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The Minnesota Educational Computing Consortium (later Corporation), most commonly known as MECC, was an organization founded in 1971 best known for developing the edutainment video game series '' The Oregon Trail'' and its spinoffs. The goal of the organization was to coordinate and provide computer services to schools in the state of Minnesota; however, its software eventually became popular in schools around the world.and Canada. MECC had its headquarters in the Brookdale Corporate Center in Brooklyn Center, Minnesota. It was acquired by SoftKey in 1995 and was shut down in 1999.


History


Origins

During the 1960s, Minnesota was a center of computer technology, what ''
City Pages ''City Pages'' was an alternative newspaper serving the Minneapolis–St. Paul metropolitan area. It featured news, film, theatre and restaurant reviews and music criticism, available free every Wednesday. It ceased publication in 2020 due to a ...
'' would describe 50 years later as a "Midwestern Silicon Valley". IBM, Honeywell, Control Data and other companies had facilities in the state. In 1963, their presence inspired a group of teachers at the University of Minnesota College of Education's laboratory school to introduce computers into classrooms via teleprinters and time-sharing. The group began with long-distance calls to Dartmouth College's General Electric computer to use John George Kemeny and
Thomas E. Kurtz Thomas Eugene Kurtz (born February 22, 1928) is a retired Dartmouth College, Dartmouth professor of mathematics and computer scientist, who along with his colleague John G. Kemeny set in motion the then revolutionary concept of making computers a ...
's new Dartmouth BASIC language, then moved to Minneapolis-based Pillsbury Company's own GE computer. In 1968, 20 Minneapolis-Saint Paul area school districts and the College of Education founded Total Information for Educational Systems (TIES) to provide time-sharing service on a HP 2000, training, and software. The presence of computer-company employees on many school boards accelerated TIES's expansion and helped make Minnesota a leader in computer-based education. TIES's success, and similar projects run by Minneapolis Public Schools and Minnesota State University, Mankato, led to the founding of MECC in 1973 by the
state legislature A state legislature is a legislative branch or body of a political subdivision in a federal system. Two federations literally use the term "state legislature": * The legislative branches of each of the fifty state governments of the United Sta ...
. As a Joint Powers Authority, with the support of the University of Minnesota, the Minnesota State Colleges and Universities System, and the Minnesota Department of Education, MECC's role was to study and coordinate computer use in schools for both administrative and educational purposes. Schools, including the universities, had to get MECC's approval for most computing expenses, and were also its customers for computer-related services. After study of educational needs, a single educational computer center in the Minneapolis area was recommended for use by schools throughout the state (the University of Minnesota's MERITSS computer provided time-sharing services to its campuses and to state universities). MECC hoped that every Minnesota school, regardless of size, would have a terminal connected to the computer center.


Computing facilities

SUMITS, a UNIVAC 1110 mainframe was installed at the MECC facility at 1925 Sather, address later changed to 2520 Broadway Drive, next to Highway 280. A sturdy industrial building originally used for electrical maintenance, part of the building was already occupied by the University of Minnesota's Lauderdale computing facility. SUMITS was a batch processing system, however, not time-sharing, and its performance failed to meet the terms of the contract. In 1977 it was replaced with a
Control Data Corporation Control Data Corporation (CDC) was a mainframe and supercomputer firm. CDC was one of the nine major United States computer companies through most of the 1960s; the others were IBM, Burroughs Corporation, DEC, NCR, General Electric, Honeywel ...
Cyber 73 mainframe, known as the MECC Timesharing System (MTS). It became the largest such system for education in the world, with up to 448 simultaneous connections from up to 2000 terminals throughout the state, most of them Teletype Model 33 teleprinters, connected at 110 and 300
baud In telecommunication and electronics, baud (; symbol: Bd) is a common unit of measurement of symbol rate, which is one of the components that determine the speed of communication over a data channel. It is the unit for symbol rate or modulatio ...
through telephones by using acoustically coupled modems. After several years most of the phone lines were replaced with direct circuits to schools across the state. By 1982 MTS had more than 950 programs in its library. One of the most popular was '' The Oregon Trail'', originally written for the Minneapolis Public Schools' computer. Programming was the largest single use for MTS, with up to 45% of the system used for one of almost one dozen computer languages. To support its larger number of users—70 to 80% of all Minnesota public schools in 1981, and available to 96% of Minnesota students from 7 am to 11 pm daily by 1982—primarily using programs written in the
BASIC BASIC (Beginners' All-purpose Symbolic Instruction Code) is a family of general-purpose, high-level programming languages designed for ease of use. The original version was created by John G. Kemeny and Thomas E. Kurtz at Dartmouth College ...
language, both timesharing systems developed shared memory (MULTI) BASIC systems. Through this and less efficient methods, multiuser programs and chat systems appeared in addition to electronic mail and BBS programs; some of these were derived from MERITSS programs. While some of the ideas may have been derived from MERITSS, the multi programs were more efficient. The MERITSS chat program, even though it operated via fast access system files, could not match the efficiency of a MULTI chat program that copied the input/output into memory to be delivered to the user. The University of Minnesota Computer Center (UCC as it was called then) rejected implementing MULTI due to concerns about system stability. UCC tried to retrofit the MULTI-mail program for its own use because of the good user interface. It was not possible. They then tried again with an older fast access system file version, and while it worked, it was unreliable. After doing test runs with several other Universities mail programs, two developers at UCC implemented their own version, which also contained a message board feature, and was the campus wide e-mail solution for a couple of years.


Microcomputer technology

As MECC's Cyber 73 entered into service, microcomputers began to appear. In 1978 it appeared that features wished for in the classroom, such as a graphical display, were available. Through an evaluation and bidding process, the
Apple II The Apple II (stylized as ) is an 8-bit home computer and one of the world's first highly successful mass-produced microcomputer products. It was designed primarily by Steve Wozniak; Jerry Manock developed the design of Apple II's foam-m ...
was chosen by MECC for state schools over other candidates, such as the Radio Shack TRS-80; the win was an important early deal in the history of Apple Inc. Any school in the state could buy Apple computers through MECC, which resold them at cost, without having to go through complex evaluation and purchasing procedures. Through what ''InfoWorld'' described as an "enviable showcase" for its products Apple sold more than 2,000 computers during the next three years and more than 5,000 by 1983,, making MECC the company's largest reseller. In late 1981 MECC switched to a discount agreement for the Atari 400 and 800, and distributed software through the
Atari Program Exchange Atari Program Exchange (APX) was a division of Atari, Inc. that sold software via mail-order for the Atari 8-bit family of home computers. Quarterly APX catalogs were sent to all registered Atari 8-bit owners. APX encouraged any programmer, not j ...
. The use of microcomputers quickly increased, with 85% of school districts using them by 1981 compared to 75% for time-sharing, and the Cyber 73 shut down in 1983. By then each Minnesota public school had an average of three to four computers, compared to only 20 Milwaukee elementary schools of 110 with computers. MECC offered computer training to teachers and administrators, and 10 consortium consultants traveled throughout the state assisting school districts. MECC developed hundreds of microcomputer educational programs, many converted from the time-sharing original; by 1979 some MECC programs for the Apple II could be downloaded from the timesharing system. MECC distributed ''The Oregon Trail'' and others in its library to Minnesota schools for free, and charged others $10 to $20 for diskettes, each containing several programs. By July 1981 it had 29 software packages available. Projector slides, student worksheets, and other resources for teachers accompanied the software. As control over computer resources moved to local levels within Minnesota, MECC's focus on selling software grew. Beginning in 1980 with the
Iowa Department of Education The Iowa Department of Education sets the standards for all public institutions of education in Iowa and accredits private as well as public schools. It is headquartered in Des Moines Des Moines () is the capital and the most populous city i ...
, 5,000 school districts around the world purchased
site license Site most often refers to: * Archaeological site * Campsite, a place used for overnight stay in an outdoor area * Construction site * Location, a point or an area on the Earth's surface or elsewhere * Website, a set of related web pages, typically ...
s for MECC software. It distributed 250,000 copies of MECC software around the world by 1982, and the "Institutional Membership" business became so successful that state subsidies ended. In 1983 MECC became a taxable, profit-making company, owned by the state of Minnesota but otherwise independent. By the 1985-1986 school year MECC offered more than 300 products and had about $7 million in annual sales.


Activities

During its lifetime, the company produced a number of programs that have become well-known to
American American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, pe ...
Generation X and Y students. Besides ''Oregon Trail'', others were '' The Secret Island of Dr. Quandary'', '' The Yukon Trail'', '' The Amazon Trail'', '' Odell Lake'', ''
Zoyon Patrol ''Zoyon Patrol'' is an educational simulation game for the Apple II published by MECC The Minnesota Educational Computing Consortium (later Corporation), most commonly known as MECC, was an organization founded in 1971 best known for developi ...
'', '' Number Munchers'', ''
Word Munchers ''Word Munchers'' is a 1985 video game and the first of the ''Munchers'' educational series. It was made by MECC for Apple II, then ported to DOS and Macintosh in 1991. It was re-released in 1996 for Windows and Macintosh as "Word Munchers Deluxe" ...
'', '' Fraction Munchers'', '' Super Munchers'', '' Lemonade Stand'', ''
Spellevator ''Spellevator'' is an educational video game for the Apple II published by MECC in 1988. Gameplay The player controls a dust bunny, which is chased by several vacuum cleaners with different movement patterns. The objective of the level is to ...
'', ''
Storybook Weaver ''Storybook Weaver'' is a 1994 educational game released on floppy disk for the Apple Macintosh, aimed at children aged 6–12. An updated version, Storybook Weaver Deluxe, was released for Windows and Mac computers and featured much more conte ...
'', ''
My Own Stories My or MY may refer to: Arts and entertainment * My (radio station), a Malaysian radio station * Little My, a fictional character in the Moomins universe * ''My'' (album), by Edyta Górniak * ''My'' (EP), by Cho Mi-yeon Business * Market ...
'', ''
Museum Madness ''Museum Madness'' is an educational video game for MS-DOS and Macintosh developed by Novotrade for MECC, and was released in 1994. The game is based in an American natural history museum and aims to teach the player many aspects of history such ...
'', '' Jenny's Journeys'', and '' DinoPark Tycoon''. The game '' Freedom!'', which had the player try to escape from slavery on the Underground Railroad, was released in 1992 but pulled from the market in 1993 following complaints from parents about its classroom use.


Closure

MECC was financially successful and dominated the market for
Apple II The Apple II (stylized as ) is an 8-bit home computer and one of the world's first highly successful mass-produced microcomputer products. It was designed primarily by Steve Wozniak; Jerry Manock developed the design of Apple II's foam-m ...
software used within schools, but its management believed that the company needed more capital in order to compete for the home market and to develop software for other platforms, such as the
IBM PC The IBM Personal Computer (model 5150, commonly known as the IBM PC) is the first microcomputer released in the IBM PC model line and the basis for the IBM PC compatible de facto standard. Released on August 12, 1981, it was created by a team ...
and the Macintosh. As the state of Minnesota did not have the capital to fund such plans, it spun off the company as a private corporation in 1991 to the venture capital fund North American Fund II for $5.25 million. An IPO followed in March 1994 and the publicly traded company, with about $30 million in annual revenue—about one third from ''The Oregon Trail''—was acquired by SoftKey in 1995 for $370 million in stock. Although MECC continued to develop software after its acquisition, including the successful ''
Oregon Trail II ''Oregon Trail II'' is an educational video game released by MECC in 1995. It was published by SoftKey Multimedia. It is a revised version of the original The Oregon Trail (1971 video game), ''The Oregon Trail'' video game. It was redesigned wit ...
'' in 1995, its offices in Brooklyn Center, Minnesota closed in October 1999.


References


External links


MECC
(Archive)
The MECC Interactive Catalog
maintained by
Apple Pugetsound Program Library Exchange The Apple Pugetsound Program Library Exchange (A.P.P.L.E.) is a users' group established in 1978 by Val Golding. History The group provided software, hardware and support services for the Apple Inc., Apple world until 1990. Val Golding left t ...

History of MECC from Stanford University
{{Authority control Government of Minnesota Education companies of the United States Defunct software companies of the United States Software companies established in 1973 Software companies disestablished in 1999 Defunct educational software companies Defunct video game companies of the United States 1973 establishments in Minnesota 1999 disestablishments in Minnesota