LevelUp is an American mobile ordering and

mobile payments A mobile payment, also referred to as mobile money, mobile money transfer and mobile wallet, is any of various payment processing services operated under financial regulations and performed from or via a mobile device, as the cardinal class of d ...

platform created by Boston, Massachusetts–based start-up SCVNGR. On July 25, 2018, it was announced that LevelUp would be acquired for US$390 million by

Grubhub Grubhub Inc. is an American online and mobile prepared food ordering and delivery platform. The company is based in Chicago, Illinois. Founded in 2004, it is a subsidiary of the Dutch company Just Eat Takeaway since 2021. Grubhub has been criti ...

, an online food delivery platform.

History

LevelUp was initially launched in March 2011 and operated for its first 3 months as a daily deals platform. In July 2011, LevelUp shifted away from daily deals to focus exclusively on facilitating mobile payments. In July 2013, around 200,000 users and 3,000 companies were using LevelUp. In October 2014, around 14,000 stores were using LevelUp. In May 2017 they announced that they had raised $50 million in funding, with over 50,000 locations and more than 200 brands using Levelup.

Overview

The LevelUp mobile application for iPhone, Android and

Windows Phone Windows Phone (WP) is a discontinued family of mobile operating systems developed by Microsoft for smartphones as the replacement successor to Windows Mobile and Zune. Windows Phone featured a new user interface derived from the Metro design la ...

allowed registered users to securely link their debit or credit card to a unique QR code displayed within the app. To pay with LevelUp, users scanned the QR code on their phone at LevelUp terminals located at local businesses who accept LevelUp as a form of payment. Some merchants that accepted LevelUp as a form of payment also offered monetary savings to users. Users are given “First-Time Visit Specials” the first time they made a transaction at the merchant's location. Users could also unlock "credit" to a merchant's store after spending a certain amount at the merchant's location. As of June 2016, LevelUp was available for businesses in the

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, Montgomery,

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, and Wilmington (North Carolina) areas. In early 2018, the company announced the release of Broadcast, enabling restaurant brands to reach new customers by allowing them to browse live menus, order ahead and pay directly from high-traffic apps such as

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and

Chase Pay A mobile payment, also referred to as mobile money, mobile money transfer and mobile wallet, is any of various payment processing services operated under financial regulations and performed from or via a mobile device, as the cardinal class of d ...

. As of September 30, 2021, the LevelUp app is no longer available.

References

External links

* {{Official website, https://www.thelevelup.com Financial services companies established in 2011 Online financial services companies of the United States Mobile payments Online food ordering Financial technology companies Companies based in Boston 2011 establishments in Massachusetts

History

Overview

References

Further reading

External links