''MCV/Develop'' (formerly ''MCV'' and ''Market for Computer & Video Games'') is a UK
trade magazine
A trade magazine, also called a trade journal or trade paper (colloquially or disparagingly a trade rag), is a magazine or newspaper whose target audience is people who work in a particular trade or industry. The collective term for th ...
that focuses on the business aspects of the
video game industry
The video game industry encompasses the Video game development, development, marketing, and Video game monetization, monetization of video games. The industry (economics), industry encompasses dozens of job disciplines and thousands of jobs wor ...
. It is published monthly by Biz Media, a subsidiary of Datateam Media Group and is available in print and digitally. Originally named ''MCV'', it absorbed the assets of sister magazines (including ''
Develop'') in 2018, and changed its name to ''MCV/Develop'' in 2019.
History
''MCV'' was started in September 1998 by former ''Computer Trade Weekly'' (''CTW'') employees Stuart Dinsey, editor, Lisa Carter (then Foster), deputy editor, Alex Moreham (then Jarvis), sales manager and Dave Roberts. ''CTW'' was published weekly from September 1984 and by 1998 was the official newspaper for
ELSPA (The European Leisure Software Publishers Association) and the creator and sponsor of
ECTS (European Computer Trade Show). Stuart Dinsey left ''MCV'' in 2013 after selling it a year earlier. Stuart is currently chairman of
Curve Digital and a board director of
Ukie.
In November 2017,
NewBay Media
NewBay Media, LLC was a magazine and website publisher founded in 2006 and headquartered in New York City.
NewBay Media served five marketplaces — Music, Pro Audio/AV, Video & Broadcast, Consumer Electronics, and Education.
In April 2018, Fu ...
, the owner of ''MCV'' at the time, announced that the websites, magazines and events of sister magazines ''
Develop'' and ''Esports Pro'' would be absorbed into ''MCV'' by early 2018, with the combined magazine moving to a monthly frequency. NewBay Media was acquired by
Future Publishing
Future plc is an international multimedia company established in the United Kingdom in 1985. The company has over 220 brands that span magazines, newsletters, websites, and events in fields such as video games, technology, films, music, photogr ...
in April 2018. In December 2018, Future opted to sell several of its
business-to-business
Business-to-business (B2B or, in some countries, BtoB) is a situation where one business makes a commercial transaction with another. This typically occurs when:
* A business is sourcing materials for their production process for output (e.g., a ...
brands, including ''MCV'', to Datateam Media Group. The deal was completed in January 2019, with Datateam forming a new subsidiary, named Biz Media, as parent for Future's former brands. In October that year, ''MCV'' was rebranded ''MCV/Develop'' to resurrect the ''Develop'' brand following its closure in 2018.
Seth Barton was editor of ''MCV/Develop'' from 2016 to 2021, when he left to join
PlayStation
is a video gaming brand that consists of five home video game consoles, two handhelds, a media center, and a smartphone, as well as an online service and multiple magazines. The brand is produced by Sony Interactive Entertainment, a di ...
; he was replaced by Richie Shoemaker on 1 November 2021.
MCV/Develop Awards
The MCV/Develop Awards are an annual
award show
An award, sometimes called a distinction, is something given to a recipient as a token of recognition of excellence in a certain field. When the token is a medal, ribbon or other item designed for wearing, it is known as a decoration.
An awar ...
, held since 2002, that is open to publishers, retail and distribution, with entries peer-voted and judged by an independent panel of specialists.
References
External links
* {{Official website, https://www.mcvuk.com/
Video game magazines published in the United Kingdom
Monthly magazines published in the United Kingdom
Magazines established in 1998
Professional and trade magazines