The Lo Nuestro Award for Pop Male Artist of the Year is an award presented annually by American network

Univision Univision () is an American Spanish-language free-to-air television network owned by TelevisaUnivision. It is the United States' largest provider of Spanish-language content. The network's programming is aimed at the Latino public and includes ...

. It was first awarded in 1989 and has been given annually since. The accolade was established to recognize the most talented performers of Latin music. The nominees and winners were originally selected by a voting poll conducted among program directors of Spanish-language radio stations in the United States and also based on chart performance on ''

Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...

'' Latin music charts, with the results being tabulated and certified by the accounting firm

Deloitte Deloitte Touche Tohmatsu Limited (), commonly referred to as Deloitte, is an international professional services network headquartered in London, England. Deloitte is the largest professional services network by revenue and number of profession ...

. At the present time, the winners are selected by the audience through an online survey. The trophy awarded is shaped in the form of a

treble clef A clef (from French: 'key') is a Musical notation, musical symbol used to indicate which Musical note, notes are represented by the lines and spaces on a musical staff (music), stave. Placing a clef on a stave assigns a particular pitch to ...

. The award was first presented to Mexican singer

José José José Rómulo Sosa Ortiz (17 February 1948 – 28 September 2019), known professionally as José José, was a Mexican singer and actor. Born into a family of musicians, José began his musical career in his early teens playing guitar and sin ...

. Spanish singer-songwriter

Enrique Iglesias Enrique Miguel Iglesias Preysler (; (born 8 May 1975) is a Spanish singer and songwriter. He started his recording career in the mid-1990s on the Mexican indie label Fonovisa and became the bestselling Spanish-language act of the decade. By the ...

holds the record for the most awards, winning on six occasions. Mexican artist

Luis Miguel Luis Miguel Gallego Basteri (born 19 April 1970) is a Puerto Rican-born Mexican singer, often referred to as ''El Sol de México'' (The Sun of Mexico), which is the nickname his mother gave him as a child—"mi sol". Luis Miguel has sung in mu ...

won five times in the 90's. Puerto-Rican American singer-songwriter

Luis Fonsi Luis Alfonso Rodríguez López-Cepero (born April 15, 1978), known by his stage name Luis Fonsi (), is a Puerto Rican singer. He is known for multiple songs, one of them being "Despacito" featuring rapper Daddy Yankee. Fonsi received his first ...

have won in four ceremonies. Puerto-Rican American performer

Chayanne Elmer Figueroa Arce (born June 28, 1968), better known under the stage name Chayanne, is a Puerto Rican Latin pop singer and actor. As a solo artist, Chayanne has released 21 albums and sold over 50 million records worldwide, making him one of ...

have received three awards. American artist

Marc Anthony Marco Antonio Muñiz Rivera (born September 16, 1968), known professionally as Marc Anthony, is an American singer, songwriter, and actor. He is the top selling tropical salsa artist of all time. A three-time Grammy Award and six-time Latin Gra ...

earned the accolade for Pop Male Artist and also Tropical Male Artist, likewise, Mexican singers

Alejandro Fernández Alejandro Fernández Abarca (; born 24 April 1971) is a Mexican singer. Nicknamed as El Potrillo by the media and his fans, he has sold over 20 million records worldwide, making him one of the most successful Hispanic music artists. He is the ...

and

Cristian Castro Christian Sáinz Valdés Castro (born 8 December 1974), known professionally as Cristian Castro or Cristian, is a Mexican pop singer. He is the son of actors Veronica Castro and Manuel "El Loco" Valdés, and nephew of actors Ramón Valdés ...

have received both the Pop and Regional Mexican Male Artist. Guatemalan singer-songwriter

Ricardo Arjona Edgar Ricardo Arjona Algadeoro (born 19 January 1964), known as Ricardo Arjona (), is a Guatemalan singer-songwriter. Arjona is one of the most successful and best-selling Latin American artists of all time, with more than 80 million records so ...

, with eight nominations, holds the record for most nominations without a win.

Winners and nominees

Listed below are the winners of the award for each year, as well as the other nominees for the majority of the years awarded. Enrique Iglesias 2011, 2

References

{{Premios Lo Nuestro categories Pop Male Artist Pop music awards Awards established in 1989

Winners and nominees

See also

References