Loren Gray Beech (born April 19, 2002) is an American
social media personality
An Internet celebrity (also known as a social media influencer, social media personality, internet personality, or simply influencer) is a celebrity who has acquired or developed their fame and notability through the Internet. The rise of social m ...
and singer best known for the
TikTok
TikTok, known in China as Douyin (), is a short-form video hosting service owned by the Chinese company ByteDance. It hosts user-submitted videos, which can range in duration from 15 seconds to 10 minutes.
TikTok is an international version ...
career she began in 2016, at the age of 13. She is the
seventeenth most-followed individual on
TikTok
TikTok, known in China as Douyin (), is a short-form video hosting service owned by the Chinese company ByteDance. It hosts user-submitted videos, which can range in duration from 15 seconds to 10 minutes.
TikTok is an international version ...
as of December 2022, and was the most-followed TikTok individual from March 31, 2019 to March 25, 2020. She was signed to
Virgin Records
Virgin Records is a record label owned by Universal Music Group. It originally founded as a British independent record label in 1972 by entrepreneurs Richard Branson, Simon Draper, Nik Powell, and musician Tom Newman. It grew to be a worldwid ...
and
Capitol Records
Capitol Records, LLC (known legally as Capitol Records, Inc. until 2007) is an American record label distributed by Universal Music Group through its Capitol Music Group imprint. It was founded as the first West Coast-based record label of note ...
until February 2021, when she became an independent artist.
Career
Social media
Loren Gray joined
musical.ly (now known as
TikTok
TikTok, known in China as Douyin (), is a short-form video hosting service owned by the Chinese company ByteDance. It hosts user-submitted videos, which can range in duration from 15 seconds to 10 minutes.
TikTok is an international version ...
)
in 2015. After gaining a large following on musical.ly in the 8th grade, she began to get bullied at school.
She eventually moved to
Los Angeles
Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...
,
California
California is a U.S. state, state in the Western United States, located along the West Coast of the United States, Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the List of states and territori ...
and grew her other social media platforms. As of September 2022, she has more than 54.6 million TikTok followers, 23.4 million
Instagram
Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can ...
followers,
3.86 million
YouTube
YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...
subscribers,
and over 1.5 million
Twitter
Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
followers. On her backup
Instagram
Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can ...
, she has over 4.7 million followers. Gray is the
seventeenth most-followed individual on TikTok and had been the
most-followed TikTok individual from March 31, 2019 to March 25, 2020.
Music
In 2017, Gray appeared in English pop singer
HRVY’s music video for "
Personal
Personal may refer to:
Aspects of persons' respective individualities
* Privacy
* Personality
* Personal, personal advertisement, variety of classified advertisement used to find romance or friendship
Companies
* Personal, Inc., a Washington, ...
".
In March 2018, Gray signed a record deal with
Virgin Records
Virgin Records is a record label owned by Universal Music Group. It originally founded as a British independent record label in 1972 by entrepreneurs Richard Branson, Simon Draper, Nik Powell, and musician Tom Newman. It grew to be a worldwid ...
before releasing her debut single "My Story" in August,
which she says is based on a friend who "kept falling in love with the wrong people".
In November 2018, she released her second single, "Kick You Out",
which was written and produced by herself and
Ido Zmishlany
Ido Zmishlany is a multi-platinum American record producer and songwriter. Ido has written and produced songs for such artists as Justin Bieber, Khalid, Shawn Mendes, Imagine Dragons, The Chainsmokers, Needtobreathe, Camila Cabello, Demi Lovat ...
, and was described by
''Billboard'' as showing "the true highs and lows that come from being in love". Her third single, "Queen", an empowering anthem produced by herself and
Captain Cuts
Captain Cuts is a songwriting, record production and remix team based in Los Angeles. The trio is composed of Ben Berger, Ryan McMahon and Ryan Rabin (son of Trevor), drummer and producer of the band Grouplove. Collectively they have produced and ...
,
was released in December 2018.
The video for the song, released the following month, received more than 18 million views as of July 2021.
Gray was featured on
Lost Kings
Lost Kings are an American DJ duo consisting of Robert Abisi and Nick Shanholtz, based in Los Angeles. The duo gained popularity beginning in 2014 through their official remixes for artists such as Imagine Dragons, Krewella, Halsey, Vance Joy, ...
' single "Anti-Everything", released on January 11, 2019. She cites
Eminem
Marshall Bruce Mathers III (born October 17, 1972), known professionally as Eminem (; often stylized as EMINƎM), is an American rapper and record producer. He is credited with popularizing hip hop in middle America and is critically acclai ...
and
Justin Bieber
Justin Drew Bieber ( ; born March 1, 1994) is a Canadian singer. Bieber is recognized for his genre-melding musicianship and has played an influential role in modern-day popular music. He was discovered by American record executive Scooter ...
among her favorite artists. On April 4, 2019, Loren Gray released two new singles – "Options"
and "Lie Like That".
She teamed up with Captain Cuts (
Walk the Moon
Walk the Moon (stylized as WALK THE MOON) is an American Rock music, rock band based in Cincinnati, Ohio. Lead singer Nicholas Petricca started the band in 2006, while a student at Kenyon College, deriving the band's name from the song "Walki ...
,
Halsey,
The Chainsmokers
The Chainsmokers are an American electronic DJ and production duo consisting of Alexander "Alex" Pall and Andrew "Drew" Taggart. They started out by releasing remixes of songs by indie artists. The EDM- pop duo achieved a breakthrough with the ...
) to write and produce both tracks, bringing in collaborators Nija (
Jason Derulo
Jason Joel Desrouleaux (born September 21, 1989), known professionally as Jason Derulo (; formerly stylized as Derülo), is an American singer and songwriter. ,
Chris Brown
Christopher Maurice Brown (born May 5, 1989) is an American singer, songwriter, dancer, and actor. According to '' Billboard'', Brown is one of the most successful R&B singers of his generation, having often been referred to by many contempo ...
) on "Options" and Australian artist
Ivy Adara
Ivy Adara is an Australian singer and composer born in 1995. Adara has written for artists such as Selena Gomez and Hailee Steinfeld and started her career by competing in the eighth season of The X-Factor Australia.
Career and early life
Ada ...
on "Lie Like That". On May 17, 2019, Loren Gray released a new single titled "Can't Do It" featuring American rapper
Saweetie
Diamonté Quiava Valentin Harper (born July 2, 1993), known professionally as Saweetie (), is an American rapper. After the release of her debut single "Icy Grl" in 2017, she was signed to her then-manager Max Gousse's record label Artistry Wo ...
. It marks her first single as a lead artist to feature another artist.
After taking almost a year break from releasing songs, she released a new single titled "Cake" on May 13, 2020. She released her final solo single with
Virgin Records
Virgin Records is a record label owned by Universal Music Group. It originally founded as a British independent record label in 1972 by entrepreneurs Richard Branson, Simon Draper, Nik Powell, and musician Tom Newman. It grew to be a worldwid ...
and
Capitol Records
Capitol Records, LLC (known legally as Capitol Records, Inc. until 2007) is an American record label distributed by Universal Music Group through its Capitol Music Group imprint. It was founded as the first West Coast-based record label of note ...
titled “Alone” on July 21, 2020. She departed from her music label in February 2020 and became an independent artist. She released her first independent song with
TELYKast on March 12, 2021. She released her first solo independent song titled “Piece of Work” on July 9, 2021. According to ''
Billboard
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
'', she is one of the top 10 music influencers on
TikTok
TikTok, known in China as Douyin (), is a short-form video hosting service owned by the Chinese company ByteDance. It hosts user-submitted videos, which can range in duration from 15 seconds to 10 minutes.
TikTok is an international version ...
, with over 50 million followers.
Brand
On December 3, 2020, Gray launched her own jewelry brand, &always. Her Instagram run business has a follower count of 28.4K followers as of August 2022. She had been working on the brand a year prior to release. When first launched, the brand released two editions: The Starlet Mirror Edition and Otherworld Edition.
Wealth
According to a ''
Forbes
''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...
'' report published in August 2020, Gray earned $2.4 million in 2019 from her numerous sponsorship deals and merchandise, making her the fourth highest-earning
TikTok
TikTok, known in China as Douyin (), is a short-form video hosting service owned by the Chinese company ByteDance. It hosts user-submitted videos, which can range in duration from 15 seconds to 10 minutes.
TikTok is an international version ...
star.
Awards and nominations
Gray was nominated for Choice Muser at the 2016
Teen Choice Awards
The Teen Choice Awards is an annual awards show that airs on the Fox television network. The awards honor the year's biggest achievements in music, film, sports, television, fashion, social media, and more, voted by viewers living in the United S ...
and Muser of the Year at the 9th Annual
Shorty Awards
The Shorty Awards (also known as “The Shortys”) honors the most innovative work globally in digital and social media by brands, agencies, nonprofits and creators. The Shortys’ mission is to celebrate, inspire and push the boundaries of exce ...
in 2017. In 2018, she was nominated for Choice Muser a second time at the
2018 Teen Choice Awards. She was nominated for the Social Star Award, a socially voted award, at the
2019 iHeart Radio Music Awards.
Filmography
Music videos
Web series
Discography
Singles
Collaborations
References
External links
*
*
*
*
{{DEFAULTSORT:Gray, Loren
2002 births
Living people
21st-century American women singers
American child singers
American TikTokers
American female YouTubers
American women pop singers
American YouTubers
Child pop musicians
Female models from Pennsylvania
People from Pottstown, Pennsylvania
Singers from Pennsylvania
Virgin Records artists