Lionsgate Premiere is the speciality film division of entertainment company
Lionsgate Films
Lionsgate Films (formerly known as Cinépix Film Properties) is an American film production and film distribution studio, headquartered in Santa Monica and founded in Canada, and is the flagship division of Lionsgate Entertainment. It is the la ...
that specializes in
direct-to-video
Direct-to-video or straight-to-video refers to the release of a film, TV series, short or special to the public immediately on home video formats rather than an initial theatrical release or television premiere. This distribution strategy w ...
and direct-to-
video on demand
Video on demand (VOD) is a media distribution system that allows users to access videos without a traditional video playback device and the constraints of a typical static broadcasting schedule. In the 20th century, broadcasting in the form of ...
.
Background
On April 1, 2015,
Lionsgate
Lions Gate Entertainment Corporation, doing business as Lionsgate, is a Canadian-American entertainment company. It was formed by Frank Giustra on July 10, 1997, domiciled in Vancouver, British Columbia, Canada and is currently headquartered ...
confirmed they had launched
speciality division to release films theatrically, through
video on demand
Video on demand (VOD) is a media distribution system that allows users to access videos without a traditional video playback device and the constraints of a typical static broadcasting schedule. In the 20th century, broadcasting in the form of ...
, and streaming services and streaming platforms. Marketing for the new label would be headed by Lionsgate senior VP of marketing and research, Jean McDowell. Lionsgate marketing officer, Tim Palen, would help with the promotional efforts.
Adam Sorensen, manager of sales, would take charge of Lionsgate Premiere’s distribution.
That same month, it was announced several of
Grindstone Entertainment Group
Lionsgate Films (formerly known as Cinépix Film Properties) is an American film production and film distribution studio, headquartered in Santa Monica and founded in Canada, and is the flagship division of Lionsgate Entertainment. It is the larg ...
's films would be released under the label. The division also released select films by
CBS Films
CBS Films Inc. was an American film production and distribution company founded in 2007 as a subsidiary of CBS Corporation and was considered a mini-major studio up until 2019.
CBS Films originally was planned to distribute, develop and prod ...
as part of the distribution partnership with parent company
Lionsgate
Lions Gate Entertainment Corporation, doing business as Lionsgate, is a Canadian-American entertainment company. It was formed by Frank Giustra on July 10, 1997, domiciled in Vancouver, British Columbia, Canada and is currently headquartered ...
, with the only release being ''
Get a Job''.
Premiere and Hulu teamed to release ''
Joshy
Joshiy (born 18 July 1952) is an Indian film director and producer from Varkala in Kerala who works predominantly in the Malayalam film industry. He made his debut with ''Tiger Salim'' (1978) and has directed over 80 films. He has also directe ...
''.
Films
References
{{Lionsgate
Entertainment companies based in California
Companies based in Los Angeles County, California
Entertainment companies established in 2015
2015 establishments in California