite opposite personalities. The ser ...
'' * ''
VH1 VH1 (originally an initialism of Video Hits One) is an American basic cable television network based in New York City and owned by Paramount Global. It was created by Warner-Amex Satellite Entertainment, at the time a division of Warner Commun ...
International Block'' * ''Jump Start'' * ''All Access'' * '' I Got a Rocket...'' * ''Wake-Up Video'' * ''After Hours'' * ''MTVI's Cafe'' * ''Fresh New Music'' * ''MTV Urban Beats'' (never premiered) * ''Breakfast Club'' * ''Sunrise Videos'' * ''Sunset Videos'' * ''Morning Videos'' * ''Afternoon Videos'' * ''NITE CLUB'' * ''Late Nite'' * ''PLAYLIST'' * ''Top 20'' * ''MTVI's World Express Chat Countdown'' * ''US Top 20'' (MTV America version) (also MTVI's version of ''VSpot Top 20 Countdown'') * ''MTV Canada's Top 5'' (MTVI version) * ''MTV Korea's Top 5'' (MTVI version) * ''Top Choice'' (International version) * ''Amp'' (International version) * ''Block Of Music Videos'' (formerly known as ''Music Videos'') * ''MTV LIVE'' (International version) * '' Making The Video'' (International version) * ''MTVI VMA Week'' * ''MTVI AVMA Week'' * ''MTVI VMAJ Week'' * ''
Super GALS! is a manga series written and illustrated by Mihona Fujii. It was published by Shueisha and serialized in '' Ribon'' ''shōjo'' manga magazine from 1998 to 2002. The manga was also published in the U.S. by CMX. In 2019, Mihona Fujii an ...
'' (never premiered) * '' Samurai Champloo'' (never premiered) * ''VH1 on MTVI'' (never premiered) * ''Top International 30''


See also

* MTV Networks *
List of MTV channels This is a list of Paramount Global channels. Americas United States * CBS Entertainment Group ** CBS (HD) ** Dabl Network (HD) ** Fave TV (HD) ** The CW (HD) * MTV (HD) ** MTV2 (HD; formerly M2) ** MTV Classic (formerly VH1 Classic) ** MT ...
* MySpace *
Viacom Viacom, an abbreviation of Video and Audio Communications, may refer to: * Viacom (1952–2006), a former American media conglomerate * Viacom (2005–2019), a former company spun off from the original Viacom * Viacom18, a joint venture between Par ...


References


External links


MTVI Website (no longer updated)

Official MTVI MySpace (shut down)

Official YouTube Channel (suspended but closed)
{{DEFAULTSORT:Mtv International MTV International Emmy Founders Award winners