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Cartier International SNC, or simply Cartier (; ), is a French high-end
luxury goods In economics, a luxury good (or upmarket good) is a good for which demand increases more than what is proportional as income rises, so that expenditures on the good become a greater proportion of overall spending. Luxury goods are in contrast to n ...
conglomerate that designs, manufactures, distributes, and sells jewellery, leather goods, and watches. Founded by Louis-François Cartier (1819–1904) in
Paris Paris () is the capital and most populous city of France, with an estimated population of 2,165,423 residents in 2019 in an area of more than 105 km² (41 sq mi), making it the 30th most densely populated city in the world in 2020. S ...
in 1847, the company remained under family control until 1964. The company is headquartered in Paris and is a wholly owned
subsidiary A subsidiary, subsidiary company or daughter company is a company owned or controlled by another company, which is called the parent company or holding company. Two or more subsidiaries that either belong to the same parent company or having a s ...
of the Swiss Richemont Group. Cartier operates more than 200 stores in 125 countries, with three Temples (Historical Maisons) in
London London is the capital and largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary down to the North Sea, and has been a majo ...
,
New York New York most commonly refers to: * New York City, the most populous city in the United States, located in the state of New York * New York (state), a state in the northeastern United States New York may also refer to: Film and television * '' ...
, and Paris. Cartier is regarded as one of the most prestigious jewellery manufacturers. ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...
'' ranked Cartier on its Most Valuable Brands list as 59th in 2018 and 56th in 2020, with a brand value of $12.2 B and revenue of $6.2 B. Cartier has a long history of sales to royalty.
King Edward VII Edward VII (Albert Edward; 9 November 1841 – 6 May 1910) was King of the United Kingdom of Great Britain and Ireland and Emperor of India, from 22 January 1901 until his death in 1910. The second child and eldest son of Queen Victoria a ...
referred to Cartier as "the jeweller of kings and the king of jewellers." For his
coronation A coronation is the act of placement or bestowal of a coronation crown, crown upon a monarch's head. The term also generally refers not only to the physical crowning but to the whole ceremony wherein the act of crowning occurs, along with the ...
in 1902, Edward VII ordered 27
tiara A tiara (from la, tiara, from grc, τιάρα) is a jeweled head ornament. Its origins date back to ancient Greece and Rome. In the late 18th century, the tiara came into fashion in Europe as a prestigious piece of jewelry to be worn by women ...
s and issued a royal warrant to Cartier in 1904. Similar warrants soon followed from the courts of Spain, Portugal, Serbia, Russia and the
House of Orléans The 4th House of Orléans (french: Maison d'Orléans), sometimes called the House of Bourbon-Orléans (french: link=no, Maison de Bourbon-Orléans) to distinguish it, is the fourth holder of a surname previously used by several branches of the Ro ...
.


History


Early history

Louis-François Cartier founded Cartier in Paris in 1847 when he took over the workshop of his master, Adolphe Picard. In 1874, Louis-François' son Alfred Cartier took over the company, but it was Alfred's sons
Louis Louis may refer to: * Louis (coin) * Louis (given name), origin and several individuals with this name * Louis (surname) * Louis (singer), Serbian singer * HMS ''Louis'', two ships of the Royal Navy See also Derived or associated terms * Lewis ( ...
,
Pierre Pierre is a masculine given name. It is a French form of the name Peter. Pierre originally meant "rock" or "stone" in French (derived from the Greek word πέτρος (''petros'') meaning "stone, rock", via Latin "petra"). It is a translation ...
, and
Jacques Ancient and noble French family names, Jacques, Jacq, or James are believed to originate from the Middle Ages in the historic northwest Brittany region in France, and have since spread around the world over the centuries. To date, there are over ...
who established the brand name worldwide. Louis ran the Paris branch, moving to the
Rue de la Paix The rue de la Paix (English: Peace Street) () is a fashionable shopping street in the center of Paris. Located in the 2nd arrondissement of Paris, running north from Place Vendôme and ending at the Opéra Garnier, it is best known for its jewe ...
in 1899. He was responsible for some of the company's most celebrated designs, such as the mystery clocks (a type of clock with a transparent dial and so named because its mechanism is hidden), fashionable wristwatches and exotic orientalist Art Deco designs, including the colorful "Tutti Frutti" jewels. In 1904, Brazilian pioneer aviator,
Alberto Santos-Dumont Alberto Santos-Dumont (Santos Dumont, Minas Gerais, Palmira, 20 July 1873 — Guarujá, 23 July 1932) was a Brazilian aeronaut, sportsman, inventor, and one of the few people to have contributed significantly to the early development of both l ...
complained to his friend Louis Cartier of the unreliability and impracticality of using pocket watches while flying. Cartier designed a flat wristwatch with a distinctive square bezel that was favored by Santos-Dumont and many other customers. This was the first and only time the brand would name a watch after its original wearer. The "Santos" watch was Cartier's first men's wristwatch. In 1907, Cartier signed a contract with Edmond Jaeger, who agreed to exclusively supply the movements for Cartier watches. Among the Cartier team was Charles Jacqueau, who joined
Louis Cartier Cartier International SNC, or simply Cartier (; ), is a French high-end luxury goods conglomerate that designs, manufactures, distributes, and sells jewellery, leather goods, and watches. Founded by Louis-François Cartier (1819–1904) in Paris ...
in 1909 for the rest of his life, and
Jeanne Toussaint Jeanne Toussaint (1887–1976) was a Belgian-born French jeweller and fashion designer who exerted considerable influence on jewellery design after Louis Cartier appointed her Director of Fine Jewellery in 1933. She is remembered in particular for ...
, who was Director of Fine Jewellery from 1933. Pierre Cartier established a New York City branch in 1909, moving in 1917 to 653 Fifth Avenue, the
Neo-Renaissance Renaissance Revival architecture (sometimes referred to as "Neo-Renaissance") is a group of 19th century architectural revival styles which were neither Greek Revival nor Gothic Revival but which instead drew inspiration from a wide range o ...
mansion of Morton Freeman Plant (son of railroad tycoon
Henry B. Plant Henry Bradley Plant (October 27, 1819 – June 23, 1899), was a businessman, entrepreneur, and investor involved with many transportation interests and projects, mostly railroads, in the southeastern United States. He was founder of the Plant Sy ...
), designed by architect
C.P.H. Gilbert Charles Pierrepont Henry Gilbert (August 29, 1861 – October 25, 1952) was an American architect of the late-19th and early-20th centuries best known for designing townhouses and mansions. Background and early life Born in New York Cit ...
. Cartier purchased it from the Plants in exchange for $100 in cash and a double-stranded natural pearl necklace valued at the time at $1 million. By this time, Cartier had branches in London, New York and
Saint Petersburg Saint Petersburg ( rus, links=no, Санкт-Петербург, a=Ru-Sankt Peterburg Leningrad Petrograd Piter.ogg, r=Sankt-Peterburg, p=ˈsankt pʲɪtʲɪrˈburk), formerly known as Petrograd (1914–1924) and later Leningrad (1924–1991), i ...
and was quickly becoming one of the most successful watch companies. Designed by Louis Cartier, the
Tank A tank is an armoured fighting vehicle intended as a primary offensive weapon in front-line ground combat. Tank designs are a balance of heavy firepower, strong armour, and good battlefield mobility provided by tracks and a powerful engin ...
watch was introduced in 1919 and was inspired by the newly introduced
tank A tank is an armoured fighting vehicle intended as a primary offensive weapon in front-line ground combat. Tank designs are a balance of heavy firepower, strong armour, and good battlefield mobility provided by tracks and a powerful engin ...
s on the Western Front in
World War I World War I (28 July 1914 11 November 1918), often abbreviated as WWI, was one of the deadliest global conflicts in history. Belligerents included much of Europe, the Russian Empire, the United States, and the Ottoman Empire, with fightin ...
. In the early 1920s, Cartier formed a
joint-stock company A joint-stock company is a business entity in which shares of the company's capital stock, stock can be bought and sold by shareholders. Each shareholder owns company stock in proportion, evidenced by their share (finance), shares (certificates ...
with Edward Jaeger (of
Jaeger-LeCoultre Manufacture Jaeger-LeCoultre SA, or simply Jaeger-LeCoultre (), is a Swiss luxury watch and clock manufacturer founded by Antoine LeCoultre in 1833 and is based in Le Sentier, Switzerland. Since 2000, the company has been a fully owned subsidiary ...
) to produce movements solely for Cartier. Cartier continued to use movements from other makers:
Vacheron Constantin Vacheron Constantin SA () is a Swiss luxury watch and clock manufacturer founded in 1755. Since 1996, it has been a subsidiary of the Swiss Richemont Group. Vacheron Constantin is the second oldest Swiss manufacturer and one of the oldest watch ...
,
Audemars Piguet Audemars Piguet Holding SA () is a Swiss manufacturer of luxury watches and clocks, headquartered in Le Brassus, Switzerland. The company was founded by Jules Louis Audemars and Edward Auguste Piguet in the Vallée de Joux in 1875, acquiring th ...
,
Movado Movado is an American luxury watchmaker. It is best known for its Museum Watch. Movado means "movement" in Esperanto. The watches are known for their signature metallic dot at 12 o'clock and minimalist style. Movado traces its origins to La Ch ...
, and LeCoultre. It was also during this period that Cartier began adding its own reference numbers its watches by stamping a four-digit code on the underside of a lug. Jacques took charge of the London operations and eventually moved to the current address at
New Bond Street Bond Street in the West End of London links Piccadilly in the south to Oxford Street in the north. Since the 18th century the street has housed many prestigious and upmarket fashion retailers. The southern section is Old Bond Street and the l ...
.


Re-organization

After the death of Pierre in 1964, Jean-Jacques Cartier (Jacques's son), Claude Cartier (Louis's son), and Marion Cartier Claudel (Pierre's daughter)—who respectively headed the Cartier affiliates in London, New York, and Paris—sold the businesses. In 1972, Robert Hocq, assisted by a group of investors led by Joseph Kanoui, bought ''Cartier Paris''. In 1974 and 1976, respectively, the group repurchased ''Cartier London'' and ''Cartier New York,'' thus reconnecting Cartier worldwide. The new president of Cartier, Robert Hocq, coined the phrase "Les Must de Cartier" (a staff member is said to have said "Cartier, It's a must!" meaning something one simply must have) with Alain Dominique Perrin, who was a General Director of the company. As a result, in 1976, "Les Must de Cartier" became a
diffusion line A diffusion line (also known as a bridge line) is a secondary line of merchandise created by a high-end fashion house or fashion designer that retails at lower prices. These ranges are separate from a fashion house's "signature line", or principal ...
of Cartier, with Alain D. Perrin being its CEO. In 1979, the Cartier interests were combined, with ''Cartier Monde'' uniting and controlling Cartier Paris, London, and New York. Joseph Kanoui became vice president of Cartier Monde. In December 1979, following the accidental death of president Robert Hocq, Nathalie Hocq (daughter of Hocq) became president.


Recent development

In 1981, Alain Dominique Perrin was appointed Chairman of Cartier SAA and Cartier International. The next year, Micheline Kanoui, wife of Joseph Kanoui, became head of jewellery design and launched her first collection "Nouvelle Joaillerie." In 1984, Perrin founded the
Fondation Cartier pour l'Art Contemporain The Fondation Cartier pour l'Art Contemporain, known simply as the Fondation Cartier, is a contemporary art museum located at 261 boulevard Raspail in the 14th arrondissement of Paris, 14th arrondissement of the France, French capital, Paris. H ...
to bring Cartier into the twenty-first century, by forming an association with living artists. In 1986, the French Ministry for Culture appointed Perrin head of the "Mission sur le mécénat d'entreprise" (a commission to study business patronage of the arts). Two years later, Cartier gained a majority holding in
Piaget Piaget () may refer to: People with the surname * Édouard Piaget (18171910), a Swiss entomologist * Jean Piaget (18961980), a Swiss developmental psychologist * Paul Piaget (disambiguation), several people * Solange Piaget Knowles (born 1986) ...
and
Baume & Mercier Baume & Mercier () is a Swiss luxury watchmaker founded in 1830. It is a subsidiary of the Swiss luxury conglomerate Richemont. History Baume & Mercier was founded as "Frères Baume" in 1830 by brothers Louis-Victor and Célestin Baume, who op ...
. From 1989–1990, the Musée du Petit Palais staged an exhibition of the Cartier collection, "L'Art de Cartier." Perrin founded an international committee in 1991, ''Comité International de la Haute Horlogerie'', to organize its first salon, held on 15 April 1991; this has become an annual meeting place in Geneva for professionals in this field. The next year, the second exhibition of "L'Art de Cartier" was held at the
Hermitage Museum The State Hermitage Museum ( rus, Государственный Эрмитаж, r=Gosudarstvennyj Ermitaž, p=ɡəsʊˈdarstvʲɪn(ː)ɨj ɪrmʲɪˈtaʂ, links=no) is a museum of art and culture in Saint Petersburg, Russia. It is the list of ...
in
St Petersburg Saint Petersburg ( rus, links=no, Санкт-Петербург, a=Ru-Sankt Peterburg Leningrad Petrograd Piter.ogg, r=Sankt-Peterburg, p=ˈsankt pʲɪtʲɪrˈburk), formerly known as Petrograd (1914–1924) and later Leningrad (1924–1991), i ...
. In 1993, the "Vendôme Luxury Group" was formed as an umbrella company to combine Cartier, Dunhill, Montblanc, Piaget, Baume & Mercier,
Karl Lagerfeld Karl Otto Lagerfeld (; 10 September 1933 – 19 February 2019) was a German fashion designer, creative director, artist and photographer. He was known as the creative director of the French fashion house Chanel, a position held from 1983 ...
,
Chloé Chloé () is a French luxury fashion house founded in 1952 by Gaby Aghion. During the next year of 1953 Aghion joined forces with Jacques Lenoir, formally managing the business side of the brand, allowing Aghion to purely pursue the creativ ...
, Sulka, Hackett, and Seeger. In 1994, the Cartier Foundation moved to the Rive Gauche and opened headquarters in a building designed for it by
Jean Nouvel Jean Nouvel (; born 12 August 1945) is a French architect. Nouvel studied at the École des Beaux-Arts in Paris and was a founding member of ''Mars 1976'' and ''Syndicat de l'Architecture'', France’s first labor union for architects. He has ob ...
. The next year, a major exhibition of the Cartier Antique Collection was held in Asia. In 1996, the Lausanne Hermitage Foundation in Switzerland exhibited "Splendours of the Jewellery", presenting a hundred and fifty years of products by Cartier. In 2012, Cartier was owned, through
Richemont Compagnie Financière Richemont S.A., commonly known as Richemont, is a Switzerland-based luxury goods holding company founded in 1988 by South African businessman Johann Rupert. Through its various subsidiaries, Richemont produces and sells je ...
, by the South African Rupert family, and Elle Pagels, a 24-year-old granddaughter of Pierre Cartier.


Managing directors

* Laurent E. Feniou - (25 March 2013 – present). * Rupert J. Brooks - (16 December 2015 – present). * Francois M. J. R. Le Troquer - (1 September 2010 – 28 March 2013). * Bernard M. Fornas - (21 January 2003 – 16 December 2015). * Guy J. Leymarie - (2 September 2002 – 28 October 2002). * Grieg O. Catto - (2 April – present). * Denys E. Pasche - (2 April 2002 – 17 July 2002). * David W. Merriman - (2 April 2002 – 17 July 2002). * Richard P. Lepeu - (1 November 2000 – 1 April 2002). * Sophie Cagnard - (1 November 2000 – 1 April 2002). * Gerard S. Djaoui - (12 June 1997 – 1 April 2002). * Francois Meffre - (11 June 1993 – 28 September 2000). * Richard N. Thornby - (11 June 1993 – 7 October 1996). * Luigi Blank - (11 June 1993 – 1 April 2002). * Joseph W. Allgood - (22 June 1992 – 8 April 1993). * Arnaud M. Bamberger - (4 June 1992 – 16 December 2015). * Mario Soares - (22 June 1991 – 5 March 2002). * Joseph Kanoui - (22 June 1991 – 31 January 2000). * William A. Craddock - (22 June 1991 – 31 October 1997). * Christopher H. B. Honeyborne - (22 June 1991 – 31 October 1997). * Pierre Haquet - (22 June 1991 – 8 April 1993). * Phillipe Leopold-Metzger - (22 June 1991 – 4 June 1992).


Jewelry and watch manufacturing


Notable products

* 1911 - Launch of Santos de Cartier wristwatch. *1918 - Creation of batons for Field-Marshals Foch and Pétain. * 1919 - Launch of the Tank watch. *1921 - Creation of the Tank cintrée watch. * 1922 - Creation of the Tank Louis Cartier and Tank Chinoise watches. * 1923 - Creation of the first portico mystery clock, crowned with a statuette called Billiken. * 1926 - Creation of the Baguette watch. Cartier jewellery in its red box appeared on the Broadway stage in Anita Loos' play ''Gentlemen Prefer Blondes''. * 1928 - Creation of the Tortue single pushpiece chronograph watch. * 1929 - Creation of the Tank à guichets watch. * 1931 - Creation of the mystery pocket watch. * 1932 - Creation of the Tank basculante watch. * 1933 - Cartier filed a patent for the "invisible mount", a stone-setting technique in which the metal of the mount disappears to show only the stones. * 1936 - Creation of the Tank asymétrique watch. * 1942 - Creation of the "Caged Bird" brooch as a symbol of the Occupation. *1944 - Cartier created the "Freed Bird" to celebrate the Liberation of France. * 1950 - Creation of a watch in the form of a ship's wheel. * 1967 - Creation of new watches in London including the Crash. * 1968 - Creation of the Maxi Oval watch. * 1969 - Creation of the Love bracelet. *1969 First inclusion of a Cartier Chronometer in a Luxury Car * 1971 - Creation of the Juste un Clou bracelet at Cartier New York. * 1973 - Creation of Les Must de Cartier by Robert Hocq with Alain-Dominique Perrin. * 1974 - Launch of the first leather collection in burgundy. * 1976 - First collection of Les Must de Cartier vermeil watches. Creation of the first oval pen. * 1978 - Creation of the Santos de Cartier watch with a gold and steel bracelet. Creation of the first Cartier scarf collection. * 1981 - Launch of the Must de Cartier and Santos de Cartier perfumes. * 1982 - Launch of the first New Jewellery collection on the theme of gold and stones. * 1983 - Creation of the Collection Ancienne Cartier (later the Cartier Collection) to record and illustrate how the jeweller's art and its history have evolved. Creation of the Panthère de Cartier watch. * 1984 - Launch of the second New Jewellery collection on the theme of gold and pearls. Creation of the Fondation Cartier pour l'Art Contemporain in
Jouy-en-Josas Jouy-en-Josas () is a commune in the Yvelines department in the Île-de-France region in north-central France. It is located in the south-western suburbs of Paris, from the center of Paris. Jouy-en-Josas is home to the main campus of HEC Sc ...
. * 1985 - Launch of the Pasha de Cartier watch. * 1986 - Launch of the third New Jewellery collection on the theme of the panther. * 1987 - Launch of the Panthère de Cartier perfume. Creation of Les Maisons de Cartier tableware (porcelain, crystal and silver). * 1988 - Launch of the fourth New Jewellery collection on the theme of Egypt. * 1989 - Launch of the Tank Américaine watch. ''The Art of Cartier'', the first major retrospective in Paris, was held at the
Petit Palais The Petit Palais (; en, Small Palace) is an art museum in the 8th arrondissement of Paris, France. Built for the 1900 Exposition Universelle ("universal exhibition"), it now houses the City of Paris Museum of Fine Arts (''Musée des beaux-arts ...
. * 1995 - Creation of the Pasha C watch in steel. Launch of the So Pretty de Cartier perfume. * 1996 - Creation of the Tank Française watch collection. Launch of the sixth New Jewellery collection on the theme of Creation. Creation of the Tank ring. * 1997 - Cartier celebrated its 150th anniversary with creations including a necklace in the form of a serpent, paved with diamonds and set with two pear-cut emeralds of 205 and . * 1998 - Creation of the Collection Privée Cartier Paris Fine Watch collection. * 1999 - Creation of the Paris Nouvelle Vague Cartier jewellery collection, inspired by Paris. * 2001 - Creation of the Délices de Cartier jewellery collection. Launch of the Roadster watch. * 2003 - Launch of the Le Baiser du Dragon and Les Délices de Goa jewellery collections. * 2007 - Launch of Ballon Bleu de Cartier watch. * 2016 - Launch of the Drive de Cartier watch.


Environmental rating

In December 2018,
World Wide Fund for Nature The World Wide Fund for Nature Inc. (WWF) is an international non-governmental organization founded in 1961 that works in the field of wilderness preservation and the reduction of human impact on the environment. It was formerly named the Wor ...
(WWF) released a report assigning environmental ratings to 15 major watch manufacturers and jewelers in Switzerland. Cartier (being a subsidiary of the Swiss Richemont Group) was ranked No. 2 among the 15 manufacturers and assigned an average environmental rating of "Upper Midfield," suggesting the manufacturer has taken first actions addressing the impact of its manufacturing activities on the environment and climate change. According to Cartier's official company document, the company is committed to conduct businesses "in an environmentally responsible manner" and "minimising negative environmental impacts."


Notable patrons and owners


Celebrities

* 1904 -
Alberto Santos-Dumont Alberto Santos-Dumont (Santos Dumont, Minas Gerais, Palmira, 20 July 1873 — Guarujá, 23 July 1932) was a Brazilian aeronaut, sportsman, inventor, and one of the few people to have contributed significantly to the early development of both l ...
requested a watch from Louis Cartier, leading to the creation of the Santos de Cartier, the first men's wrist watch, first sports watch, and first pilot's watch *1928 -
Marjorie Merriweather Post Marjorie Merriweather Post (March 15, 1887 – September 12, 1973) was an American businesswoman, socialite, and philanthropist. She was also the owner of General Foods Corporation. Post used much of her fortune to collect art, particularly Im ...
bought from Cartier in London earrings once worn by Queen
Marie-Antoinette Marie Antoinette Josèphe Jeanne (; ; née Maria Antonia Josepha Johanna; 2 November 1755 – 16 October 1793) was the last queen of France before the French Revolution. She was born an archduchess of Austria, and was the penultimate child and ...
of France. *1950 - The Hollywood actress
Gloria Swanson Gloria May Josephine Swanson (March 27, 1899April 4, 1983) was an American actress and producer. She first achieved fame acting in dozens of silent films in the 1920s and was nominated three times for the Academy Award for Best Actress, most f ...
appeared in ''
Sunset Boulevard Sunset Boulevard is a boulevard in the central and western part of Los Angeles, California, that stretches from the Pacific Coast Highway in Pacific Palisades east to Figueroa Street in Downtown Los Angeles. It is a major thoroughfare in t ...
'' wearing the two diamond and rock crystal bracelets that she had bought from Cartier in 1930. * 1955 - Creation of
Jean Cocteau Jean Maurice Eugène Clément Cocteau (, , ; 5 July 1889 – 11 October 1963) was a French poet, playwright, novelist, designer, filmmaker, visual artist and critic. He was one of the foremost creatives of the su ...
's sword for his election to the Académie française, to the artist's own design. *1957 -
Barbara Hutton Barbara Woolworth Hutton (November 14, 1912 – May 11, 1979) was an American debutante, socialite, heiress, and philanthropist. She was dubbed the "Poor Little Rich Girl"—first when she was given a lavish and expensive debutante ball in 1930 a ...
bought a tiger brooch in yellow gold, onyx and jonquil diamonds. *1968 - The Mexican actress
María Félix María de los Ángeles Félix Güereña (; 8 April 1914 – 8 April 2002) was a Mexican actress and singer. Along with Pedro Armendáriz and Dolores del Río, she was one of the most successful figures of Latin American cinema in the 1940s an ...
commissioned Cartier to make a diamond necklace in the form of a serpent. *1969 - Robert Kenmore, the chairman of Cartier's parent company, acquired a pear-shaped diamond which it sold to
Richard Burton Richard Burton (; born Richard Walter Jenkins Jr.; 10 November 1925 – 5 August 1984) was a Welsh actor. Noted for his baritone voice, Burton established himself as a formidable Shakespearean actor in the 1950s, and he gave a memorable pe ...
and
Elizabeth Taylor Dame Elizabeth Rosemond Taylor (February 27, 1932 – March 23, 2011) was a British-American actress. She began her career as a child actress in the early 1940s and was one of the most popular stars of classical Hollywood cinema in the 1950s. ...
. The Cartier Diamond was thus renamed the Taylor-Burton Diamond.


Royalty

*1904 - Cartier received its first appointment as official purveyor to King
Edward VII of the United Kingdom Edward VII (Albert Edward; 9 November 1841 – 6 May 1910) was King of the United Kingdom of Great Britain and Ireland and Emperor of India, from 22 January 1901 until his death in 1910. The second child and eldest son of Queen Victoria an ...
. *1904 - Cartier received another appointment as the purveyor for King
Alfonso XIII of Spain Alfonso XIII (17 May 1886 – 28 February 1941), also known as El Africano or the African, was King of Spain from 17 May 1886 to 14 April 1931, when the Second Spanish Republic was proclaimed. He was a monarch from birth as his father, Alf ...
. * 1907 - Cartier held its first exhibition and sale in Saint Petersburg, at the Grand Hotel Europe. Shortly after, it was appointed as official purveyor to Tsar
Nicholas II of Russia Nicholas II or Nikolai II Alexandrovich Romanov; spelled in pre-revolutionary script. ( 186817 July 1918), known in the Russian Orthodox Church as Saint Nicholas the Passion-Bearer,. was the last Emperor of Russia, King of Congress Pola ...
. *1919 - Appointment as official purveyor to King
Albert I of Belgium Albert I (8 April 1875 – 17 February 1934) was King of the Belgians from 23 December 1909 until his death in 1934. Born in Brussels as the fifth child and second son of Prince Philippe, Count of Flanders and Princess Marie of Hohenzollern-S ...
. *1921 - Appointment as official purveyor to the Prince of Wales, future King Edward VIII who, on abdicating in 1936, became the
Duke of Windsor Duke of Windsor was a title in the Peerage of the United Kingdom. It was created on 8 March 1937 for the former monarch Edward VIII, following his abdication on 11 December 1936. The dukedom takes its name from the town where Windsor Castle, a ...
. *1924 -
Queen Marie of Romania Marie (born Princess Marie Alexandra Victoria of Edinburgh; 29 October 1875 – 18 July 1938) was the last Queen of Romania as the wife of Ferdinand I of Romania, King Ferdinand I. Marie was born into the British royal family. Her parent ...
wears a Cartier tiara created to resemble the Russian kokoshnik for her portrait painted by
Philip de László Philip Alexius László de Lombos (born Fülöp Laub; hu, Fülöp Elek László; 30 April 1869 – 22 November 1937), known professionally as Philip de László, was an Anglo-Hungarian painter known particularly for his portraits of royal an ...
. *1925 -
Maharaja of Patiala The Maharaja of Patiala was a maharaja in India and the ruler of the princely state of Patiala, a state in British India. The first Maharaja of Patiala was Baba Ala Singh (1695–1765). Yadavindra Singh became the maharaja on 23 March 1938. H ...
commissions the
Patiala Necklace The Patiala Necklace was a necklace designed and made by Cartier in 1928. The necklace had five chains (''ladi'') and included a neck collar. It contained 2,930 diamonds, including as its centrepiece the world's seventh-largest diamond at the t ...
. *1929 - Appointment as official purveyor to King Fouad I of Egypt. *1938 - One of the smallest wristwatches in the world, by Cartier, was given to Princess Elizabeth of the United Kingdom. *1939 - Appointment as official purveyor to King
Zog I of Albania Zog I ( sq, Naltmadhnija e tij Zogu I, Mbreti i Shqiptarëve, ; 8 October 18959 April 1961), born Ahmed Muhtar bey Zogolli, taking the name Ahmet Zogu in 1922, was the leader of Albanian Kingdom (1928–1939), Albania from 1922 to 1939. At age 27 ...
. *1949 - The Duke and Duchess of Windsor bought a platinum panther brooch on a
Kashmir Kashmir () is the northernmost geographical region of the Indian subcontinent. Until the mid-19th century, the term "Kashmir" denoted only the Kashmir Valley between the Great Himalayas and the Pir Panjal Range. Today, the term encompas ...
cabochon sapphire in Paris. *1954 - Creation for the Duchess of Windsor of a lorgnette in yellow gold, black enamel and emeralds representing a tiger. *1956 - For her marriage to
Prince Rainier Rainier III (Rainier Louis Henri Maxence Bertrand Grimaldi; 31 May 1923 – 6 April 2005) was Prince of Monaco from 1949 to his death in 2005. Rainier ruled the Principality of Monaco for almost 56 years, making him one of the longest-ruling m ...
,
Princess Grace Grace Patricia Kelly (November 12, 1929 – September 14, 1982) was an American actress who, after starring in several significant films in the early to mid-1950s, became Princess of Monaco by marrying Prince Rainier III in April 1956. Kelly ...
received numerous gifts of jewellery by Cartier including her engagement ring, set with a emerald-cut diamond. *2014 -
Kate Middleton Catherine, Princess of Wales, (born Catherine Elizabeth Middleton; 9 January 1982) is a member of the British royal family. She is married to William, Prince of Wales, heir apparent to the British throne, making Catherine the likely next ...
, the Duchess of Cambridge, has been seen wearing the Cartier Ballon Bleu watch.


Use of the Cartier name in other products

From 1976 to 2003, the company lent its name to special editions of several models of the luxury US automaker
Lincoln Lincoln most commonly refers to: * Abraham Lincoln (1809–1865), the sixteenth president of the United States * Lincoln, England, cathedral city and county town of Lincolnshire, England * Lincoln, Nebraska, the capital of Nebraska, U.S. * Lincol ...
, designing a Cartier edition of the 1976
Lincoln Continental Mark IV The Continental Mark IV is a personal luxury car that was marketed by the Lincoln division of Ford Motor Company from the 1972 to 1976 model years. The third generation of the Mark series, the Mark IV grew in size over its Continental Mark II ...
, the 1977–79
Lincoln Continental Mark V The Continental Mark V is a personal luxury coupe that was marketed by the Lincoln division of Ford Motor Company from the 1977 to 1979 model years in North America. The fourth generation of the Mark series, the model line brought an extensive ...
, the 1980–81
Lincoln Continental Mark VI The Continental Mark VI is a full-size luxury car that was produced by Ford Motor Company from 1980 to 1983. The fifth generation of the Mark series, the Continental Mark VI introduced several changes to the model line. Again marketed and servi ...
, and the 1982–2003
Lincoln Town Car The Lincoln Town Car is a model line of full-size luxury sedans that was marketed by the Lincoln division of the American automaker Ford Motor Company. Deriving its name from a limousine body style, Lincoln marketed the Town Car from 1981 to ...
.


Books

* * * The Cartiers, Francesca Cartier Brickells


See also

*
List of watch manufacturers Watchmakers This list is a duplicate of :Watchmakers, which will likely be more up-to-date and complete. Manufacturers that are named after the founder are sorted by surname. Names in this list require an article about the watch brand or watchma ...
*
Fondation Cartier pour l'Art Contemporain The Fondation Cartier pour l'Art Contemporain, known simply as the Fondation Cartier, is a contemporary art museum located at 261 boulevard Raspail in the 14th arrondissement of Paris, 14th arrondissement of the France, French capital, Paris. H ...
*
Cartier Women's Initiative Awards The Cartier Women's Initiative, created in 2006, are a joint partnership project initiated by Cartier SA, Cartier, the Women's Forum for the Economy and Society, Women's Forum, McKinsey & Company and INSEAD business school to encourage women entrep ...
*
Cartier Racing Awards The Cartier Racing Awards are awards in European horse racing, founded in 1991, and sponsored by Cartier. The award winners are decided by points earned in group races (40%) plus the votes cast by British racing journalists (30%) and readers of th ...
*
Cartier Tank watch The Tank is a line of watches made by Cartier SA. It was created by Louis Cartier in 1917, and inspired by the new Renault tanks which Cartier saw in use on the Western Front. The prototype watch was presented by Cartier to General John J. Pe ...
* Cartier Love bracelet


References


Further reading

* *


External links


Cartier
{{DEFAULTSORT:Cartier British Royal Warrant holders Clothing brands of France Companies based in Paris Fountain pen and ink manufacturers High fashion brands Jewellery retailers of France Luxury brands Manufacturing companies established in 1847 Retail companies established in 1847 Retail companies of France Richemont brands Spanish Royal Warrant holders Thai Royal Warrant holders Watch brands Watch manufacturing companies of France Comité Colbert members French companies established in 1847 Cartier