Lucky and Flo
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Lucky and Flo are a pair of black Labrador Retrievers trained by Dr. Neil Powell, notable for being the first animals trained to detect
optical disc In computing and optical disc recording technologies, an optical disc (OD) is a flat, usually circular disc that encodes binary data ( bits) in the form of pits and lands on a special material, often aluminum, on one of its flat surface ...
s by scent. They are sponsored by the
Motion Picture Association of America The Motion Picture Association (MPA) is an American trade association representing the five major film studios of the United States, as well as the video streaming service Netflix. Founded in 1922 as the Motion Picture Producers and Distrib ...
(MPAA) and
Federation Against Copyright Theft The Federation Against Copyright Theft (FACT) is an organisation established in 1983 to protect and represent the interests of its members' intellectual property (IP). FACT also investigates fraud and cybercrime, and provides global due diligenc ...
(FACT) as part of an initiative to combat
copyright infringement Copyright infringement (at times referred to as piracy) is the use of works protected by copyright without permission for a usage where such permission is required, thereby infringing certain exclusive rights granted to the copyright holder, ...
of
film A film also called a movie, motion picture, moving picture, picture, photoplay or (slang) flick is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, feelings, beauty, or atmospher ...
DVDs. Although the dogs are sponsored and publicized on the premise that they can detect
counterfeit To counterfeit means to imitate something authentic, with the intent to steal, destroy, or replace the original, for use in illegal transactions, or otherwise to deceive individuals into believing that the fake is of equal or greater value tha ...
DVDs, they have no ability to distinguish between counterfeit DVDs and any other
polycarbonate Polycarbonates (PC) are a group of thermoplastic polymers containing carbonate groups in their chemical structures. Polycarbonates used in engineering are strong, tough materials, and some grades are optically transparent. They are easily work ...
optical disc. The dogs' abilities were first demonstrated in May 2006 at the
FedEx FedEx Corporation, formerly Federal Express Corporation and later FDX Corporation, is an American multinational conglomerate holding company focused on transportation, e-commerce and business services based in Memphis, Tennessee. The name "Fe ...
shipping hub at
London Stansted Airport London Stansted Airport is a tertiary international airport serving London, England, United Kingdom. It is located near Stansted Mountfitchet, Essex, England, northeast of Central London. London Stansted serves over 160 destinations a ...
, though inspectors found all the discs the dogs detected that day to be legitimate. Another demonstration was held at the MPAA's Washington, D.C. office on September 26, 2006. In March 2007 the two dogs were sent to
Malaysia Malaysia ( ; ) is a country in Southeast Asia. The federal constitutional monarchy consists of thirteen states and three federal territories, separated by the South China Sea into two regions: Peninsular Malaysia and Borneo's East Mal ...
to help sniff out DVDs. After a raid on a bootleg DVD ring in
Johor Bahru Johor Bahru (), colloquially referred to as JB, is the capital city of the state of Johor, Malaysia. It is located at the southern end of Peninsular Malaysia,along the north bank of the Straits of Johor, opposite of the city-state Singapore. ...
on March 20, reports said that the dogs were now targeted by the DVD pirates and that a
bounty Bounty or bounties commonly refers to: * Bounty (reward), an amount of money or other reward offered by an organization for a specific task done with a person or thing Bounty or bounties may also refer to: Geography * Bounty, Saskatchewan, a g ...
had been put on their heads. In March 2008 the MPAA, along with children's magazine the ''
Weekly Reader ''Weekly Reader'' was a weekly educational classroom magazine designed for children. It began in 1928 as ''My Weekly Reader''. Editions covered curriculum themes in the younger grade levels and news-based, current events and curriculum themed-i ...
'', released a
curriculum In education, a curriculum (; plural, : curricula or curriculums) is broadly defined as the totality of student experiences that occur in the educational process. The term often refers specifically to a planned sequence of instruction, or to ...
for grades 5 to 7 featuring Lucky and Flo to be distributed to nearly 60,000 classrooms in 20,000 schools across 10 U.S. states and designed to "educate children about the importance of respecting copyrights while presenting it in a fun and exciting way," according to then-MPAA chairman and CEO Dan Glickman. Glickman lavished praise on the canines, saying that the dogs "are some of the greatest employees we have here at the MPAA".


See also

* Working dog * List of Labradors *
List of individual dogs This is a list of individual famous actual dogs; for famous dogs from fiction, see List of fictional dogs. Actors Advertising * Axelrod, Basset Hound, appeared in commercials and print ads for Flying "A" Service Station advertisements in ...


References

Copyright enforcement Motion Picture Association Individual dogs in the United States Detection dogs Animal duos {{law-enforcement-stub