Luther B. Scherer
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Luther Bacon Scherer (March 27, 1879 – August 19, 1957) was an American businessman, real estate investor and poet. Scherer was an investor in gambling saloons in
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in the 1930s. He was a co-founder of the
Pioneer Club Las Vegas Pioneer Club Las Vegas was a casino that opened in 1942 and was located in Downtown Las Vegas, Nevada, at 25 East Fremont Street. It ceased operating as a casino in 1995, the same year the Fremont Street Experience was completed. History The Pi ...
in 1942, and subsequently invested in many casinos in
Las Vegas, Nevada Las Vegas (; Spanish for "The Meadows"), often known simply as Vegas, is the 25th-most populous city in the United States, the most populous city in the state of Nevada, and the county seat of Clark County. The city anchors the Las Vegas ...
. He was the owner of large real estate holdings in Nevada and California. Scherer published poems in the Nevada press, and republished selected poems in a poetry collection. He was appointed as the Poet Laureate of Nevada in 1950.


Biography

Luther B. Scherer was born in 1879 in Kenosha, Wisconsin. Scherer invested in gambling in Los Angeles, California in the 1930s. Scherer moved to
Las Vegas, Nevada Las Vegas (; Spanish for "The Meadows"), often known simply as Vegas, is the 25th-most populous city in the United States, the most populous city in the state of Nevada, and the county seat of Clark County. The city anchors the Las Vegas ...
in 1939. With Chuck Addison, Bill Kurland and Milton B. Page, Scherer was a co-founder of the Pioneer Club, a casino in Las Vegas, in 1942. It was Lieutenant Governor
Clifford A. Jones Clifford Aaron Jones, Sr. (February 19, 1912 – November 16, 2001) was an American politician. He was the 20th lieutenant governor of Nevada from January 1947 to December 1954. Clifford A. Jones was also the founder of the Jones, Jones, Close ...
who helped them get a gambling license; in exchange for it, he received 5% of the casino. Scherer subsequently served as the president of El Rancho, another casino. Scherer was an investor in the
Las Vegas Club Las Vegas Club was a hotel and casino located on the Fremont Street Experience in downtown Las Vegas, Nevada. The Las Vegas Club opened in 1930, joining the Las Vegas Hotel which had opened in 1908. The Las Vegas Club was relocated across the stre ...
, the
Thunderbird Hotel The El Rancho Hotel and Casino (formerly known as the Thunderbird and Silver Bird) was a hotel and casino that operated on the Las Vegas Strip in Winchester, Nevada. It originally opened on September 2, 1948, as the Navajo-themed Thunderbird. At ...
and the Sahara Hotel. By the 1950s, he was also an investor in the Lucky Strike Club, The Mint Las Vegas and the
Las Vegas Club Las Vegas Club was a hotel and casino located on the Fremont Street Experience in downtown Las Vegas, Nevada. The Las Vegas Club opened in 1930, joining the Las Vegas Hotel which had opened in 1908. The Las Vegas Club was relocated across the stre ...
. In 1955, one of his partners in the Las Vegas Club, Arthur Shellang, was found dead in a suspicious suicide at his residence in
Paradise Valley, Nevada Paradise Valley is a census-designated place (CDP) in Humboldt County, Nevada, Humboldt County, Nevada, United States, near the Santa Rosa Ranger District of Humboldt-Toiyabe National Forest, Humboldt National Forest. It is located at the northe ...
. Additionally, Scherer was a large real estate investor in Las Vegas, Nevada and California.


Poetry

Scherer was appointed as the Poet Laureate of Nevada by Governor
Charles H. Russell Charles Hinton Russell (December 27, 1903 – September 13, 1989) was an American politician who served as the List of Governors of Nevada, 20th Governor of Nevada. He was a member of the Republican Party (United States), Republican Party. Bio ...
in 1950. Many of his poems were published in ''Magazine Las Vegas'' and ''Fabulous Las Vegas''. In 1956, he published a collection of poems entitled ''Reminiscing in Rhyme'' illustrated by Crosby DeMoss.


Personal life

Scherer was married four times. married Laveeda Marie Varley on July 30, 1951. The couple divorced in 1952. In 1953, he married Judy Cauley, a 24-year-old former cocktail waitress from
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. They resided on the corner of 10th Street and Charleston Boulevard in Las Vegas. Scherer's mother-in-law, Mrs Mabel Monahan, was murdered in her house in
Burbank, California Burbank is a city in the southeastern end of the San Fernando Valley in Los Angeles County, California, United States. Located northwest of downtown Los Angeles, Burbank has a population of 107,337. The city was named after David Burbank, w ...
by burglars who thought she was hiding US$100,000 for Scherer on March 9, 1953. Six more murders followed hers, the last of which took place in 1958. Meanwhile, two men, John A. Santo and Emmitt R. Perkins, and a woman, Barbara Graham, were executed at the
San Quentin State Prison San Quentin State Prison (SQ) is a California Department of Corrections and Rehabilitation state prison for men, located north of San Francisco in the unincorporated place of San Quentin in Marin County. Opened in July 1852, San Quentin is the ...
by the state of California over her murder in 1955. Graham's story was later immortalized in the 1958 film I Want to Live!, in which she was portrayed by
Susan Hayward Susan Hayward (born Edythe Marrenner; June 30, 1917 – March 14, 1975) was an American film actress, best known for her film portrayals of women that were based on true stories. After working as a fashion model for the Walter Thornton Model A ...
. Hayward won an Oscar for her portrayal of Graham.


Death and legacy

Scherer suffered a stroke in July 1957. He died of a stroke-related heart attack on August 19, 1957 at the
Southern Nevada Memorial Hospital University Medical Center of Southern Nevada (UMCSN) is a non-profit (teaching) government hospital in Las Vegas, Nevada. It is the only government run hospital owned and operated by the Clark County Commission. Overview The hospital was founded ...
in Las Vegas, Nevada. He was 77 years old. By the time of his death, he was worth US$1 million, as well as real estate holdings in Nevada and California. His widow, Judy, inherited half his estate. One fourth of his estate was inherited by his daughter, Lolly Scherer, while another one fourth went to his son, Lord Bacon Scherer, also known as Tutor Taylor. Another daughter, Janna Lynn Scherer, inherited US$25,000. In 2012, Scherer Street was named in his honor in Las Vegas.


Works

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References

{{DEFAULTSORT:Scherer, Luther B. 1879 births 1957 deaths People from Kenosha, Wisconsin Businesspeople from Los Angeles Writers from Las Vegas American casino industry businesspeople Businesspeople from Las Vegas Poets from Nevada Poets from Wisconsin American male poets 20th-century American poets 20th-century American male writers Poets Laureate of Nevada